Shells Seafood Restaurants, Inc. and Food and Entertainment Co., Ltd. Sign Agreement for 10 Restaurants in Middle East
11 December 2007 - 2:51AM
PR Newswire (US)
TAMPA, Fla., Dec. 10 /PRNewswire-FirstCall/ -- Shells Seafood
Restaurants, Inc. (OTC:SHLL) (BULLETIN BOARD: SHLL) announced that
it has signed a major international agreement that will bring 10
new Shells restaurants to several countries in the Middle East,
over the next decade. Saudi Arabia-based Food and Entertainment
Co., Ltd., which operates numerous restaurants throughout the
region, has purchased the rights to the Shells brand within a
10-nation territory, and has agreed to open a minimum of 10 Shells
restaurants over the next 10 years. Food and Entertainment has
purchased exclusive rights to the Shells concept within Saudi
Arabia, Egypt, Jordan, Qatar, Oman, Bahrain, United Arab Emirates,
Kuwait, Pakistan and India, with an option for future rights to
Tunisia and Morocco. Under the terms of this agreement, Food and
Entertainment Co. purchased for $1,750,000 over a nine-month
period, Shells service marks and proprietary systems for expansion
within the territory. Under a separate services agreement, Shells
will provide, among other things, training, operations, menu
development and marketing support to Food and Entertainment for the
10-year period. "We are pleased to begin our brand's first
international expansion with a highly qualified restaurant operator
in Food and Entertainment Co." stated Leslie Christon, President
and CEO of Shells. "We look forward to their future successes in
growing the Shells Seafood brand. We welcome the opportunity to
expand the quality and value that Shells brings to other markets."
About Shells Shells Seafood Restaurants, Inc. manages and operates
23 full-service, neighborhood seafood restaurants in Florida under
the name "Shells." Shells restaurants feature a wide selection of
seafood items, including shrimp, oysters, clams, mussels, scallops,
lobster, crab and daily fresh fish specials, cooked to order in a
variety of ways: steamed, sauteed, grilled, blackened and fried.
Shells restaurants also offer a wide selection of signature pasta
dishes, steaks and chicken, appetizers, salads, desserts and full
bar service. About Food and Entertainment Co., Ltd. Food and
Entertainment Co., Ltd. operates multiple foodservice brands
throughout the Middle East. Food and Entertainment's parent, the Al
Hokair Group, is one of the region's leading real estate, retail
and mall developers. Forward-Looking Statements In addition to
seasonal fluctuations, the Company's quarterly and annual operating
results are affected by a wide variety of other factors that could
materially and adversely affect revenues and profitability,
including changes in consumer preferences, tastes and eating
habits; increases in food, labor and other operating costs; the
availability of food acceptable to our quality standards at
acceptable prices; the availability of qualified labor; national,
regional and local economic and weather conditions; international
economic, cultural and political conditions; promotional timings
and seasonality; demographic trends and traffic patterns; changes
in travel and tourism tendencies, particularly in light of world
events; competition from other restaurants and food service
establishments; availability of third party financing to fund
capital or operating activities, if required; and the timing, costs
and charges relating to restaurant openings, closings and
remodelings. As a result of these and other factors, the Company
may experience material fluctuations in future operating results on
a quarterly or annual basis, which could materially and adversely
affect its business, financial condition and stock price.
Furthermore, this press release and other documents filed by the
Company with the Securities and Exchange Commission ("SEC") contain
certain forward-looking statements with respect to the business of
the Company and the industry in which it operates. These
forward-looking statements are subject to certain risks and
uncertainties, including those mentioned above, which may cause
results to differ significantly from these forward-looking
statements. The Company undertakes no obligation to update these
forward looking statements on a regular basis. An investment in the
Company involves various risks, including those mentioned above and
those that are detailed from time-to-time in the Company's SEC
filings. DATASOURCE: Shells Seafood Restaurants, Inc. CONTACT:
Warren Nelson, +1-813-961-0944, for Shells Seafood Restaurants,
Inc. Web site: http://www.shellsseafood.com/
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