Tiger Telematics and Toys R Us Announce Agreement for UK Gizmondo Distribution
22 April 2004 - 11:25PM
PR Newswire (US)
Tiger Telematics and Toys R Us Announce Agreement for UK Gizmondo
Distribution LONDON, April 22 /PRNewswire-FirstCall/ -- Gizmondo
Europe Ltd, previously named Gametrac Europe Ltd, subsidiary of
Jacksonville, Florida based Tiger Telematics Inc announced Today
that its much-anticipated mobile entertainment device, Gizmondo,
will Be distributed in the UK first by Toys R Us. The Tiger
Telematics' device, bearing the name Gizmondo, is best described as
a multi-entertainer - a wireless, handheld device featuring
cutting-edge gaming, an MP3 music player, movie player, multimedia
messaging, in-built camera and GPS functions, scheduled to be
released in the UK later this year. "Obviously, we are delighted to
be collaborating with the leading retailer in the games market,"
says Mike Carrender, CEO for Tiger Telematics. "We are pleased to
offer Toys R Us the unique opportunity of being first to market and
look forward to developing a strong, pro-active partnership. The
timing of the agreement will help put Tiger at the top of gamers'
Christmas wish-lists." "Toys R Us has positioned itself in recent
years as a major retailer of the new generation of high tech
products that can be used for fun and education for all the family,
says Mike Coogan, Marketing Director for Toys R Us. The
collaboration with Tiger Telematics helps fill a gap in our
offering and is a very exciting opportunity." Toys R Us have 64
stores nationwide and is also a leading on-line UK games retailer
through toysrus.co.uk "We are pleased to be on the right track
regarding distribution ahead of our worldwide launch," says Patrik
Wallgren, Head of Global Public Relations. "We hope to have more
good news about our distribution strategy and sales projections in
the near future." Both Tiger Telematics and Toys R Us are looking
forward to the upcoming E3 Electronic Entertainment Expo in Los
Angeles in May. At E3, Gizmondo is preparing its sensational
participation, in keeping with its multi-entertainment personality
and ability to surprise. Visitors to E3 may get a lot more than
they expect, showcasing cutting-edge content, as well as giving
many people a first view of the versatile world of Gizmondo. Notes
to editors: About Toys "R" Us: Toys "R" Us are Britain's leading
Toy and Family Product Retailer with 64 stores nationwide For more
information on Toys "R" Us please visit http://www.toysrus.co.uk/
About Tiger: Gizmondo, Europe Ltd, is a series of owned
subsidiaries of Tiger Telematics Inc (OTC:TIGR.PK) and is the maker
of the Gizmondo, the next-generation mobile entertainment device.
Set to launch in the UK in 2004, the gaming device includes
in-built music, video, messaging and picture functions.
http://www.gizmondo.com/ http://www.tigertelematics.com/ Tiger is a
designer, developer and marketer of mobile telematics systems and
services that combine global GPS functions and voice recognition
technology to locate and track vehicles and people down to street
level in countries throughout the world. The systems are designed
to operate on GPS and are currently being marketed to GSM current
and potential subscribers, primarily by the company's United
Kingdom based subsidiaries. Except for historical matters contained
herein, the matters discussed in this press release are
forward-looking and are made pursuant to the safe harbour
provisions of the Private Securities Litigation Reform Act of 1995.
Investors are cautioned that these forward-looking statements
reflect numerous assumptions and involve risks and uncertainties
that may affect Tiger Telematics, Inc. and its subsidiary
businesses and prospects and cause actual results to differ
materially from these forward-looking statements. Among the factors
that could cause actual results to differ are Tiger Telematics
Inc.'s operating history; competition; low barriers to entry;
reliance on strategic relationships; rapid technological changes;
inability to complete transactions on favourable terms; and those
risks discussed in the Company's filings with the SEC. DATASOURCE:
Tiger Telematics and Gizmondo and Toys R Us CONTACT: Global Media:
Patrik Wallgren, Head of Global Public Relations +44-7813-647-752
Mike Carrender, CEO Tiger Telematics, Inc. +1-904-279-9240
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