MONTREAL, April 1, 2014 /CNW/ - Amaya Gaming Group Inc.
("Amaya" or the "Corporation") (TSX: AYA), an entertainment
solutions provider for the regulated gaming industry, is pleased to
announce that one of its subsidiaries has entered into a licensing
agreement (the "Agreement") with Fertitta Acquisitions Co, LLC,
d/b/a Ultimate Gaming ("Ultimate Gaming") to provide online casino
gaming content to Ultimate Gaming in New
Jersey, subject to all applicable jurisdictional licensing
requirements and regulatory approvals. Under the Agreement, the
online gaming website ucasino.com ("Ultimate Casino"), operated by
Ultimate Gaming for its licensed gaming partner Trump Taj Mahal
Associates, LLC, in New Jersey,
will offer a wide selection of Amaya's proprietary games that are
available on its Casino Gaming System ("CGS") platform. The
Agreement allows for the potential integration of other gaming
websites operated by Ultimate Gaming to CGS in the future.
Ultimate Gaming is a majority-owned subsidiary
of Station Casinos LLC, a leading provider of gaming and
entertainment in the U.S. and owner and operator of 18
entertainment destinations throughout the Las Vegas Valley.
"We are excited to provide Ultimate Casino's
players with access to Amaya's leading selection of online casino
content," remarked Ultimate Gaming Chief Executive Officer
Tobin Prior. "Providing high
quality, engaging and entertaining games from top content providers
like Amaya is key to delivering the best possible experience to our
players."
Approximately 70 of Amaya's extensive library of
hundreds of proprietary games have already been certified for real
money play in New Jersey,
including top performers like Bars & Bells, Frogs 'n Flies,
Serengeti Diamonds, and Chilli Gold. This library of slots, video
poker, and table games, includes shared jackpots and branded
titles. Additionally, HTML5 versions of popular games for mobile
casinos will also be made available.
"We're extremely pleased to add Ultimate Gaming
to our growing list of licensees providing our online casino
content for real money gaming in New
Jersey," said David Baazov,
CEO of Amaya. "Having established a strong reach in the nascent
U.S. market, we will be looking to increase our market share on our
licensee's websites by providing new and innovative gaming content,
an increasing selection of HTML5 games, and online and mobile
versions of popular game titles that are currently on our
land-based gaming machines."
Under the terms of the Agreement, Amaya would
receive a percentage of the aggregate net revenue, as defined in
the Agreement, generated on its games as well as a percentage of
the aggregate net revenue generated on any third party games passed
through the CGS.
About Ultimate Gaming
Ultimate Gaming, a majority-owned subsidiary of Station Casinos
LLC, represents a new breed of online gaming company backed by
regulation and driven to create authentic entertainment experiences
across online gaming platforms. The company is headquartered in
Las Vegas, Nevada. In 2011,
Ultimate Gaming acquired CyberArts, allowing the company to create
and maintain its own proprietary casino software complete with a
clean regulatory slate. Ultimate Gaming is the exclusive
online gaming partner of the Ultimate Fighting Championship® (UFC
®), the fastest growing sports organization in the world. On
April 30, 2013, Ultimate Gaming made
history by becoming the first licensed gaming company to offer
legal, real-money online casino-style gaming in the U.S. when it
launched Ultimate Poker (UltimatePoker.com) in Nevada. On Nov.
26, 2013, Ultimate Gaming made history again by becoming one
of the first companies to offer real-money online casino-style
games in New Jersey. Ultimate
Gaming currently operates Ultimate Poker in Nevada, and is offering online gaming in
New Jersey under an agreement with
Trump Taj Mahal Associates, LLC, a New
Jersey Internet Gambling permit holder. Ultimate Casino
offers a full range of casino-style games in addition to
multiplayer poker via Ultimate Poker. Bet with your head, not
over it. If you or someone you know has a gambling problem and
wants help, call 1-800-GAMBLER.
About Amaya
Amaya provides a full suite of gaming products
and services including casino, poker, sportsbook, platform,
lotteries and slot machines. Some of the world's largest gaming
operators and casinos are powered by Amaya's online, mobile, and
land-based products. Amaya is present in all major gaming markets
in the world with offices in North
America, Latin America and
Europe. For more information
please visit www.amayagaming.com.
SOURCE Amaya Gaming Group Inc.