Else Nutrition Announces Engagement of Red Cloud Securities
15 September 2023 - 7:16AM
ELSE NUTRITION HOLDINGS INC.
(BABY)
(BABYF)
(0YL.F) ("Else" or the
"Company"), is pleased to announce it has retained
Red Cloud Securities (“Red Cloud”) to provide liquidity services to
the Company in compliance with the policies and guidelines of the
TSX and other applicable legislation. Red Cloud is a Toronto-based
financial services company that helps issuers access capital
markets and enhance their corporate profile. Red Cloud will trade
shares of Else on the TSX for the purposes of maintaining a
reasonable market and improving the liquidity of Else's common
shares.
Under the agreement, the Company will pay Red
Cloud $5,000 per month during the term. The term of engagement is
ongoing and may be terminated by either party on 30 days’ prior
written notice. The Company and Red Cloud have an arm’s length
relationship, but Red Cloud and/or its clients may have an
interest, directly or indirectly, in the securities of Else. The
agreement is principally for the purposes of maintaining market
stability and liquidity for the Company's common shares and is not
a formal market-making agreement. There are no performance factors
contained in the agreement between Red Cloud and the Company and
Red Cloud will not receive any shares or options from the Company
as compensation for services it will render.
"We look forward to working with Red Cloud and
their expertise in helping run an efficient and orderly market,"
said Hamutal Yitzhak, CEO and Co-Founder of Else Nutrition.
For further information on Else Nutrition's
offerings and its revolutionary approach to kids' nutrition, visit
www.elsenutrition.com
About Red Cloud Securities Inc.
Red Cloud Securities Inc. is registered as an
Investment Dealer in Ontario, Quebec. Alberta and British Columbia
and is a member of the Investment Industry Organization of Canada
(IIROC). It is focused on providing unique comprehensive capital
market services and innovative financing alternatives to the junior
resource sector. The company was founded by capital markets
professionals who designed the firm to service small public and
private companies. This solution is a comprehensive platform that
provides a full range of unconflicted corporate access services.
Offering these services as a unified platform provides the ultimate
value proposition for issuer clients.
About Else Nutrition Holdings Inc.
Else Nutrition Holdings Inc. (TSX: BABY, OTCQX:
BABYF, FSE: 0YL) is a food and nutrition company in the
international expansion stage focused on developing innovative,
clean, and plant-based food and nutrition products for infants,
toddlers, children, and adults. Its revolutionary, plant-based,
non-soy formula is a clean-ingredient alternative to dairy-based
formulas. Since launching its Plant-Based Complete Nutrition for
Toddlers, made of whole foods, almonds, buckwheat, and tapioca, the
brand has received thousands of powerful testimonials and reviews
from parents, gained national retailer support, and achieved rapid
sales growth.
Awards and Recognition:
-
"2017 Best Health and Diet Solutions" award at Milan's Global Food
Innovation Summit
-
#1 Best Seller on Amazon in the Fall of 2020 in the New Baby &
Toddler Formula Category
-
“Best Dairy Alternative” Award 2021 at World Plant-Based Expo
-
Nexty Award Finalist at Expo West 2022 in the Plant-Based lifestyle
category
-
During September 2022, Else Super Cereal reached the #1 Best Seller
in Baby Cereal across all brands on Amazon
Investor Relations Contact:
Crescendo Communications, LLCDavid Waldman & Alexandra
SchiltTel: +1 (212) 671-1021Email: baby@crescendo-ir.com
Lytham Partners, LLCMr. Ben ShamsianNew York | PhoenixEmail:
shamsian@lythampartners.com
Tel: +1 (646)-829-9701
TSX
Neither the TSX nor its regulation services
provider (as that term is defined in the policies of the TSX)
accept responsibility for the adequacy or accuracy of this
release.
Caution Regarding Forward-Looking
Statements
This press release contains statements that may
constitute "forward-looking statements" within the meaning of
applicable securities legislation. Forward-looking statements are
typically identified by words such as "will" or similar
expressions. Forward-looking statements in this press release
include statements with respect to the anticipated dates for filing
the company's financial disclosure documents. Such forward-looking
statements reflect current estimates, beliefs, and assumptions,
which are based on management's perception of current conditions
and expected future developments, as well as other factors
management believes are appropriate in the circumstances. No
assurance can be given that the foregoing will prove to be correct.
Forward-looking statements made in this press release assume, among
others, the expectation that there will be no interruptions or
supply chain failures as a result of COVID-19 and that the
manufacturing, broker, and supply logistic agreement with the
company does not terminate. Actual results may differ from the
estimates, beliefs, and assumptions expressed or implied in the
forward-looking statements. Readers are cautioned not to place
undue reliance on any forward-looking statements, which reflect
management's expectations only as of the date of this press
release. The company disclaims any obligation to update or revise
any forward-looking statements, whether as a result of new
information, future events, or otherwise, except as required by
law.
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