Company Lands Protection Contract for $900M Major Brand as
Vulnerabilities for Online Brands, IP & Cyber Security Attacks
Fueling Need for Advanced & Trusted Security Platforms
Coral Springs, FL -- May 16, 2016 -- InvestorsHub NewsWire
-- As technologies progress and the internet provides more
access to the general public than ever before, companies are
turning to brand protection to prevent IP issues and counterfeiting
to combat next generation of attacks and breaches. Cyber
Security, IP & Brand protection is quickly becoming a necessity
across all industries in order to secure online presence and
prevent issues such as counterfeiting which in turn is leading to
revenue growth opportunities for emerging companies in the
industry.
Advancements of importance to note in the markets
include Appiphany Technologies (OTC: APHD), an IP Risk
Control Company that provides private enterprise and governments
with total, integrated brand protection solutions to prevent
revenue loss from counterfeiting, product diversion and gray market
activities, is pleased to announce to its shareholders the securing
of an annual brand protection contract with TOMS Shoes, one of
North Americas largest footwear manufacturers. TOMS shoes has
been utilizing Appiphanys Watchdog online brand protection
technology platform since early March 2016, and signed the
annual contract after a very successful trial period. Toms, a 900
Million dollar corporation has been a leader in stewarding
partnerships with non-profit humanitarian organizations globally.
Specifically TOMS pioneered the one for one, one program, that
donates a pair of shoes to a person in need, for every pair of TOMS
shoes purchased. They are also leading the way in their Gift of
Sight, Gift of Birth, Gift of Shoes and Gift of Water programs
worldwide.
Read the full Appiphany Technologies (APHD) Press Release at
http://financialnewsmedia.com/profiles/aphd.html
Appiphany CEO Rob Sargent stated, Securing TOMS Shoes, a global
leader in the footwear fashion industry is a major coup for
Appiphany. The world-class Watchdog platform has been proven
successful with major luxury brands over a 7-year period. This
major footwear manufacturers commitment to the Watchdog
brand protection program is further evidence of a winning formula
for our company and its shareholders
In additional developments in the sector also include MGT
Capital Investments, Inc. (NYSE: MGT) announced last week that
it has acquired a Membership Interest in The Round House LLC, an
Alabama-based technology incubator, offering co-working space,
accelerator services and angel investment. Located a few
miles from Auburn University, Round House was founded by Kyle
Sandler, a successful serial entrepreneur with eight years of
experience at Google and three major successful technology exits.
With an experienced executive team, Round House has attracted top
entrepreneurs from Google, E-Nable, Rockstar Games, American
Express, and many more companies. Round House offers
start-ups a creative and collaborative environment along with
two-way Gigabit internet access, 3-D printers and a full-time
"community engineer." MGT also recently announced the
acquisition of certain technology and assets from D-Vasive Inc., a
provider of leading edge anti-spy software. In conjunction
with the acquisition, The Company also announced the proposed
appointment of John McAfee as Executive Chairman and Chief
Executive Officer. Mr. McAfee, the visionary pioneer of
internet security, sold his anti-virus company to Intel
Corportation (NASDAQ: INTC) for $7.6 billion, and is actively
involved in the development of new measures to protect individual
freedoms and privacy.
FireEye, Inc. (NASDAQ: FEYE), the leader in stopping
today's advanced cyber attacks, released the results of new
research that finds high-profile data breaches are negatively
impacting consumer trust in major brands. The FireEye commissioned
research -- conducted by independent technology market research
specialist Vanson Bourne with a survey of 2,000 adults within the
U.S. in April 2016 -- confirms the rising public concerns of data
privacy. Findings revealed that 76 percent of respondents
would likely take their business elsewhere due to negligent data
handling practices. Additionally, 75 percent of consumers stated
they were likely to stop purchasing from a company if a data breach
was found to be linked to the board failing to prioritize cyber
security.
Argus Cyber Security and Check Point Software Technologies
Ltd. (NASDAQ: CHKP) announced recently that their integrated
solution, Argus Intrusion Detection and Prevention System (IDPS)
with Check Point Car Capsule, has been selected by TU-Automotive as
a finalist for the Best 2016 Automotive Cyber Security
Product/Service Award. TU-Automotive is the undisputed home of the
connected car. The finalists were selected by a panel of high-level
experts after evaluating over four hundred nominations based on
innovation, industry engagement, user experience and market update.
The finalists had a great impact over the last year and are setting
the pace for the future of the automotive industry. This is the
second consecutive year that Argus has been selected as a finalist
by TU-Automotive.
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