Green Globe International, Inc. Continues Shift of Brand Strategy With Agreement to Settle Trademark Dispute
25 November 2010 - 12:30AM
Green Globe International, Inc. (Pink Sheets:GGII) today announced
that it has agreed to a settlement of a brand dispute with the
owners of a green rating system for buildings in the United States.
The agreement with the Green Building Initiative (GBI), the
exclusive owner of the U.S. trademark, GREEN GLOBES®, which is used
in connection with an assessment protocol, rating system, and guide
for environmentally friendly building operations and designs of new
and existing buildings in the United States, comes at a time when
Green Globe International is seeking to shift operations of the
Green Globe brand back to the UK corporation where it originated.
Under terms of the settlement agreement, Green Globe
International will not offer assessment or certification of
building design or building operation services under the Green
Globe brand within the United States.
"The agreement with GBI is a very positive development for the
company," commented Mr. Peacock, Managing Director and Chief
Executive Officer of Green Globe International, Inc. "While
Green Globe International and its affiliates have not historically
offered building certification services, this agreement provides
assurances to GBI that such services will not be offered under the
Green Globe brand in the U.S. Several changes to the Green
Globe International website will soon be implemented to prevent any
confusion between GREEN GLOBES® and Green Globe.
"This settlement also folds in very nicely with the company's
current strategy to move the operations of the Green Globe brand
back to the U.K. corporation, while it pursues renewable energy
projects, including energy and tax credits, both in the U.S. and
abroad. We will be contacting all brand licensees in order to
communicate our intentions going forward," Mr. Peacock added.
Green Globe International is currently focused on emerging
opportunities in the green space, renewable energy projects, within
the United States and in other underserved regions overseas. Green
Globe International is currently an 88% majority owner of Green
Globe Limited, the UK corporation that owns the Green Globe
brand.
The Green Globe brand and program, which traces its roots back
to the United Nations Rio de Janeiro Earth Summit in 1992, where
182 Heads of State endorsed the Agenda 21 principles of Sustainable
Development, has primarily been used in the travel and tourism
industry but is now being expanded to include a growing number of
environmentally responsible businesses in a variety of market
sectors. The Green Globe brand is an ideal symbol for the world's
increasing awareness of environmental responsibility and response
to global climate change.
The company encourages all shareholders and others interested in
following the progress of the Green Globe brand to subscribe to
receive email alerts whenever new information is made
public. To subscribe, please visit
http://www.greenglobeint.com/stayconnected/email/.
About Green Globe International, Inc.
Green Globe International, Inc., through its 88% majority
ownership in Green Globe, Ltd., a UK corporation, is the worldwide
owner of the Green Globe brand, the recognized leader of
sustainability certification and benchmarking programs, carbon
footprint calculation and offset programs, and a broad range of
consulting services. Green Globe
International is an affiliate member of the United Nations World
Tourism Organization and the World Travel & Tourism Council
(WTTC), the business leaders' forum for the travel and tourism
industry, is a major shareholder of Green Globe
International. For more information on the company and its
programs, please visit www.greenglobeint.com or call
888-528-0883.
For information on Green Globe Certification, please visit
www.greenglobe.com. To see sustainable travel options, please
visit www.greenglobe.travel.
The Green Globe International, Inc. logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=6582
About Green Building Initiative, Inc.
Green Building Initiative (GBI), the exclusive U.S. licensee of
the GREEN GLOBES® rating system for new and existing buildings and
the owner of the GREEN GLOBES® trademark. GREEN GLOBES for new
construction (GREEN GLOBES/NC) was recently established as an
American National Standard, the first and only green building
rating system for commercial buildings to achieve that distinction.
Green Globes is widely recognized throughout the United States as
one of the leading, established green building certifications for
commercial buildings. GREEN GLOBES ® is not affiliated with Green
Globe International.
Safe Harbor Statement
This release contains forward-looking statements with respect to
the results of operations and business of Green Globe
International, Inc., which involves risks and uncertainties. The
Company's actual future results could materially differ from those
discussed. The Company intends that such statements about the
Company's future expectations, including future revenues and
earnings, and all other forward-looking statements be subject to
the "Safe Harbors" provision of the Private Securities Litigation
Reform Act of 1995.
CONTACT: Green Globe International, Inc.
Public Relations and Communications
888-528-0883
corporate@greenglobeint.com
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