BOCA RATON, FL ("H3" or the "Company"), the world's first publicly traded Hip-Hop company, has officially signed a joint venture agreement with GamerSaloon.com to create the world's largest pay-to-play video gaming site coined H3GameLine.com. The new service, set to launch in late August 2008, will offer video gamers the ability to win prizes and cash daily by playing in video game tournaments and instant matchups. Priority customer support and account access will be available 24/7/365 to ensure customer satisfaction. The service will support hundreds of video game titles across all the top console and pc platforms.

"This joint venture agreement with GamerSaloon.com illustrates H3's dedication and commitment to growing its online video gaming business," said Jordan Edelson, H3's Chief Technology Officer and Digital Entertainment Director. "Our developmental efforts will be fully supported by a unique and comprehensive marketing and advertising campaign strategy. Video Gaming is a multi-billion dollar business and H3 is excited to be a part of it."

H3GameLine.com will become one of H3's largest and fastest revenue generating channels. Advance registration for the initial beta service will begin the week of August 4th. Individuals who sign up for one of the limited beta spots will be eligible to win a HipHopSodaShop prize bundle. Winners of the contest will be announced at the exclusive H3GameLine.com launch party hosted by the HipHopSodaShop in Tampa, Florida. More information on the beta sign up will be available at H3GameLine.com in the coming days.

About GamerSaloon.com: GamerSaloon.com is the world's largest video game tournament network that lets adults compete for real cash prizes in head-to-head and multi-player tournaments. GamerSaloon.com members can chat live with each other and view a potential opponent's profile containing history and other player comments. Over 100,000 members are registered (free) with the website and more than $1.3 million in cash prizes have been awarded since GamerSaloon.com was launched in November, 2006.

About H3 Enterprises, Inc. and the HipHopSodaShop: H3 Enterprises, Inc., the first publicly traded Hip-Hop company, is the parent company of the HipHopSodaShop (www.hiphopsodashop.com).

The unique HipHopSodaShop concept combines a restaurant operation with entertainment bringing hip-hop music, sports and community involvement to every city with a Hip Hop Soda Shop. The HipHopSodaShop comes complete with a quick-service menu, a state of the art recording studio, multiple giant LCD screens, the latest Xbox 360 live video games, and a large area dedicated to competitive on-line video gaming. The HipHopSodaShop is a modern day cultural entertainment center where many forms of Hip-Hop can be expressed by patrons and embraced by the community. H3 opened its first HipHopSodaShop in Tampa in December of 2007 and recently opened its second unit in Miami in May 2008.

Safe Harbor: Certain information included herein may contain statements that are forward-looking, such as statements relating to plans for future expansion and other business development activities. Such forward-looking information is subject to changes and variations which are not reasonably predictable and which could significantly affect future results.

Contact: Public Relations Rhiannon Capling 813-833-9778 Rhiannon.capling@hiphopsodashop.com

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