PCGCampbell Selects Madison Ave. Media for Campaign to Promote 43Fiestas Sweepstakes
19 October 2010 - 10:30PM
Marketwired
Madison Ave. Media, Inc. (OTCBB: KHZM), has been selected by
PCGCampbell to help promote the 43Fiestas Sweepstakes with a SMS
text marketing campaign.
Contest entrants have the chance to win one of 43 trips for two
to Ford Championship Weekend at Homestead Miami Speedway, a 40"
Insignia® HDTV from Best Buy® or a 2011 Ford Fiesta. If A.J.
Allmendinger, driver of the number 43 Best Buy Ford Fusion, wins
the race, all 43 who won the trip also will win a 2011 Ford
Fiesta.
People may enter the sweepstakes at www.43fiestas.com, or on
their mobile devices at www.43fiestas.com/mobile. A complete
listing of prize offerings and official rules are available on the
website.
"Our mission is to use SMS text messaging to drive traffic to
the 43Fiestas Sweepstakes," said Stephen Molinari, chairman of
Madison Ave. Media. "This is our first project with PCGCampbell and
we share their enthusiasm for marketing innovation and connecting
with customers."
The 43Fiestas Sweepstakes celebrates the number 43, which was
used by legendary NASCAR driver Richard Petty. Petty now operates
Richard Petty Motorsports and is owner of the team for driver A.J.
Allmendinger, who also sports number 43 on his Ford Fusion. The
number 43 also is used by Ford Fiesta rally driver Ken Block.
On the website, Allmendinger and Block are featured in videos
driving their race cars to prove to Petty that they deserve to use
the number 43 on their cars. The videos are available on the
homepage of http://www.43fiestas.com.
Partners in the promotion include NASCAR, Insignia®, Best Buy®,
Richard Petty Racing and Ford.
About Madison Ave. Media Madison Ave.
Media is an advanced digital media company that offers a
differentiated and competitive array of marketing technologies and
services to clients in multiple industries. Their technology and
services bring advanced, highly productive marketing,
communications and advertising solutions to clients. And their
services address the complete digital media value chain, combining
the best practices of traditional media support with the power of
technology.
(This Press Release may contain certain forward-looking
statements within the meaning of the Private Securities Litigation
Reform Act of 1995. KHZM has tried, whenever possible, to identify
these forward-looking statements using words such as "anticipates,"
"believes," "estimates," "expects," "plans," "intends," "potential"
and similar expressions. These statements reflect KHZM's current
beliefs and are based upon information currently available to it.
Accordingly, such forward-looking statements involve known and
unknown risks, uncertainties and other factors which could cause
KHZM's actual results, performance or achievements to differ
materially from those expressed in or implied by such statements.
KHZM undertakes no obligation to update or advise in the event of
any change, addition or alteration to the information catered in
this Press Release including such forward-looking statements.)
For more information about Madison Ave. Media, Inc. Frank
Bradley frankb@madisonavemedia.com 423-827-2031. For media
inquiries Ned Barnett ned@barnettmarcom.com 702-696-1200
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