Arlanda express signs exclusive framework agreement with ZetaDisplay for digital signage solutions
01 July 2024 - 5:00PM
UK Regulatory
Arlanda express signs exclusive framework agreement with
ZetaDisplay for digital signage solutions
ZetaDisplay, a leading European full-service partner in digital
signage solutions and systems, has entered into a multi-year
exclusive framework agreement with A-Train AB / Arlanda express for
development, deployment and services. The agreement includes
switching to ZetaDisplay's software platform for the entire screen
network, upgrading of Arlanda express digital signage installations
on board train sets and replacing all advertising screens at
Arlanda express's own train stations and platforms including
Arlanda Station. In total, this involves around 250 complete new
installations in a complex train transport environment with special
regulatory technical, conceptual and system requirements.
Axel Nilsson, Arlanda express Chief Commercial Manager,
explains:
"In 2023, we conducted a comprehensive strategic review and
identified the need for a renewal and modernisation of existing
Digital Signage solutions and software platform. Primarily, we saw
the need for combined ownership of our digital signage solutions
including our DOOH advertising network. After an extensive
evaluation, ZetaDisplay was chosen. The ZetaDisplay team really
took the time to understand our business and developed a customised
solution. The strength of the solution is based on a
combination of software platform and specialised expertise in the
train and transport sector combined with attractive solutions in
DOOH. Together with ZetaDisplay and our new media sales partner
Cityreklam, we are now developing and strengthening both our
customer journey experience and media business. "
For ZetaDisplay, the new collaboration means an increase in the
number of partnerships within the Airport Express train segment and
public train operators. Adding to existing partnerships with
Norwegian Flytoget and SJ.
"When we entered this project, we had clear development
ambitions for Arlanda Express based on our many years of experience
with similar complex and technically regulated operating
environments from other Airport Express train operators. Our
solutions and services will create new improved conditions for
business value and develop the customer experience including a
modernised attractive DOOH advertising network, built on our
leading software platform. We are extremely proud that Arlanda
express has chosen us as a long-term business partner and look
forward to taking the digital signage solutions for Arlanda express
to the next level across the full customer experience journey"
explains Anders Olin, President and CEO of ZetaDisplay.
MALMÖ, ZETADISPLAY AB (PUBL) – 1 july
2024
For further information please contact:
Anders Olin, President & CEO
Mobile: +46 076-101 14 88
E-mail: anders.olin@zetadisplay.com
Robert Bryhn, CMO / Head of Communication
Mobile: +46 709-80 20 80
E-mail: robert.bryhn@zetadisplay.com
About ZetaDisplay
20 years of leadership and innovation in digital
signage.
ZetaDisplay was founded 2003 in Sweden as one of the early
pioneers of digital signage. We are one of the leading European
groups in the digital signage market and a leading force in the
European digital signage industry. Our proprietary software
platform, digital business development, concepts, consulting
services and digital signage solutions regularly inspire, influence
and inform millions of people every day in all types of public and
private spaces - indoor and outdoor.
ZetaDisplay is one of the largest European digital
signage groups with direct operations in eight European
countries and the US with over 120,000 active
installations in more than 50 countries across the world. We
are the digital signage solutions business partner of choice for
many of the worlds most respected blue-chip brands and
corporations.
ZetaDisplay is based in Malmö-Sweden, has a turnover of SEK
+550 million and employs approx. 240 co-workers. ZetaDisplay is
owned by the investment company Hanover Investors. More information
at www.zetadisplay.com and www.hanoverinvestors.com
- ZD-AEX-release-EN_Final
- Arlanda Express Train on platform.
Zetadisplay Ab (LSE:0WBI)
Historical Stock Chart
From Jun 2024 to Jul 2024
Zetadisplay Ab (LSE:0WBI)
Historical Stock Chart
From Jul 2023 to Jul 2024