Debate Night Bully Ad Takes On Landlord Greed
27 June 2024 - 11:45PM
Business Wire
Vote No on Landlord Greed committee runs first
TV spot statewide in every media market in California before,
during, and after CNN Presidential Debate
***Watch the Bully ad here***
The Vote No on Landlord Greed committee, sponsored by AIDS
Healthcare Foundation (AHF), is running its first TV ad, “Bully,”
on Thursday night in every single California media market before,
during, and after the CNN Presidential Debate targeting the
California Apartment Association and the corporate landlords it
represents who are coming after AHF for supporting rent
control.
The spot is the only electoral ad running statewide throughout
California in conjunction with the presidential debate and will run
three to four times on each service provider during primetime
hours.
The California Apartment Association and the greedy corporate
landlords it represents are abusing the ballot initiative process
to attack AHF for its support of rent control, targeting the
world’s largest HIV/AIDS healthcare provider for its advocacy work
on behalf of its patients in California. AHF’s Justice for Renters
Act comes before voters in November 2024 and states, "The state may
not limit the right of any city, county, or city and county to
maintain, enact or expand residential rent control.”
Justice for Renters recently announced the endorsement of more
than 100 statewide elected officials in California as well as the
endorsement of the California Democratic Party, Senator
Bernie Sanders (I-VT), labor and civil rights icon Dolores
Huerta, UNITE HERE Co-President Ada Briceño, and
Democratic National Committee Member Christine Pelosi.
Script:
Male Voiceover:
Little, skinny kid enters boxing ring to
spar.
There are seventeen million renters in
California.
And corporate landlords... bully them
all.
Cut in to show the kid looking worried…
big kid bully’s body in foreground.
The California Apartment Association uses
the huge bankroll they collect from sky-high rents...
Reveal the bully. He grits his teeth.
...to intimidate every opponent.
Flexes his muscles.
And this November, they have their sights
set on silencing AIDS Healthcare Foundation with a bruising ballot initiative.
Bully taunts Kid California. Kid
California swings at bully as the bully has his hand on Kid
California’s head, preventing him from landing a punch.
Nobody likes a bully… not even their
mother.
Bully swings at him… Kid California ducks
and pops up.
Vote NO this November...
Kid California clinches fist.
...to deliver a knockout punch...
Throws punch.
...and teach these corporate landlords a
lesson they’ll never forget.
Cut to behind the bully as he drops to the
ground to reveal Kid California standing above him.
(fight bell rings)
Ref throws Kid California’s hand up in the
air.
LEARN MORE ABOUT THIS ATTACK
VISIT PROTECTOURVOICES.ORG
View source
version on businesswire.com: https://www.businesswire.com/news/home/20240626764083/en/
Jacki Schechner, AHF VP Media Relations (310) 633-0547
jacki.schechner@ahf.org