American Greetings Introduces the First-Ever Digital Slideshow Greeting Card
02 December 2009 - 2:00AM
PR Newswire (US)
Perfect Holiday Gift For Family and Friends Available at Target
CLEVELAND, Dec. 1 /PRNewswire-FirstCall/ -- The holiday season
gives us the opportunity to pause and reflect on our most important
relationships, the people who sustain us all year long, and the
memories that enrich our lives. Heartfelt words and photos that
capture treasured moments have always played significant roles in
conveying those feelings. This year, American Greetings Corp.
(NYSE:AM) and Target Corp (NYSE:TGT) have partnered to introduce a
gift that fully embraces this spirit in a manner that combines the
warm wishes of the holiday greeting and enhances it with a little
help from technology. Just in time for the holidays, the greeting
card company and retailer have introduced the first ever-digital
slideshow greeting card, available in the Target card aisle, and
retailing for $19.99. (Photo:
http://www.newscom.com/cgi-bin/prnh/20091201/CL18000) The digital
slideshow greeting card holds up to 50 digital images, includes a
beautifully composed original holiday soundtrack and even allows
the sender to record their own vocal message to give the greeting
that final personalized touch. The innovative packaging opens into
a beautifully coordinated gift box and includes an
appropriate-sized mailing envelope, so shoppers don't need to
purchase anything additional to send their gift. Postage for the
greeting is approximately $2.30, so anyone can purchase and mail
the present for less than $25. The team that developed the greeting
card did so with families and close friends in mind - knowing that
many people can't get together for the holidays. "We are thrilled
to offer shoppers a gift this holiday season that fits all of their
needs - it's fun and thoughtful, trendy and sincere and affordable
while supremely convenient," said Carol Miller, executive director
on new product concepts at American Greetings. "Once consumers add
their favorite photos and message, the card transforms into an
emotional and personal experience that can be enjoyed for years to
come with mom, dad, an older brother, younger sister or anyone with
whom you've shared cherished memories." In addition to the
revolutionary patent pending design, developed through a
partnership with Euri, a subsidiary of IRTronix, the gift is
highlighted by many unique features making it even more useful and
memorable. These additions include a special stand and display
fold, so that the card can be presented beautifully in any home,
and the inclusion of a USB cable for recharging the card via any
computer. Each presentation will play for three hours before
needing to be re-charged, and will continue to play for three hours
after every charge thereafter. Shoppers can find the new digital
slideshow greeting card at all Target locations while quantities
last. For more information on what else is new this holiday season,
and to find store locations in your area, visit
http://www.corporate.americangreetings.com/. You can also follow us
on Twitter at http://www.twitter.com/amgreetings. About American
Greetings Corporation For more than 100 years, American Greetings
Corporation (NYSE:AM) has been a manufacturer and retailer of
innovative social expression products that assist consumers in
enhancing their relationships. The Company's major greeting card
brands are American Greetings, Carlton Cards, Gibson, Recycled
Paper Greetings and Papyrus, and other paper product offerings
include DesignWare party goods, American Greetings and Plus Mark
gift-wrap and boxed cards. American Greetings also has the largest
collection of electronic greetings on the Web, including cards
available at AmericanGreetings.com through AG Interactive, Inc.
(the Company's online division). AG Interactive also offers digital
photo sharing and personal publishing at PhotoWorks.com and
Webshots.com and a one-stop source for online graphics and
animations at Kiwee.com. In addition to its product lines, American
Greetings also creates and licenses popular character brands
through the American Greetings Properties group. Headquartered in
Cleveland, Ohio, American Greetings generates annual revenue of
approximately $1.7 billion, and its products can be found in retail
outlets domestically and worldwide. For more information on the
Company, visit http://corporate.americangreetings.com/.
http://www.newscom.com/cgi-bin/prnh/20091201/CL18000
http://photoarchive.ap.org/ DATASOURCE: American Greetings
Corporation CONTACT: Meghan Olmstead, +1-216-252-7300, Web Site:
http://www.americangreetings.com/ Company News On-Call:
http://www.prnewswire.com/comp/044150.html
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