Affymetrix Debuts Social Media Presence, Ranked 5th Among All Life Science Companies on Twitter
21 June 2011 - 11:00PM
Business Wire
Affymetrix, Inc. (NASDQ:AFFX) today announced the official
launch of its social media presence, joining a rapidly growing
genomics community on Facebook, Twitter, LinkedIn, and YouTube, as
well as other influential blogs and community sites.
With a critical mass of institutions, key opinion leaders, life
scientists, researchers, clinicians, and healthcare professionals
using social media, Affymetrix’ online channels will further enable
them to showcase their work, create new connections to their peers,
and engage in more relevant two-way conversations.
In advance of its formal social media launch, Affymetrix began
building a considerable following on Twitter and Facebook through
its “@gemomicapps” thread, and was recognized as the 5th top
performer among all life sciences companies on Twitter. The
rankings were compiled by the Comprendia Bioscience Consulting
Group.
“Hearing instantly from researchers in a candid, two-way dialog
allows us to understand what is top-of-mind at any given moment,”
said Annette Summers, Senior Director of Integrated
Communications at Affymetrix. “Social media also enables our
customers and partners to share their scientific accomplishments
and keep updated on the latest technologies for genomic research
and clinical applications.”
Visit www.affymetrix.com/connect to “follow” or “like” these
social media threads: Affymetrix Corporate for timely news,
announcements, and all things Affymetrix; Genomic Applications for
product news, innovations, and trends; Affymetrix Events, covering
key industry tradeshows and other events; and Affymetrix Careers
for job openings.
About Affymetrix
Affymetrix technology is used by the world's top pharmaceutical,
diagnostic, and biotechnology companies, as well as leading
academic, government and nonprofit research institutes. More than
2,100 systems have been shipped around the world and more than
23,500 peer-reviewed papers have been published using the
technology. Affymetrix is headquartered in Santa Clara, Calif., and
has manufacturing facilities in Santa Clara, Cleveland, Ohio, and
Singapore. The company has about 900 employees worldwide and
maintains sales and distribution operations across Europe, Asia,
and Latin America. For more information about Affymetrix, please
visit http://www.affymetrix.com.
Forward-looking statements
All statements in this press release that are not historical are
"forward-looking statements" within the meaning of Section 21E of
the Securities Exchange Act as amended, including statements
regarding Affymetrix' "expectations," "beliefs," "hopes,"
"intentions," "strategies," or the like. Such statements are
subject to risks and uncertainties that could cause actual results
to differ materially for Affymetrix from those projected. These and
other risk factors are discussed in Affymetrix' Form 10-K for the
year ended December 31, 2010, and other SEC reports for subsequent
quarterly periods.
NOTE: Affymetrix, and the Affymetrix logo, are trademarks or
registered trademarks of Affymetrix, Inc.
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