Fifth Third Bank Introduces Touch ID for its Mobile Banking App
05 February 2016 - 12:00AM
Business Wire
Customers Can Log In Without a Password to Pay
Bills, Deposit a Check, Transfer Money and More
Fifth Third Bank announced today the addition of Touch ID
biometric capabilities to its mobile banking app for the iPhone.
Touch ID allows fingerprint authentication for enabled devices,
letting customers log into their Fifth Third app with their fingers
or thumbs instead of a password.
The Bank’s fast mobile app allows people to:
- Access their balance without logging
in, using Now Balance.
- Make payments.
- Transfer money with a few taps.
- Deposit a check with just a hover.
- Set up alerts with the swipe of a
thumb.
- Check the past 24 months of
statements.
- Log in with Touch ID for iOS.
Customers want their banking to be quick and simple. Two years
ago Fifth Third was one of the first banks to create a system to
check balances without needing to log in.
“Our customers’ digital expectations continue to evolve – and
many of those expectations are being set by using non-bank apps
such as shopping and games," said Chad Borton, executive vice
president and head of the Consumer Bank for Fifth Third Bank.
"Fifth Third is continuing to evolve its digital experiences to do
the same, creating fast and simple banking.”
Fifth Third Bank added Touch ID as a response to its customers’
requests.
Mobile banking is outpacing online banking for Fifth Third
customers, with mobile banking increasing 43 percent from 2014 to
2015, with 19 million mobile banking logins last year.
Fifth Third consumers increasingly want the services mobile
banking can provide, such as alerts, which increased 144 percent
from 2014 to 2015, with 13.9 million alerts sent last year.
In December of 2015, nearly one-fifth of all Fifth Third
consumer deposits were made via mobile, an increase of 36 percent
over December of 2014.
“We know how important banking on the go is to our customers,”
Borton said. “Our banking app makes banking simple and fast.”
The most frequently used mobile services for Fifth Third Bank
are: checking balances and activity, transferring money and
depositing checks.
*Mobile Internet data charges may apply as well as text
messaging charges. Contact your mobile service provider for
details.
About Fifth Third:
Fifth Third Bancorp is a diversified financial services company
headquartered in Cincinnati, Ohio. The Company has $141 billion in
assets and operates 1,254 full-service Banking Centers, including
95 Bank Mart® locations, most open seven days a week, inside select
grocery stores and 2,593 ATMs in Ohio, Kentucky, Indiana, Michigan,
Illinois, Florida, Tennessee, West Virginia, Pennsylvania,
Missouri, Georgia and North Carolina. Fifth Third operates four
main businesses: Commercial Banking, Branch Banking, Consumer
Lending, and Investment Advisors. Fifth Third also has an 18.3%
interest in Vantiv Holding, LLC. Fifth Third is among the largest
money managers in the Midwest and, as of December 31, 2015, had
$297 billion in assets under care, of which it managed $26 billion
for individuals, corporations and not-for-profit organizations.
Investor information and press releases can be viewed at
www.53.com. Fifth Third’s common stock is traded on the NASDAQ®
Global Select Market under the symbol “FITB.” Fifth Third Bank was
established in 1858. Member FDIC
Copyright © 2015. Fifth Third Bank, Member
FDIC, Equal Housing Lender, All Rights Reserved.
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version on businesswire.com: http://www.businesswire.com/news/home/20160204005179/en/
Fifth Third BankLaura Trujillo,
513-534-4361Laura.Trujillo@53.com
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