GAN Adds Las Vegas Property Treasure Island Hotel & Casino to Its Growing List of Simulated Gaming Clients
28 July 2021 - 9:00PM
Business Wire
Addition of Treasure Island marks GAN’s first
partner located on the iconic Las Vegas Strip
GAN Limited (the “Company” or “GAN”) (NASDAQ: GAN), a leading
full-service internet gaming software-as-a-service provider to the
real money internet gaming, online sports betting, and simulated
gaming industries, today announced that it has entered into a
binding term sheet with Treasure Island Hotel & Casino
(“Treasure Island”) to develop a customized simulated gaming
solution designed for Treasure Island’s patrons and available
across desktop and mobile applications, integrated with Treasure
Island’s retail casino rewards program. The customized simulated
gaming solution will be powered by GAN’s core GameSTACK™ enterprise
software system that today offers more than five hundred
high-quality online simulated games, many of them recognizable by
patrons from retail gaming floors. Treasure Island represents GAN’s
eighteenth B2B client of simulated gaming, and fifth new B2B client
win year-to-date. First launched online in 2014, GAN’s simulated
gaming solution now serves patrons of 101 retail casino properties
coast-to-coast in the U.S.
For B2B retail casino operator clients, simulated gaming
generates additional high-margin revenue from retail casino
clients’ existing patron databases, enables the retail casino
property to engage with their retail patrons, through an authentic
internet and mobile social gaming experience, even in states where
legislation allowing licensed real money iGaming is yet to arrive.
The unique software provides meaningful marketing, brand building,
and revenue opportunities for both operators and GAN, and has
proved to increase visitation to the retail casino clients’
property. Strategically, simulated gaming also offers U.S. retail
casino operators the ability to build an online database before the
commencement of intra-state regulated real money Internet
gaming.
Treasure Island features over 2,800 newly renovated hotel rooms
and over 85,000 square feet of live casino gaming conveniently
located on the iconic Las Vegas Strip. GAN was selected to develop
a custom solution to bring a more robust experience to Treasure
Island’s players. GAN will be launching a state-of-the-art,
integrated simulated gaming platform on behalf of Treasure Island
across both desktop and mobile applications, and supplying both
marketing and front-line customer service for users. As part of the
arrangement, GAN will also be launching the Company’s latest
technology, which offers a new application framework and desktop
template including loyalty linking the property’s robust retail
player database. The mobile application will be compatible with
both Apple and Android devices.
Marcus Yoder, Senior Vice President of Sales of GAN,
commented:
“Our Simulated Gaming technology and software continues to
demonstrate its industry-leading position, and our premier list of
partners is growing as a result. We are very excited to partner
with Treasure Island – a premier asset located on the Las Vegas
Strip. Players and guests have been patronizing the iconic property
for nearly 30 years, and we are thrilled to offer those players and
guests new ways to engage and play with Treasure Island. We are
proud to be selected as their trusted partner to improve their
player experience. We look forward to developing a customized
solution for Treasure Island and the continued growth of our
Simulated Gaming offering.”
Pascal Tang, Director of Slot Marketing of Treasure Island
Hotel & Casino, commented:
“With the world of gaming always evolving, players around the
globe are constantly searching for new and exciting ways to stay
engaged with their favorite games, brands, and casinos. With that
in mind, it was clear to us that the digital space will become more
and more important in the future. Therefore, we are excited to
partner with GAN, a proven B2B operator with a customizable and
tailored technology solution, in order to continue to drive player
loyalty, brand awareness, and new revenue opportunities.”
About GAN Limited
GAN is a leading business-to-business supplier of internet
gaming software-as-a-service solutions predominantly to the U.S.
land-based casino industry. Coolbet, a division of GAN, is a
market-leading operator of proprietary online sports betting
technology with market leadership positions in selected European
and Latin American markets. GAN has developed a proprietary
internet gaming enterprise software system, GameSTACK™, which it
licenses to land-based casino operators as a turnkey technology
solution for regulated real money internet gaming, encompassing
internet gaming, internet sports gaming, and virtual Simulated
Gaming. Additional information about GAN can be found online at
www.GAN.com.
Forward-Looking Statements
This release contains forward-looking statements within the
meaning of the Private Securities Litigation Reform Act of 1995.
All statements contained in this release that do not relate to
matters of historical fact should be considered forward-looking
statements, including statements regarding future business
opportunities as well as statements that include the words
“expect,” “intend,” “plan,” “believe,” “project,” “forecast,”
“estimate,” “may,” “should,” “anticipate” and similar statements of
a future or forward-looking nature. These forward-looking
statements are based on management’s current expectations. These
statements are neither promises nor guarantees, but involve known
and unknown risks, uncertainties and other important factors that
may cause actual results, performance or achievements to be
materially different from any future results, performance or
achievements expressed or implied by the forward-looking
statements. Please refer to the Company’s annual, quarterly and
current reports filed on Forms 10-K, 10-Q and 8-K from time to time
with the Securities and Exchange Commission for a further
discussion of the factors and risks associated with the business.
Readers are cautioned not to place undue reliance on any
forward-looking statements, which speak only as of the date on
which they are made. The Company undertakes no obligation to update
or revise any forward-looking statements for any reason, except as
required by law.
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version on businesswire.com: https://www.businesswire.com/news/home/20210728005148/en/
Investor Contacts: GAN Robert Shore Vice
President, IR and Capital Markets (610) 812-3519 rshore@GAN.com
Alpha IR Group Ryan Coleman or Ashley Gruenberg (312)
445-2870 GAN@alpha-ir.com
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