Industry Leader Kenny Lau joins Perion as Chief Product Officer of its Advanced Advertiser Solutions
19 September 2023 - 9:03PM
Business Wire
New position signals intensified commitment to
the development of cutting-edge technology products in Commerce
Media, CTV, and all AI-based solutions
Perion Network Ltd. (NASDAQ and TASE: PERI), a global technology
company whose synergistic solutions serve all major digital
advertising channels - including search, social, display, and
video/CTV – announced today the appointment of Kenny Lau as Chief
Product Officer of Perion’s Advertiser Solutions.
Through his experience in multiple domains of AdTech and
large-scale platform development, Lau will expand Perion’s
technology moat and ability to drive high-growth, high-margin,
high-ROI solutions. Lau has held key roles at many of the
industry's most prominent companies, including PubMatic, Criteo,
and AdTheorent. In his most recent role as Vice President of
Product of Advertiser Solutions at PubMatic, he led a global
product development team of over 100 engineers and product
managers.
“Perion has demonstrated its ability to develop and successfully
introduce innovative solutions that consistently outperform the
industry,” said Tal Jacobson, Perion’s CEO. “With Kenny’s extensive
industry knowledge and experience, we are set to maintain this
trend of excellence. He will be instrumental in amplifying our
technological innovation and enriching our offerings in categories
such as retail media, CTV, and video.”
“I have been following Perion for a while, and I couldn’t be
more excited to join this great team that has proven its ability to
deliver innovative solutions to a constantly evolving dynamic
industry,” said Kenny Lau. “While the industry grapples with
tightened spending and consolidation, Perion continues to
outperform. I look forward to driving the expansion of the
company’s portfolio of industry-changing products and services,
further strengthening Perion’s leadership position across the
AdTech ecosystem.”
About Perion Network Ltd.
Perion is a global multi-channel advertising technology company
that delivers synergistic solutions across all major channels of
digital advertising – including search advertising, social media,
display, video and CTV advertising. These channels converge at
Perion’s intelligent HUB (iHUB), which connects the company’s
demand and supply assets, providing significant benefits to brands
and publishers.
For more information, visit our website at www.perion.com.
Forward Looking Statements
This press release contains historical information and
forward-looking statements within the meaning of The Private
Securities Litigation Reform Act of 1995 with respect to the
business, financial condition and results of operations of Perion.
The words “will,” “believe,” “expect,” “intend,” “plan,” “should,”
“estimate” and similar expressions are intended to identify
forward-looking statements. Such statements reflect the current
views, assumptions and expectations of Perion with respect to
future events and are subject to risks and uncertainties. Many
factors could cause the actual results, performance or achievements
of Perion to be materially different from any future results,
performance or achievements that may be expressed or implied by
such forward-looking statements, or financial information,
including, but not limited to, the failure to realize the
anticipated benefits of companies and businesses we acquired and
may acquire in the future, risks entailed in integrating the
companies and businesses we acquire, including employee retention
and customer acceptance; the risk that such transactions will
divert management and other resources from the ongoing operations
of the business or otherwise disrupt the conduct of those
businesses, potential litigation associated with such transactions,
and general risks associated with the business of Perion including
intense and frequent changes in the markets in which the businesses
operate and in general economic and business conditions, loss of
key customers, data breaches, cyber-attacks and other similar
incidents, unpredictable sales cycles, competitive pressures,
market acceptance of new products, changes in applicable laws and
regulations as well as industry self-regulation, inability to meet
efficiency and cost reduction objectives, changes in business
strategy and various other factors, whether referenced or not
referenced in this press release. Various other risks and
uncertainties may affect Perion and its results of operations, as
described in reports filed by Perion with the Securities and
Exchange Commission from time to time, including its annual report
on Form 20-F for the year ended December 31, 2022 filed with the
SEC on March 15, 2023. Perion does not assume any obligation to
update these forward-looking statements.
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version on businesswire.com: https://www.businesswire.com/news/home/20230919070650/en/
Dudi Musler VP Investor Relations +972 54 787 6785
dudim@perion.com
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