CPI Card Group® Introduces Second Wave® Cards for Instant Issuance
27 April 2021 - 11:00PM
Business Wire
Financial Institutions Can Now Instantly Issue
Second Wave® Payment Cards through CPI®’s Card@Once®
CPI Card Group (OTCQX: PMTS, TSX: PMTS) (“CPI” or the
“Company”), a payment technology company and leading provider of
credit, debit and prepaid solutions, today announced the
availability of an option for Second Wave® cards for instant
issuance. The EMV® and dual interface contactless capable blank
white card stock, which features a core made with recovered
ocean-bound plastic, allows financial institutions to seamlessly
print and issue full image cards made with more eco-focused
materials through CPI’s Card@Once® instant issuance solution.
The combination of Card@Once and Second Wave builds on the
current capabilities to personalize and fulfill eco-focused card
options for issuers, allowing them to simultaneously serve the
on-demand needs of cardholders and support sustainability
initiatives. By adding payment cards featuring a core made with
recovered ocean-bound plastic to their portfolio, financial
institutions are able to engage a growing market of
environmentally-conscious consumers, while helping to reduce
first-use plastic and divert plastic waste from entering the
ocean.
Ninety-four percent of consumers say they are concerned about
the amount of plastic waste in the oceans, according to a CPI Card
Group Consumer Insights Study—with 87 percent of respondents
finding the idea of an ocean-plastic card appealing. Notably, 53
percent of survey respondents were willing to switch to another
financial institution if it offered such cards with the same
features and benefits. CPI estimates that for every one million
Second Wave cards produced, over one ton of plastic will be
diverted from entering the world’s oceans, waterways and
shorelines.
The sustainability advantages of Second Wave bring a new edge to
the robust benefits of Card@Once – the first Software-as-a-Service
(SaaS) instant issuance solution. Card@Once’s SaaS based-model
eliminates the need for financial institutions to maintain their
own software or servers, making it cost-effective and easy to issue
new and replacement debit or credit cards, on-demand. CPI manages
implementation, support and maintenance for the cloud-based
solution, connecting financial institutions and their cardholders
to the advantages of secure and quick-to-implement instant card
issuance technology.
“We’re thrilled to make our eco-focused payment card options
even more accessible to customers already enjoying the convenience
of Card@Once,” said Guy DiMaggio, SVP & GM of Secure Card and
Sustainability Solutions, CPI Card Group. “Our goal is to not only
help customers better enhance the cardholder experience, we are
also working to reduce the utilization of first-use plastic in card
products, making this product availability ideal to help further
our commitment.”
To learn more about Second Wave®, click here.
To learn more about Card@Once®, click here.
About CPI Card Group Inc.
CPI Card Group® is a payment technology company and leading
provider of credit, debit and prepaid solutions delivered
physically, digitally and on-demand. CPI® helps our customers
foster connections and build their brands through innovative and
reliable solutions, including financial payment cards,
personalization, and Software-as-a-Service (SaaS) instant issuance.
CPI has more than 20 years of experience in the payments market and
is a trusted partner to financial institutions and payments
services providers. Serving customers from locations throughout the
United States, CPI has a large network of high security facilities,
each of which is registered as PCI compliant by one or more of the
payment brands: Visa, Mastercard®, American Express® and Discover®.
Learn more at www.cpicardgroup.com.
EMV® is a registered trademark in the U.S. and other countries
and an unregistered trademark elsewhere. The EMV trademark is owned
by EMVCo, LLC.
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ICR Inc. for CPI Card Group Sourav Das 203-682-8283
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