SANTA MONICA, Calif.,
Nov. 30, 2021 The Beachbody Company,
Inc. (NYSE: BODY) ("Beachbody" or the "Company"), a leading
subscription health and wellness company, today announced the
appointment of Kristin Frank, Chief
Executive Officer of AdPredictive, to the Beachbody Board of
Directors, effective November 24,
2021. Frank brings extensive public company and
operating experience in data-centric marketing and digital
media, with a proven track record of driving growth and innovation.
Following the appointment of Frank, Beachbody's Board of Directors
will be comprised of seven directors, four of whom are
independent.
"Kristin is an exceptional leader who brings more than 20 years
of data-driven marketing and digital media expertise to Beachbody's
Board of Directors. Her deep expertise and unique perspective will
be a valuable asset as we continue to strengthen our brand
recognition and further scale our business," said Carl Daikeler, Beachbody's Co-Founder, Chairman,
and Chief Executive Officer. "We are committed to ensuring good
corporate governance, with a Board that includes strong independent
directors as well as diverse and complementary sets of experiences,
perspectives and backgrounds."
Frank currently serves as Chief Executive Officer of
AdPredictive, a customer intelligence platform that connects data
and machine learning to business outcomes to help marketers deliver
efficient and effective results and sustainable growth for
companies. She also currently sits on the Boards of Brightcove,
Inc., a leading global provider of cloud services for video, and
Gaia, Inc., a global video streaming service and community. Before
joining AdPredictive, Frank spent more than 20 years at Viacom in
various capacities as a member of its executive and regional teams,
serving most recently as the COO of the $1B+ division overseeing
revenue, strategy, and operations for MTV. In this role, she also
led brand turnaround and reinvention, digital innovation and new
market growth. Frank also served as the Executive Vice President
and Head of Digital for the Music and Entertainment Division, in
which she developed scaled digital, product, and content businesses
for MTV, Comedy Central, VH1, CMT, LOGO, and MTV2. Additionally,
she served as the Regional Vice President of Content Distribution
and Marketing, the COO of LOGO, and the General Manager of MTV and
VH1 Digital Media at Viacom.
"I am excited to join Beachbody's Board of Directors and be part
of its next chapter of growth," said Frank. "As a leader in at-home
fitness for more than 20 years, Beachbody has a differentiated,
mass market position unlike anything else in the marketplace. I see
tremendous opportunity to unlock the full potential of the Company,
building on its industry-leading content, a large and loyal
customer base and a proven track record of innovation."
About The Beachbody Company, Inc.
Headquartered in Southern
California, Beachbody is a worldwide leading digital fitness
and nutrition subscription company with over two decades of
creating innovative content and powerful brands. The Beachbody
Company is the parent company of the Beachbody On Demand streaming
platform (BOD), the Openfit Live digital streaming platform and
MYXfitness, the Company's connected indoor bike. For more
information, please visit TheBeachbodyCompany.com.
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SOURCE The Beachbody Company, Inc.