Eros Now Available on Amazon Fire TV Stick
20 April 2017 - 10:54PM
Business Wire
Indian consumers can now enjoy Eros Now’s
seamless entertainment with a three-month free premium
subscription
Eros Now, one of the fastest growing over-the-top (OTT) Indian
entertainment platforms, owned by Eros International Plc (NYSE:
EROS), today announced a strategic partnership with Amazon in India
and their recently launched internet streaming device, Fire TV
stick. Users can enjoy Eros Now’s uninterrupted entertainment
services as the app is now pre-installed on Fire TV sticks
purchased in India. In addition, Fire TV customers will also
receive a three-month free premium subscription to Eros Now,
currently priced at Rs 99/month. Following the free trial, Eros Now
will receive 70% of all revenue generated from Eros Now
subscriptions from Amazon Fire TV. Amazon will be co-marketing the
Eros Now service and promoting the app across India with Amazon
Fire TV.
The Fire TV stick can be connected into any high-definition
television and used to stream video and audio content, apps, games
and more on television. Eros Now offers the widest library of films
which caters to the different needs and tastes of the consumer,
providing an enriching and fulfilling entertainment experience to
the viewer.
Commenting on the association, Rishika Lulla Singh, CEO, Eros
Digital, said, “We are delighted to partner with Amazon for the
Fire TV stick platform. The partnership is another step towards
tapping a larger consumer and subscriber base, fulfilling their
ever-changing entertainment needs and providing them with our
unique entertainment viewing experience. With our current
subscriber base of 2 million through existing partnerships with
leading OEMs like Apple TV, Amazon Fire TV, Android TV, Google,
Samsung, Lyca TV and all major telcos including Airtel, IDEA,
Vodafone, Reliance Jio, our aim is to be platform agnostic,
constantly engage with newer customers and achieve greater
visibility in the market.”
About Eros Now
Eros Now is Eros International Plc’s leading on-demand Bollywood
entertainment network accessible anytime, anywhere, on most
Internet-connected screen including mobile, web, and TV. Eros Now
offers its 55 million registered users worldwide the promise of
endless entertainment hosting one of the largest libraries of
movies, as well as premium television shows, music videos and audio
tracks, unmatched in quantity and quality. Product features, such
as video in HD, subtitles in English and Arabic, movie downloads,
and high quality original drama series differentiate the Eros Now
entertainment offering. To see, watch now: www.erosnow.com.
About Eros International Plc
Eros International Plc (NYSE: EROS) is a leading global company
in the Indian film entertainment industry that acquires,
co-produces and distributes Indian films across all available
formats such as cinema, television and digital new media. Eros
International Plc became the first Indian media company to list on
the New York Stock Exchange. Eros International has experience of
over three decades in establishing a global platform for Indian
cinema. The Company has an extensive and growing movie library
comprising of over 3,000 films, which include Hindi, Tamil, and
other regional language films for home entertainment distribution.
The Company also owns the rapidly growing OTT platform Eros Now. In
2015, 3 out of the top 4 box office films and 7 out of the top 15
box office films were from Eros. For further information, please
visit: www.erosplc.com.
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version on businesswire.com: http://www.businesswire.com/news/home/20170420005794/en/
Eros International PlcMark Carbeck, +44 (0)20 7258 9909Chief
Corporate & Strategy
Officermark.carbeck@erosintl.comorMedia:Sloane & CompanyErica
Bartsch, 212-446-1875ebartsch@sloanepr.com
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