Believers of all ages can send letters and
deliver wishes to children with critical illnesses
For every letter sent, Macy’s will donate $1 to
Make-A-Wish, up to $1 million
Macy’s beloved Believe letter-writing campaign, benefitting
Make-A-Wish®, returns for the 12th consecutive holiday season
giving the gift of joy to children with critical illnesses. From
now through Dec. 24, 2019, Macy’s is asking customers of all ages
to write letters to Santa and drop them off in stores in Macy’s red
Believe Mailbox or submit them online at macys.com/believe. For
each letter sent, Macy’s will donate $1 to Make-A-Wish, up to $1
million, to help children’s life-changing wishes across America
come true.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20191104005589/en/
Make-A-Wish kid Alan, 4-years-old, wishes
“to be a submarine driver” (Photo: Business Wire)
The wishes granted through Macy’s Believe campaign can help
Make-A-Wish children battling critical illnesses build the hope and
strength they need to fight harder and see the impossible become
possible. There are thousands of wishes currently waiting to be
granted, including the wishes of these five Make-A-Wish children
who are the faces of this year’s Macy’s Believe campaign.
- 4-year-old Brantley, congenital heart disease, wishes “to go to
Colorado and build a snowman”
- 13-year-old Julia, cancer, wishes “to go to Ghana to visit
extended family”
- 18-year-old Priscilla, heart condition, wishes “to go to Italy
where the violin was made”
- 4-year-old Alan, brain cancer, wishes “to be a submarine
driver”
- 14-year-old Bettirose, leukemia, wishes “to be a writer and
write my own book”
“Macy’s Believe campaign seeks to capture the joy and generosity
of the holiday season by asking the community to come together to
help grant wishes,” said Sam Di Scipio, Macy’s senior director of
corporate communications, giving and volunteerism. “We are proud of
the passion that our colleagues bring to the campaign and grateful
to our customers nationwide for turning this program into a holiday
tradition and continuously benefitting thousands of children each
year through Make-A-Wish.”
“We are immensely grateful for the 16-year Macy’s partnership
and its impact, from the dollars raised to the community rallying
each holiday season to transform the lives of children,” said
Richard K. Davis, president and CEO of Make-A-Wish America.
“Together, we are getting closer to granting the wish of every
eligible child, so that each child battling a critical illness can
get a piece of their childhood back.”
Since 2003, Macy’s has donated more than $122 million to
Make-A-Wish, including more than $19 million through the annual
Believe campaign, helping grant more than 14,500 wishes and impact
more than 2.9 million people, including wish kids and their
families, volunteers, community groups, medical professionals and
more. In addition to mailing your letter to Santa, find writing
guides, local wish stories and more at macys.com/believe. Join the
conversation on social by tagging #MacysBelieve.
Make-A-Wish Kid Hank’s
Wish
Earlier this year, in partnership with Make-A-Wish, Macy’s was
able to help fulfill the wish of 18-year-old Hank from Idaho Falls
who wished “to be a model and have his photos used in an ad.” Hank
was flown out to New York City, where he joined the Macy’s creative
team for a two-day photoshoot of Macy’s official Holiday Campaign.
Hank was styled by Macy’s fashion team and learned how to pose and
model prior to being photographed with some of the top talent in
the industry. Hank will make his professional modeling debut in
Macy’s Holiday Campaign, which will be published the second week of
November.
Macy’s Santa Girl Social Media
Challenge
On December 1, actress and Macy’s Santa Girl holiday campaign
star Brooklynn Prince will kick off a social media challenge on
@macys Twitter and Instagram, calling for everyone to write a
letter to Santa at Macy’s to help Make-A-Wish! In a fun video post,
Brooklynn will show how easy it is to write a letter to Santa
online or in-store at Macy’s. She’ll challenge every person to
write their letter to Santa and then share the spirit of giving by
posting and tagging their friends to do the same.
Wish Wednesdays
Each Wednesday, from November 6 through December 11 (excluding
Wednesday, November 27), select Macy’s locations throughout the
country will celebrate the wish of a local Make-A-Wish kid through
dedicated Wish Wednesdays.
Wednesday, Nov. 6*
- Macy’s Riverchase Galleria (Birmingham, AL) – 12-year-old
Chloe, end-stage kidney disease, wishes “to go to Hawaii”
- Macy’s Destiny (Syracuse, NY) – 6-year-old Jackson, leukemia,
wishes “to go to Hawaii”
- Macy’s Tacoma (Tacoma, WA) – 11-year-old Haley, nervous system
disorder, wishes “to be a zookeeper at the San Diego Zoo”
Wednesday, Nov. 13*
- Macy’s Millcreek (Erie, PA) – 17-year-old Blake,
gastrointestinal disorder, wishes “to go to Hawaii”
- Macy’s South Park (Charlotte, NC) – 10-year-old Glenda,
lymphoma, wishes “to have a room makeover”
- Macy’s Ala Moana (Wahiawa, HI) – 17-year-old Jamea, lymphoma,
wishes “to go to New York to see Hamilton”
- Macy’s Idaho Falls (Idaho Falls, ID) – 18-year-old Hank, brain
tumor, wishes “to be a model and have my photos used in an ad”
Wednesday, Nov. 20*
- Macy’s Southdale Mall (Eden Prairie, MN) – 3-year-old Nora,
liver transplant, wishes “to have a playroom”
- Macy’s Savannah (Savannah, GA) – 13-year-old Lily, cancer,
wishes “to go to the beaches of Turks and Caicos”
- Macy’s Danbury Fair (Danbury, CT) – 16-year-old Alexandra,
leukemia, wishes “to go to Sydney, Australia”
- Macy’s Meadowood Mall (Reno, CA) – 5-year-old Elizabeth,
leukemia, wishes “to design a dress”
Wednesday, Dec. 4*
- Macy’s Fox River (Appleton, WI) – 6-year-old Benjamin,
leukemia, wishes “to have a Christmas light show at his home”
- Macy’s Aventura (Miami, FL) – 17-year-old Adrian, lymphoma,
wishes “to go to Rome”
- Tyson’s Corner Center (Baltimore, MD) – 7-year-old Olivia,
leukemia, wishes “to go to the Penguin Parade on Phillips Island,
Australia”
- Macy’s University Town Center (San Diego, CA) – 10-year-old
Julia, cancer, wishes “to go to Scotland to see castles, rolling
hills and the Loch Ness Monster”
- Macy’s Pleasanton Stoneridge (Pleasanton, CA) – 4-year-old
Nova, leukemia, wishes “to have a puppy”
Wednesday, Dec. 11*
- Dallas, TX, and Denver, CO – 4-year-old Brantley, congenital
heart disease, wishes “to go to Colorado and build a snowman”
- Macy’s State Street (Chicago, IL) – 9-year-old Alondra,
congenital heart disease, wishes “to have a room makeover”
- Macy’s Plaza Las Americas (Ponce, PR) – 13-year-old Bryan,
autoimmune disorder, wishes “to go on a shopping spree”
- Macy’s Downtown Boston (Boston, MA) – 15-year-old Emily, cystic
fibrosis, wishes “to go to Hawaii”
*Wish Wednesday wishes subject to change.
About Macy’s
Macy's is America’s store for life. The largest retail brand of
Macy's, Inc. (NYSE:M) delivers quality fashion at affordable prices
to customers at approximately 640 locations in 43 states, the
District of Columbia, Puerto Rico, and Guam, as well as to
customers in more than 100 international destinations through
leading e-commerce site macys.com. Macy's inspires fashion
exploration and discovery through the most desired family of
exclusive brands for her, for him, for the home, and via our
dynamic mobile and social platforms. We know the power of
celebration, demonstrated through decades of memorable experiences
created during Macy's 4th of July Fireworks® and Macy's
Thanksgiving Day Parade®, as well as spectacular fashion shows,
culinary events, flower shows, and celebrity appearances. Macy's
flagship stores – including New York City’s Herald Square – are
internationally renowned and preeminent destinations for tourists.
With the collective support of our customers and employees, Macy's
builds community and helps make a difference in every market we
serve, supporting local and national charities by giving nearly $50
million each year, plus 146,000 hours of volunteer service. For
more than 160 years, Macy’s has, and continues to, make life shine
brighter for our customers, colleagues, and communities.
About Make-A-Wish®
Make-A-Wish® creates life-changing wishes for children with
critical illnesses. We seek to bring every eligible child’s wish to
life because a wish is an integral part of a child’s treatment
journey. Research shows children who have wishes granted can build
the physical and emotional strength they need to fight their
illness. Headquartered in Phoenix, Arizona, Make-A-Wish is the
world’s leading children’s wish-granting organization, serving
children in every community in the United States and in more than
50 countries worldwide. Together, generous donors, supporters,
staff and nearly 40,000 volunteers across the U.S., grant a wish
every 34 minutes, on average, somewhere in the country. Since 1980,
Make-A-Wish has granted more than 315,000 wishes to children in the
U.S. and its territories; more than 15,600 in 2018 alone. For more
information about Make-A-Wish America, visit www.wish.org.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20191104005589/en/
Carolyn Ng Cohen, Macy’s Media Relations 312-781-5636;
carolyn.ng@macys.com
Lauren Vocelle, Macy’s Media Relations 312-781-5635;
lauren.vocelle@macys.com
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