RR Donnelley Acquires 8touches, Provider of Online Tools for Creating Customized Real Estate Marketing Direct Mail, Flyers and B
04 January 2011 - 10:30PM
R. R. Donnelley & Sons Company (Nasdaq:RRD)
announced today that it has acquired 8touches, an online provider
of easy-to-use tools that allow real estate sales associates,
brokers, Multiple Listing Service (MLS) associations and other
marketers to create customized communications materials such as
direct mail, flyers and brochures.
8touches' branded online resources provide access to more than
1,000 customized templates into which profiles, MLS data and
pictures for selected listings can auto-populate. The comprehensive
toolset also offers sophisticated mapping features, the ability to
obtain surrounding address information and access to demographics
that enhance targeted direct mailings.
"This acquisition expands our portfolio of proprietary
Internet-based solutions," stated Thomas J. Quinlan III, RR
Donnelley's Chief Executive Officer. "8touches brings to RR
Donnelley a proven solution that will benefit from our larger scale
in software development and distribution. It will also accelerate
our ability to create targeted applications for additional
industries and vertical segments."
8touches' templates are available for residential, farm and
ranch, commercial and new construction real estate marketing
programs.
"Integrating 8touches' front end Internet services with our
exceptional digital printing and fulfillment platform will enable
us to offer even more efficient and responsive service. For
customers, our national and international platform reduces cycle
times to enable marketers to gain first-mover advantages," added
Quinlan.
More information about 8touches products and services is
available at 8touches.com.
About RR Donnelley
RR Donnelley (Nasdaq:RRD) is a global provider of integrated
communications. Founded more than 146 years ago, the company works
collaboratively with more than 60,000 customers worldwide to
develop custom communications solutions that reduce costs, enhance
ROI and ensure compliance. Drawing on a range of proprietary and
commercially available digital and conventional technologies
deployed across four continents, the company employs a suite of
leading Internet based capabilities and other resources to provide
premedia, printing, logistics and business process outsourcing
products and services to leading clients in virtually every private
and public sector.
For more information and for RR Donnelley's Corporate Social
Responsibility Report, visit the company's web site at
www.rrdonnelley.com
Use of Forward-Looking Statements
This news release may contain "forward-looking statements" as
defined in the U.S. Private Securities Litigation Reform Act of
1995. Readers are cautioned not to place undue reliance on these
forward-looking statements and any such forward-looking statements
are qualified in their entirety by reference to the following
cautionary statements. All forward-looking statements speak only as
of the date of this news release and are based on current
expectations and involve a number of assumptions, risks and
uncertainties that could cause the actual results to differ
materially from such forward-looking statements. Readers are
strongly encouraged to read the full cautionary statements
contained in RR Donnelley's filings with the SEC. RR Donnelley
disclaims any obligation to update or revise any forward-looking
statements.
CONTACT: R. R. Donnelley & Sons Company
Media Contact:
Doug Fitzgerald, Executive Vice President Communications
630-322-6830
doug.fitzgerald@rrd.com
Investor Contact:
Dave Gardella, Vice President Investor Relations
312-326-8155
david.a.gardella@rrd.com
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