Toysrus.com Selected as One of The Top 50 Best of The Web by Internet Retailer
12 December 2003 - 4:43AM
PR Newswire (US)
Toysrus.com Selected as One of The Top 50 Best of The Web by
Internet Retailer WAYNE, N.J., Dec. 11 /PRNewswire-FirstCall/ --
Toysrus.com (http://www.toysrus.com/) has been selected among Top
50 retail sites by Internet Retailer, a monthly national business
magazine and website serving the on-line retailing community.
"Toysrus.com has put together a winning combination by capitalizing
on its brand's merchandising expertise while leveraging Amazon's
best of breed technology for site operations," said Kurt Peters,
editor of Internet Retailer. "In addition, its growing family of
specialty sites is turning it into a year-round destination for
shoppers, a smart extension of the seasonal toy business. We're
pleased to include Toysrus.com in Internet Retailer's Top 50."
Since launching its first e-commerce site in June 1998 at
http://www.toysrus.com/, Toysrus.com has become one of the most
popular and fastest growing sites within the on-line shopping
category. The customer base has increased from one million to more
than nine million in the last three years alone. "Our value
proposition is good product, good service and incredible selection
at a very sharp price," said Ray Arthur, president of Toysrus.com.
"Our e-tailing has taken the shopping experience to new levels,
allowing the consumer to shop our family of brands when they want,
where they want." The fifth annual Internet Retailer Best of the
Web--Top 50 Retailing Sites recognizes excellence in web
merchandising within a wide range of retailers. The editors base
their selections of the Top 50 on consultations with members of
Internet Retailer's Editorial Board of Advisers and with industry
consultants and analysts, nominations from readers and the editors'
own experience in dealing with sites, both professionally and
personally, throughout the year. For full story text go to
http://www.internetretailer.com/article.asp?id=10757#toysrus About
Internet Retailer Published by Chicago-based Vertical Web Media
LLC, Internet Retailer is a monthly national business magazine and
web site that serve the retailing community. They focus on the
Internet's vital role in a wide array of retailing activities,
including web merchandising, supply chain management and
multi-channel integration. The magazine's 34,000 subscribers are
senior executives primarily from retail chains, independent stores
and catalogs. Internet Retailer's circulation represents the
largest multi-channel readership base of any retailing magazine.
The magazine also publishes the most widely read e-mail newsletter
in retailing, IRNewsLink, which is distributed twice-weekly to
27,000 opt-in subscribers. About Toys "R" Us Toys "R" Us, one of
the world's leading retailers of toys, children's apparel and baby
products, currently sells merchandise through 1,631 stores
worldwide: 681 toy stores in the United States; 571 international
toy stores including licensed and franchised stores; 193 Babies "R"
Us stores; 146 Kids R Us children's clothing stores; 36 Imaginarium
stores; 4 Geoffrey stores; and through Internet sites at
http://www.toysrus.com/, http://www.babiesrus.com/ ,
http://www.imaginarium.com/ and http://www.sportsrus.com/ .
DATASOURCE: Toys "R" Us CONTACT: Susan McLaughlin or Nicole Patzer
of Toys "R" Us, +1-973-617-5900, , ; or Kurt Peters of Internet
Retailer, +1-312-362-9529, Web site: http://www.toysrus.com/
http://www.internetretailer.com/article.asp?id=10757#toysrus
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