GREENSBORO, N.C., Nov. 28, 2017 /PRNewswire/ -- Cone Denim and
Unifi, Inc. (NYSE: UFI) are excited to introduce the latest in
advanced stretch technology - S GENE® with REPREVE®.
Combining the advanced stretch technology of S GENE with the
superior sustainability and performance of REPREVE recycled
polyester fiber, the newest S GENE denim offers the most advanced
sustainable dual-core stretch denim on the market.
"It is very exciting to continue our celebration of 10 years of
S GENE technology with the addition of S GENE with REPREVE," says
Kara Nicholas, Vice President
Product Design + Marketing for Cone Denim. "This newest addition to
Cone's SUSTAINBLUE™ collection of fabrics maintains the authentic
look and feel of traditional denim while offering advanced stretch,
recovery and durability in an eco-friendly fabric that is
increasingly more important to consumers today. S GENE with
REPREVE offers the best of both worlds."
"We are proud that Cone Denim has chosen REPREVE, the global
leader in branded recycled performance fibers, for its sustainable
collection of S GENE denim," said Jay
Hertwig, Vice President of Global Brand Sales for Unifi. "This collaboration
brings together two global leaders in the textile industry aimed at
driving innovation in the denim market."
S GENE with REPREVE denims utilize as many as three
post-consumer plastic bottles in one pair of jeans. They are
designed for today's denim lover offering the next level of
sustainable superior stretch to the market and opening a wide range
of opportunities to denim brands to offer and promote the advanced
performance of both S GENE technologies and REPREVE recycled
fibers. Cone Denim offers the SUSTAINBLUE collection of
fabrics, an environmentally friendly collection comprised of denim
constructions using recycled cotton, recycled polyester and other
sustainable yarns.
Cone Denim's S GENE innovation was the first of its kind,
originally introduced in denim fabrics in 2007. S GENE yarn
with dual core technology is designed to provide superior stretch
and recovery. To create these yarns, Cone starts with two
core components – spandex and continuous filament which optimizes
stretch and maximizes recovery. The dual-core yarn is wrapped
in a spun covering to provide soft cotton hand and natural
appearance with added stretch performance.
REPREVE is the global leader in branded recycled performance
fibers, transforming more than 10 billion plastic bottles into
recycled products for new clothing, shoes, home goods and other
consumer products. REPREVE is the earth-friendly solution to making
consumers' favorite brands more environmentally responsible.
About Cone Denim
A leading denim innovator for more than 125 years, Cone Denim
delivers unparalleled expertise and advanced denim capabilities
that service and inspires the global market. From performance
denims and superior S GENE® technology to vintage re-creations of
CONE® Deeptone Denim reaching back to the early 1900s, Cone offers
unique collections of PERFORMANCE, STRETCH, SELVAGE and NATURAL
INDIGO denims crafted out of the Cone®3D R&D incubator.
Cone Denim operates as part of International Textile Group, Inc.
(ITG) with manufacturing capabilities in China, and Mexico and marketing and sales support
throughout the work including offices the U.S. and Hong Kong.
Learn more at www.conedenim.com, instagram.com/conedenim, and
facebook.com/conedenimitg.
About Unifi:
Unifi, Inc. (NYSE:UFI) is a global textile solutions provider
and one of the world's leading innovators in manufacturing
synthetic and recycled performance fibers. The Company's
proprietary technologies offer increased performance, comfort and
style advantages, enabling customers to develop products that
perform, look and feel better. Through REPREVE®, one of Unifi's
proprietary technologies and the global leader in branded recycled
performance fibers, Unifi has transformed more than 10 billion
plastic bottles into recycled fiber for new clothing, shoes, home
goods and other consumer products. Unifi continually innovates to
meet consumer needs in moisture management, thermal regulation,
antimicrobial, UV protection, stretch, water repellency and
enhanced softness with leading products such as Sorbtek®, XS™ Cross
Section technology and Cotton-like™ technology. Unifi collaborates
with many of the world's most influential brands in the sports
apparel, fashion, home, automotive and other industries. For more
information about Unifi, visit www.Unifi.com.
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SOURCE Unifi, Inc.