The Truth Behind Curb Appeal: How Keeping a Green Lawn Can Protect Your Home's Value
25 September 2007 - 1:39AM
PR Newswire (US)
The Scotts Company Explains Why Fall Is the Best Time to Grow Your
Investment MARYSVILLE, Ohio, Sept. 24 /PRNewswire/ -- Amid news of
a slumping housing market, dutiful homeowners need to take action
to protect their investments. But, enhancing your home's value
doesn't have to mean extensive renovations and remodeling. A
Michigan State University study shows that a good landscape can add
from 5 percent to 11 percent to the base value of your home. With
the current average selling price of a home about $220,000(1), this
can mean an added value of up to $24,000. In fact, research reveals
that of the projects you can take on to grow your home's worth, you
get a higher return on investment from landscaping than remodeling
a kitchen or a bathroom. According to Money Magazine, landscaping
investments are estimated to return at least 100 percent and up to
200 percent of their costs; remodeling a kitchen shows a return of
only 75 percent, a bathroom only 20 percent. And, while you can
spend weeks of your time and thousands of dollars on an interior
renovation, lawn projects typically cost under $50 and require only
minutes. Contrary to popular belief, homeowners don't need to wait
until the spring to take on a landscaping project; fall is actually
the best time of the year to get started. According to John
Marshall, manager of The Scotts Company's Training Institute,
fall's unique weather conditions are ideal to tend to the
centerpiece of your landscape -- your lawn -- with feeding and
seeding projects. "The combination of cooler air temperatures, warm
soil temperatures, increased precipitation and decreased daylight
hours allow for accelerated root growth," Marshall explains. "Root
growth helps lawns protect themselves against winter weather and
lays the foundation for a stronger, healthier lawn all year.
Feeding your lawn in the fall not only thickens and greens your
lawn immediately, but also helps roots to grow stronger so they can
absorb more water and nutrients in preparation for winter."
According to Marshall, many people think that they don't need to
feed their lawn in the fall because it goes dormant in the winter.
In fact, feeding your lawn in the fall will do more good for your
lawn's long-term health than feeding at any other time of the year.
If your lawn has been damaged by summer heat or drought, or even by
a particularly rough touch-football game last weekend, you might
also want to consider a fall seeding project. The air and soil
conditions during the autumn are ideal for any and all seeding
projects. Whether you need to fill in some bare spots or you need a
complete grass overhaul, high quality grass seed like Scotts Pure
Premium brand grass seed will give the new grass its very best
chance of establishing healthy roots. The Scotts Company suggests
these additional fall tips for ensuring spring curb appeal: * Plant
trees and shrubs -- Root development is also critical for the
success of your trees and shrubs. Giving your trees and shrubs a
head start, before their first summer, makes a big difference. For
both, dig a hole as deep as the root ball, but dig the hole about 1
- 2 feet wider than the ball. Place the plant in the hole and
backfill with the soil you dug out. The loosened soil around the
root ball will allow the plant's roots to grow. After the plant is
secured, water deeply. * Plant your bulbs -- Are you into tulips or
are daffodils more your style? Your annuals should be planted when
evening soil temps are between 40 and 50 degrees F. Big bulbs
should be planted about 8 inches deep and smaller ones about 5
inches deep. Be sure to keep your bulbs in an area where the soil
drains well. And check the instructions on your bulb package's
label for further instructions. For more information on these
projects, visit http://www.scotts.com/. About Scotts Miracle-Gro
With more than $2.7 billion in worldwide sales and more than 6,000
associates, The Scotts Miracle-Gro Company, through its
wholly-owned subsidiary, The Scotts Company LLC, is the world's
largest marketer of branded consumer products for lawn and garden
care, with products for professional horticulture as well. The
Company's brands are the most recognized in the industry. In the
U.S., the Company's Scotts(R), Miracle-Gro(R) and Ortho(R) brands
are market leading in their categories, as is the consumer
Roundup(R) brand, which is marketed in North America and most of
Europe exclusively by Scotts and owned by Monsanto. The Company
also owns Smith & Hawken(R), a leading brand of garden-inspired
products that includes pottery, watering equipment, gardening
tools, outdoor furniture and live goods. Additionally, the Company
owns Morning Song(R), the leading brand in the wild bird food
category. In Europe, Scotts' brands include Weedol(R),
Pathclear(R), Evergreen(R), Levington(R), Miracle-Gro(R), KB(R),
Fertiligene(R) and Substral(R). For additional information, visit
us at http://www.scotts.com/. (1) According to National Association
of REALTORS(R), 2007 DATASOURCE: Scotts Miracle-Gro Company
CONTACT: Su Lok of The Scotts Miracle-Gro Company, +1-937-578-5169,
, or Melissa Miller of Edelman, +1-312-297-7442, , for Scotts
Miracle-Gro Company Web site: http://www.scotts.com/
Copyright