New Secure Streaming Video Format Plays on Computers, Smart
Phones, Tablets, Internet TV's and E-book Readers Without Player
Plug-ins, Transcoding or Content Delivery Networks
VANCOUVER,
Feb. 27, 2013 /CNW/ - Destiny Media
Technologies (TSXV: DSY) (OTCQX: DSNY) is pleased to announce that,
beginning next week, the company will be offering Clipstream® for
sale to the market research industry as the first customer
vertical. Unlike other solutions such as Flash, WebM and
H.264 which have limited security, Clipstream® will enable
customers to watermark and lock content to authorized URL's and
restrict playback to authorized viewers. This will enable
them to offer video questionnaires to test market movie trailers,
commercials and new products without fear those videos will appear
on the Internet after the videos are removed.
Comments company CEO, Steve
Vestergaard, “As we prepare to launch to other customer
types, we felt it was important to begin paid trials with transient
content and high profile customers first, so that we can address
issues and build out case studies and testimonials for wider
adoption. Market research companies are expected to resell
the technology to their Fortune 500 customers for use in secure
video questionnaires.”
Self serve desktop and server based encoder software, support
for ad delivery networks, a credit based e-commerce system and
marketing materials are all under development. The company
expects to roll out commercial offerings to other customer
verticals in Q3.
As part of the launch, the company has updated the demo showcase
originally announced on December 3,
2012 with improved technology. By using more
effective proprietary compression algorithms, average quality and
frame rates have risen significantly from the previous version,
even though bandwidth requirements have fallen by two thirds. This
bandwidth reduction was necessary for the widest possible audience
to have a high quality experience and to be competitive with
existing solutions. The updated examples are available at
http://www.clipstream.com.
Videos encoded in the new Clipstream® format will play on most
browsers, so there is no need to transcode or host multiple
formats. Because it is served by a web server rather than a
proprietary streaming server, it will cache, saving up to 99% on
bandwidth and infrastructure costs. With no players to
download or install and native support from all modern browsers,
Clipstream® encoded content will have the highest play rate (35%
higher than H.264, the next most common format across computers and
devices). Unlike other HTML 5 solutions, Clipstream® content
can easily be secured from unauthorized viewing or duplication to
unauthorized domains. Finally, videos encoded in our format
will have the greatest longevity as future browser standards will
ensure play back in browsers that haven't even been developed
yet.
The proprietary Clipstream® technology is protected by seven
pending US patents claiming priority to August 2011 and international PCT filings.
About Destiny Media Technologies, Inc.
The recording industry uses Destiny's Play MPE® secure distribution
service to deliver their pre-release music to radio, online retail,
DJ's, sports stadiums, journalists and VIP's. Destiny's Clipstream®
instant play streaming reaches all modern browsers across computers
and devices without player plugins or streaming software. Patents
and pending patents include techniques for watermarking, peer to
peer locking and cross platform playerless streaming video.
SOURCE Destiny Media Technologies, Inc.