Sustainable Indulgence Takes Center Stage at Green17 Partners’ Venice Film Festival Event
10 September 2024 - 5:00PM
Business Wire
The event celebrated creativity in art,
entertainment and gastronomy to highlight commitment to
environmental preservation and social progress
Green17 Partners hosted a transformative evening at the historic
Palazzo Donà dalle Rose during the Venice Film Festival, drawing
together influential figures from the worlds of art, entertainment,
and sustainability. The event celebrated impactful creativity while
emphasizing the urgent need for environmental preservation and
social progress.
At the heart of the evening was a commitment to sustainability,
showcased through the carefully curated plant-based menu. Every
dish served reflected Green17’s values, focusing on sustainable
sourcing, plant-based ingredients, and a reduced environmental
footprint. The menu, created by renowned Italian chefs, was
designed to embody the principles of environmental stewardship and
mindful consumption.
Sourced from emerging plant-based brands, guests indulged in an
array of innovative dishes, including:
- Mind Blown Crab Cakes
- Plant-based meatballs (V2MInce) with Violife Prosociano
- Pizza with V2food mince bolognaise and Violife Mozzarella
- Beyond Meat sliders with Violife Cheddar and fresh tomato
- Beyond Meat skewers (Beyond Meat mince)
- Pesto Tortelloni with Violife cheese and Flora Plant cream
- Locally sourced honey and watermelon, ananas, mango, grapes and
strawberries
"Film catering is a billion-dollar industry, and role models in
film and TV have a major influence on consumer lifestyles and
behavior," said Andreas Schwarzhaupt, Managing Director of Green17
Partners. “It’s crucial to create event platforms at major film
festivals where industry decision-makers can experience healthier,
climate-friendly alternatives to typical catering. For example,
‘Avatar’ was produced 100% vegan thanks to Suzy Cameron’s advocacy.
This should become standard to reduce the carbon footprint,
especially since plant-based diets boost both energy and
sustainability without any compromise."
"I am a vegetarian for decades now and I also have a lactose
intolerance,” said Dr. Solange Vivens, author of the book Girls Can
Move Mountains and a key speaker at the event. “I haven’t eaten a
pizza for years. But the pizza served at the Green17 Venice Film
Festival event, packed with plant-based mince from V2Foods, with
loads of vegan pizza cheese by Violife on top, was just such an
indulgence for my soul. I even asked the chef for the recipe later,
hopefully getting all the plant-based ingredients then here in the
US too."
Barbara Cardill, CEO of LabCardi BC Lounge said “It was a truly
special experience, I deeply appreciate the organization,
international keynote speakers, the artists’ performance, and also
the delicious plant-based F&B servings too, which really stood
out to the normal standard catering at all the other events. It was
a pleasure to be there, I found it instructive, motivating, and
entertaining. Thanks for the wonderful time.”
“Overfishing and over-farming significantly threaten our
planet’s sustainability. As a long-time vegetarian, I truly
appreciated Mind Blown’s vegan crab cakes and Beyond Meats burgers
and products, plus their participation in the event. It was a
privilege to experience their delicious food,” Andreas Schwarzhaupt
added.
In addition to the plant-based dining experience, the event
featured powerful art pieces and thought-provoking discussions that
inspired attendees to take actionable steps toward a more
sustainable future. This exclusive gathering provided a unique
platform for impact-driven professionals, institutions, and
investors to collaborate on solutions that drive meaningful
environmental and social progress.
Green17 Partners will continue its mission to foster sustainable
business practices and environmental stewardship through future
events and initiatives.
About Green17 Partners Green17 pursues its purpose,
mission, and goal by advocating and accelerating the best (most
exciting) actionable impact BUSINESS solutions through the combined
power of media, entertainment, and capital—for the concrete and
inspiring benefit of people and the planet!
As one of its main (& many) activities, Green17 conducts
regular (B2B) Media meets Impact Receptions at major Film Festivals
as well as other global happenings (Climate Week NY, COP, Int’l
Yacht Shows etc.), which serve as a central networking platform for
impact-driven film & entertainment professionals, institutions,
corporates, brands, innovators, and investors. For more, go to
www.green17partners.com.
About Beyond Meat For more information about Beyond Meat,
go to beyondmeat.com
About Flora For information about Flora and its products,
go to their website Flora.com
About Mind Blown, The Plant Based Seafood Co. For more
information about Mind Blown and the Plant Based Seafood company go
to: Plant Based Seafood Co. – The Plant Based Seafood Co.
About v2food For more information about v2food go to
v2food.com
About Violife For information on Violife and its
products, go to their website violife.com
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Media Contact: Suzanne Lyons +1 201 647 9421
media@confidentstrategygroup.com