RNS Number:9170P
Incepta Group PLC
18 September 2003


                              DIRECTOR SHAREHOLDING



The Incepta Group plc Employee Share Ownership Plan ("the Plan")


In common with all eligible employees, each of the directors of Incepta Group
plc ("the Company") has been offered the opportunity of purchasing partnership
shares under the Plan on a monthly basis. David Wright (Non-Executive Chairman),
Richard Nichols (Chief Executive), Mike Butterworth (Group Finance Director) and
Robert Alcock (Non-Executive Director) have entered into a commitment to acquire
partnership shares under the Plan on a monthly basis. Accordingly, on 15
September 2003 the following directors purchased partnership shares in the
Company. The Company matched these partnership shares on a one to five basis.
Accordingly, each of the following directors received matching shares under the
Plan. The shares were purchased at a price of 100p per share.


1) Name of Company:

INCEPTA GROUP PLC


2) Name of Director

RICHARD NICHOLS


3) Please state whether notification indicates that it is in respect of
holding of the Director named in 2 above or holding of that person's 
spouse or children under the age of 18 or in respect of a non-beneficial 
interest:

RICHARD NICHOLS


4) Name of the registered holder(s) and, if more than one holder, the
number of shares held by each of them.  (If notified)

LLOYDS TSB REGISTRARS CORPORATE NOMINEE LIMITED ACCOUNT AESOP1


5) Please state whether notification relates to a person(s) connected
with the Director named in 2 above and identify the connected person(s):

N/A


6) Please state the nature of the transaction.  For PEP transactions
please indicate whether general/single co PEP and if discretionary/non
discretionary:

PURCHASE OF PARTNERSHIP SHARES AND APPROPRIATION OF MATCHING SHARES
UNDER THE INLAND REVENUE APPROVED INCEPTA GROUP PLC EMPLOYEE SHARE OWNERSHIP
PLAN


7) Number of shares/amount of stock acquired:

150 SHARES (125 PARTNERSHIP SHARES AND 25 MATCHING SHARES)


8) Percentage of issued class:

0.00%


9) Number of shares/amount of stock disposed:

N/A


10) Percentage of issued class:

N/A


11) Class of security:

Ordinary shares of 5 pence each


12) Price per share:

100 pence


13) Date of transaction

15 SEPTEMBER 2003


14) Date company informed

16 SEPTEMBER 2003


15) Total holding following this notification

RICHARD NICHOLS                               252,404
RICHARD NICHOLS (EMPLOYEE OWNERSHIP PLAN)       3,528
DEBBIE NICHOLS                                 14,000
TOTAL                                         269,932


16) Total percentage holding of issued class following this notification

RICHARD NICHOLS                               0.143%
DEBBIE NICHOLS                                0.008%


             IF A DIRECTOR HAS BEEN GRANTED OPTIONS BY THE COMPANY
                      PLEASE COMPLETE THE FOLLOWING BOXES


17) Date of grant

N/A


18) Period during which or date on which exercisable

N/A


19) Total amount paid (if any) for grant of the option

N/A


20) Description of shares or debentures involved: class, number.

N/A


21) Exercise price (if fixed at time of grant) or indication that price is
to be fixed at time of exercise


N/A


22) Total number of shares or debentures over which options held following
this notification

N/A


23) Any additional information

N/A


24) Name of contact and telephone number for queries

MIKE BUTTERWORTH
COMPANY SECRETARY 
020 7282 2800


25) Name and signature of authorised company official responsible for
making this notification.

DATE OF NOTIFICATION  ..................................18 SEPTEMBER 2003





1) Name of Company:

INCEPTA GROUP PLC


2) Name of Director

DAVID WRIGHT


3) Please state whether notification indicates that it is in respect of
holding of the Director named in 2 above or holding of that person's 
spouse or children under the age of 18 or in respect of a non-beneficial 
interest:

DAVID WRIGHT


4) Name of the registered holder(s) and, if more than one holder, the
number of shares held by each of them.  (If notified)

LLOYDS TSB REGISTRARS CORPORATE NOMINEE LIMITED ACCOUNT AESOP1


5) Please state whether notification relates to a person(s) connected
with the Director named in 2 above and identify the connected person(s):

N/A


6) Please state the nature of the transaction.  For PEP transactions
please indicate whether general/single co PEP and if discretionary/non
discretionary:

PURCHASE OF PARTNERSHIP SHARES AND APPROPRIATION OF MATCHING SHARES
UNDER THE INLAND REVENUE APPROVED INCEPTA GROUP PLC EMPLOYEE SHARE OWNERSHIP
PLAN


7) Number of shares/amount of stock acquired:

150 SHARES (125 PARTNERSHIP SHARES AND 25 MATCHING SHARES)


8) Percentage of issued class:

0.00%


9) Number of shares/amount of stock disposed:

N/A


10) Percentage of issued class:

N/A


11) Class of security:

Ordinary shares of 5 pence each


12) Price per share:

100 pence


13) Date of transaction

15 SEPTEMBER 2003


14) Date company informed

16 SEPTEMBER 2003


15) Total holding following this notification

DAVID WRIGHT                                      65,777
DAVID WRIGHT (EMPLOYEE OWNERSHIP PLAN)             3,397
VANESSA WRIGHT                                    79,980
DAVID & VANESSA WRIGHT (MATHAM INVESTMENTS)       96,000
DAVID WRIGHT TRUST                             2,025,965
TOTAL                                          2,271,119


16) Total percentage holding of issued class following this notification

DAVID WRIGHT                                     0.037%
VANESSA WRIGHT                                   0.045%
DAVID WRIGHT TRUST                               1.131%
DAVID & VANESSA WRIGHT (MATHAM INVESTMENTS)      0.054%


             IF A DIRECTOR HAS BEEN GRANTED OPTIONS BY THE COMPANY

                      PLEASE COMPLETE THE FOLLOWING BOXES


17) Date of grant

N/A


18) Period during which or date on which exercisable

N/A


19) Total amount paid (if any) for grant of the option

N/A


20) Description of shares or debentures involved: class, number.

N/A


21) Exercise price (if fixed at time of grant) or indication that price is
to be fixed at time of exercise

N/A


22) Total number of shares or debentures over which options held following
this notification

N/A


23) Any additional information

N/A


24) Name of contact and telephone number for queries

MIKE BUTTERWORTH
COMPANY SECRETARY
020 7282 2800


25) Name and signature of authorised company official responsible for
making this notification.

DATE OF NOTIFICATION  ..................................18 SEPTEMBER 2003





1) Name of Company:

INCEPTA GROUP PLC


2) Name of Director

MIKE BUTTERWORTH


3) Please state whether notification indicates that it is in respect of
holding of the Director named in 2 above or holding of that person's 
spouse or children under the age of 18 or in respect of a non-beneficial
interest:

MIKE BUTTERWORTH


4) Name of the registered holder(s) and, if more than one holder, the
number of shares held by each of them.  (If notified)

LLOYDS TSB REGISTRARS CORPORATE NOMINEE LIMITED ACCOUNT AESOP1


5) Please state whether notification relates to a person(s) connected
with the Director named in 2 above and identify the connected person(s):

N/A


6) Please state the nature of the transaction.  For PEP transactions
please indicate whether general/single co PEP and if discretionary/non
discretionary:

PURCHASE OF PARTNERSHIP SHARES AND APPROPRIATION OF MATCHING SHARES
UNDER THE INLAND REVENUE APPROVED INCEPTA GROUP PLC EMPLOYEE SHARE OWNERSHIP
PLAN


7) Number of shares/amount of stock acquired:

150 SHARES (125 PARTNERSHIP SHARES AND 25 MATCHING SHARES)


8) Percentage of issued class:

0.00%


9) Number of shares/amount of stock disposed:

N/A


10) Percentage of issued class:

N/A


11) Class of security:

Ordinary shares of 5 pence each


12) Price per share:

100 pence


13) Date of transaction

15 SEPTEMBER 2003


14) Date company informed

16 SEPTEMBER 2003


15) Total holding following this notification


MIKE BUTTERWORTH                                 29,316
MIKE BUTTERWORTH (EMPLOYEE OWNERSHIP PLAN)        2,887
TOTAL                                            32,203



16) Total percentage holding of issued class following this notification

MIKE BUTTERWORTH                                 0.018%


             IF A DIRECTOR HAS BEEN GRANTED OPTIONS BY THE COMPANY

                      PLEASE COMPLETE THE FOLLOWING BOXES


17) Date of grant

N/A


18) Period during which or date on which exercisable

N/A


19) Total amount paid (if any) for grant of the option

N/A


20) Description of shares or debentures involved: class, number.

N/A


21) Exercise price (if fixed at time of grant) or indication that price is
to be fixed at time of exercise

N/A


22) Total number of shares or debentures over which options held following
this notification

N/A


23) Any additional information


N/A


24) Name of contact and telephone number for queries

MIKE BUTTERWORTH
COMPANY SECRETARY
020 7282 2800


25) Name and signature of authorised company official responsible for
making this notification.

DATE OF NOTIFICATION  ..................................18 SEPTEMBER 2003




1) Name of Company:

INCEPTA GROUP PLC


2) Name of Director

ROBERT ALCOCK


3) Please state whether notification indicates that it is in respect of
holding of the Director named in 2 above or holding of that person's 
pouse or children under the age of 18 or in respect of a non-beneficial 
interest:

ROBERT ALCOCK


4) Name of the registered holder(s) and, if more than one holder, the
number of shares held by each of them.  (If notified)

LLOYDS TSB REGISTRARS CORPORATE NOMINEE LIMITED ACCOUNT AESOP1


5) Please state whether notification relates to a person(s) connected
with the Director named in 2 above and identify the connected person(s):

N/A


6) Please state the nature of the transaction.  For PEP transactions
please indicate whether general/single co PEP and if discretionary/non
discretionary:

PURCHASE OF PARTNERSHIP SHARES AND APPROPRIATION OF MATCHING SHARES
UNDER THE INLAND REVENUE APPROVED INCEPTA GROUP PLC EMPLOYEE SHARE OWNERSHIP
PLAN


7) Number of shares/amount of stock acquired:

150 SHARES (125 PARTNERSHIP SHARES AND 25 MATCHING SHARES)


8) Percentage of issued class:

0.00%


9) Number of shares/amount of stock disposed:

N/A


10) Percentage of issued class:

N/A


11) Class of security:

Ordinary shares of 5 pence each


12) Price per share:

100 pence


13) Date of transaction

15 SEPTEMBER 2003


14) Date company informed

16 SEPTEMBER 2003


15) Total holding following this notification

ROBERT ALCOCK                                   46,008
ROBERT ALCOCK (EMPLOYEE OWNERSHIP PLAN)          3,178
ROSEMARY ALCOCK (SPOUSE) SINGLE COMPANY PEP      1,200
TOTAL                                           50,236


16) Total percentage holding of issued class following this notification

ROBERT ALCOCK                                   0.027%
ROSEMARY ALCOCK                                 0.001%


             IF A DIRECTOR HAS BEEN GRANTED OPTIONS BY THE COMPANY

                      PLEASE COMPLETE THE FOLLOWING BOXES


17) Date of grant

N/A


18) Period during which or date on which exercisable

N/A


19) Total amount paid (if any) for grant of the option

N/A


20) Description of shares or debentures involved: class, number.

N/A


21) Exercise price (if fixed at time of grant) or indication that price is
to be fixed at time of exercise

N/A


22) Total number of shares or debentures over which options held following
this notification

N/A


23) Any additional information

N/A


24) Name of contact and telephone number for queries

MIKE BUTTERWORTH
COMPANY SECRETARY
020 7282 2800


25) Name and signature of authorised company official responsible for
making this notification.

DATE OF NOTIFICATION ....................................18 SEPTEMBER 2003










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