Toronto, ON -- August 16, 2018 -- InvestorsHub NewsWire
-- Tree of Knowledge International Corp. (CSE:TOKI; OTC:TRKWF) (the
“Company” or “TOK”) (formerly
Courtland Capital Inc.) is pleased to announce that Mr. Jean-Paul
Gaillard has joined the Company as its new Chief Executive
Officer. Mr. Michael Caridi, the Company’s previous CEO, will
remain as Chairman of the Board of Directors.
Mr. Gaillard’s experience includes six years in operational
positions in the U.S. His primary focus is general
management, marketing, finance and profit center responsibility
honed from working with major multinationals such as Philip Morris
Companies and Nestlé, as well as with medium-sized companies in
industrial products and fast moving consumer goods. He is also
highly experienced in managing special situations and strategic
change.
Jean-Paul’s best known achievements include the creation and
international expansion of the Marlboro Classics brand for Philip
Morris, and the turnaround of Nespresso for the Nestlé Group.
At Philip Morris, he turned the Marlboro Classics brand into the
unchallenged leader in its category, on par with the most
successful competitors in this field. At Nespresso, starting
with a business Nestlé had decided to close down following several
unsuccessful attempts to succeed in the market, he took over as
CEO. He defined and implemented a totally new business model which
is still prevailing today and created the Nespresso Club. He
oversaw the development of an international group of companies,
including overseeing all key agreements and negotiations with the
machine partners such as Krups, as well as most current machine
partners. His efforts were instrumental in making this business
model into the worldwide success it became and continues today.
This was done outside of the established Nestlé structure. From a
company with less than 10 people, he turned the business into a
multinational group with a worldwide presence and exceptional
growth. Nespresso ended up generating a multibillion turnover with
some of the highest margins and ROIC in the food and beverage
industry.
As CEO, he also oversaw the reorganization of Moevenpick’s Food
Division and the acquisition of Ben & Jerry’s by Unilever.
Moevenpick Ice Cream was subsequently bought by Nestlé. He was also
instrumental in the sale of Ebel (LVMH) to the Movado Group (NYSE)
and was also involved in the change of ownership of the Pilatus
Aircraft company. Mr. Gaillard was also the founder and chairman of
Ethical Coffee Company SA, which is the sole manufacturer of
biodegradable coffee capsules, compatible with Nespresso machines.
Mr. Gaillard is currently the Chairman of Coventry Holding
Group, a company specialized in M&A and special situations. Mr.
Gaillard conducted his studies in Switzerland, England and the US,
including 2 years in engineering and law. He also studied Business
and Administration at the International Institute for Management
Development (IMD) (SSE – Senior Level) in Lausanne/Switzerland, and
at University of California, Los Angeles (UCLA).
Michael Caridi, Chairman of the Company stated: “The
addition of Mr. Gaillard with his significant global brands and
consumer goods experience will be extremely beneficial to the
Company as we move forward with our goal of becoming a dominant
global brand. He is an exciting addition to our executive
leadership team with his demonstrated leadership abilities, vision
for creating and launching new products, M&A and financing
expertise. He has a remarkable track record for building global
brands and we are excited to have him join our team.”
ABOUT TREE OF KNOWLEDGE
The Company produces and sells hemp-based cannabidiol (‘CBD”)
products in certain jurisdictions in the United States, as well as
in Europe, South America, Australia and China.
Cannabidiol/CBD is a natural constituent of hemp which is purported
to contain wellness properties. TOK’s CBD product line contains EVR
Premium Hemp Oil, which is an organically grown and handled,
gluten-free, vegan, non-GMO, synergistic compound that is derived
from U.S. Department of Agriculture (USDA) approved industrial hemp
grown in the United States. TOK currently offers several CBD
products, which may be used in connection with the treatment of a
number of ailments and for general wellness purposes.
For further information about TOK, please see the Company’s
website at www.Evrcbd.com or contact the
following:
Tree of Knowledge International Corp.
Michael Caridi,
Chairman or
Daniel Caridi
Tel: +1 (917)
295-1374
Assistant to the Chairman
Michael@evrcbd.com
+1(203) 969-5678
Daniel@evrcbd.com
Rahim Rajwani
Partner/Founder/Head of Compliance and Risk
Northbay Capital Partners Corp.
Suite 918-1030 West Georgia Street
Vancouver, BC V6E 2Y3
M: 604.376.8821
T: 604.628.2661
www.northbaycapitalpartners.com
