Jurni Network Announces ''The Wave Starts Now'' Promotion
06 September 2005 - 10:00PM
Business Wire
Jurni Network, in conjunction with preferred cruise partners and
the Cruise Lines International Association (CLIA), today announced
a 45-day marketing campaign to encourage earlier cruise bookings
and promote the cruise industry. "The Wave Starts Now" promotion
will run from September 15 through October 30. Typically, the
busiest time for bookings in the cruise industry runs from January
to March and is known as the "wave season." The campaign, part of
Jurni Network's efforts to bring value to both members and
preferred suppliers, provides benefits to cruise travelers and
members alike. "Coming off of our best wave season since 2001, we
are excited about 'The Wave Starts Now' and look forward to
achieving pre-9/11 cruise booking levels," said Terry L. Dale,
president and CEO of CLIA. "There's no reason cruise travelers have
to book only during the typical January to March wave season. With
the targeted marketing capabilities of Jurni Network and this great
promotion, we hope to get a head start on 2006 bookings." During
"The Wave Starts Now" campaign, travelers who book cruises will be
offered consumer bonuses such as onboard savings booklets,
shipboard credits, savings certificates, reduced deposits, gifts
and Jurni-funded shore excursions. Jurni members will also be
eligible for benefits. In addition to a chance to attend a
Jurni-sponsored Seminar at Sea, Jurni members will be eligible to
win a seven-day cruise, attend weekly Web training sessions on
cruise offerings and sales best practices, and receive hands-on
sales training at one of Jurni's regional conferences being held in
New York, Dallas, San Francisco and Los Angeles during "The Wave
Starts Now" campaign. Cruise lines participating in the promotion
include: Norwegian Cruise Line -- www.ncl.com Princess Cruises --
www.princesscruises.com Royal Caribbean International --
www.royalcaribbean.com Celebrity Cruises -- www.celebrity.com
SeaDream Yacht Club -- www.seadreamyachtclub.com "This promotion
supports the Jurni mission to be our members' marketing partner by
offering a variety of programs and services that benefit their
business. "The Wave Starts Now" promotion also supports our
commitment to increase the sales of our preferred suppliers," said
Mike Baldwin, CTIE, general manager of Jurni Network. "By
sponsoring this campaign we hope to encourage cruise travelers to
book early and to extend the prime cruise selling season for member
agents and preferred suppliers." About Jurni Network Jurni Network,
a Sabre Travel Network brand, is a leisure travel agency consortium
that enables offline agencies to sell more products from preferred
travel suppliers by using sophisticated market intelligence. This
highly targeted distribution channel creates a whole new value
proposition for suppliers and optimizes earnings for both suppliers
and agencies. Additional information about Jurni Network is
available at www.jurni.com. About Sabre Travel Network Sabre Travel
Network, a Sabre Holdings company, provides access to the world's
leading global distribution system (GDS) enabling agents at more
than 50,000 agency locations worldwide to be travel experts. The
Sabre GDS, the first system to connect the buyers and sellers of
travel, today includes more than 400 airlines, approximately 60,000
hotels, 32 car rental companies, nine cruise lines, 35 railroads
and 220 tour operators. Key brands of Sabre Travel Network include
GetThere, the leading Web-based corporate travel reservation
technology, and Jurni Network, the unique leisure travel agency
consortium that enables members to sell more products from
preferred travel suppliers using sophisticated market intelligence.
Sabre Holdings Corporation (NYSE:TSG) is a world leader in travel
commerce, retailing travel products and providing distribution and
technology solutions for the travel industry. More information
about Sabre Holdings is available at http://www.sabre-holdings.com.
Jurni Network, Sabre Travel Network and GetThere are trademarks
and/or service marks of an affiliate of Sabre Holdings Corporation.
All other trademarks, service marks, and trade names are the
property of their respective owners.
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