- BMO SmartProgress and BMO Savings Goals awarded Outstanding
Use of Digital Channels for Improved CX and Best Technology
Implementation for Digital CX respectively.
TORONTO, May 6, 2024
/CNW/ - BMO today announced it has received two Digital CX Awards
from The Digital Banker for its leadership in digital innovation
and helping customers make financial progress:
- Outstanding Use of Digital Channels for Improved CX: BMO
SmartProgress' free, online financial education platform has helped
Canadians learn more about important personal finance topics and
build financial literacy anywhere and at any time. The all-
encompassing digital platform features over 40 customized,
interactive learning modules on complex financial planning topics
including budgeting and credit management, homeownership, and
investing. Accessible not only to BMO customers, but to all
Canadians, BMO is recognized for its commitment to delivering a
comprehensive and holistic experience.
- Best Technology Implementation for Digital CX: Using the
BMO Mobile Banking app, the BMO Savings Goals feature has helped
customers conveniently set up and track savings goals such as
education, life events, or travel and vacations. Customers can
conveniently track their contributions towards those goals, receive
updates when they have achieved milestones, and stay motivated to
achieve them by linking their Canadian Savings account. Since its
launch, customers have set up more than 100,000 goals.
"These recognitions are a testament to BMO's digital-first
approach to help more Canadians effectively build their financial
literacy, conveniently manage their finances, and confidently
achieve their financial goals," said Gayle
Ramsay, Head, Everyday Banking, Segment & Customer
Growth, BMO. "By dedicating our efforts to meeting our customers
wherever they are with best-in-class experiences, we continue to
support their evolving needs and empower them to make real
financial progress."
"The two Digital Banker CX Awards demonstrate BMO's continued
commitment to deliver an innovative, engaging and personalized
customer experience," said Peter
Poon, Head of Canadian Digital Service and Innovation, BMO.
"It's a proof point of our team's ability to co-create world-class
digital banking solutions with our customers that improve financial
outcomes."
The Digital CX Awards from The Digital Banker is the world's
only program dedicated to recognizing pioneering innovation in the
Digital Customer Experience across the Financial Services
ecosystem. The awards honor excellence in the use of digital assets
within the financial services industry and celebrates contributions
to innovations, technological enhancements, and commitments to
digital transformation.
BMO continues to pave the way as a digitally enabled,
future-ready bank, focused on delivering leading digital
experiences that help customers make real financial progress. These
awards represent another step in BMO's Digital First journey and
build on the bank's strong track record of industry
recognitions.
For more information about the Digital CX Awards please visit:
www.thedigitalbanker.com/awards/digital-cx-awards/
For more information on BMO's tools and resources available to
help customers set, track, and manage their personal finances
please visit: www.bmo.com/main/personal/
About BMO Financial
Group
BMO Financial Group is the eighth largest bank in North America by assets, with total assets of
$1.3 trillion as of January 31, 2024. Serving customers for 200 years
and counting, BMO is a diverse team of highly engaged employees
providing a broad range of personal and commercial banking, wealth
management, global markets and investment banking products and
services to 13 million customers across Canada, the United
States, and in select markets globally. Driven by a single
purpose, to Boldly Grow the Good in business and life, BMO
is committed to driving positive change in the world, and making
progress for a thriving economy, sustainable future, and inclusive
society.
SOURCE BMO Financial Group