Whole Grains, Plant-Based Protein, and Killer
Taste Join Forces to Satisfy Hunger and Boost Energy
MILWAUKIE, Ore., Aug. 13,
2024 /PRNewswire/ -- Dave's Killer Bread®,
the leading organic bread brand, announces the national launch of
its latest snack innovation: Amped-Up Organic Protein Bars. These
new grab-and-go bars combine killer taste, whole grain nutrition,
and a just-baked texture with plant-based protein to help kick
procrastination to the curb and power through the day.
Recent research conducted by Talker Research on behalf of Dave's
Killer Bread highlights the need for a snack that not only
satisfies hunger but also provides the energy to stay focused and
productive. With 71% of Americans admitting to falling victim to
procrastination and 55% putting tasks off if they're hungry, a
tasty and convenient bite can be just what's needed to recharge and
stay on track.
"Our new Amped-Up Organic Protein Bars were created to offer a
delicious and nutritious solution to help our BreadHeads amplify
their day," said Jillian Cohn,
Director of Brand Management for Dave's Killer Bread. "Packed with
plant-based organic hemp, pea, and rice proteins, these bars are
ideal for those looking for a high-quality snack that doesn't
compromise on taste or texture. They're a great way to turn 'I'll
get to it later' into 'I'm doing it now.'"
The Amped-Up Organic Protein Bars are all baked with whole grain
ingredients like rolled oats, chia seeds, and quinoa. Each bar
provides 10g of protein (10% Daily Value), with three craveable
flavors to choose from:
- Amped-Up Peanut Butter Chocolate Chunk – featuring
organic peanut butter, chocolate chunks, and sunflower kernels,
these bars deliver 4g of fiber, 7g of whole grains and 10g of
protein
- Amped-Up Double Chocolate Coconut – made with two
types of organic chocolate, coconut, and dry roasted almonds, these
bars will amplify your day with 5g of fiber, 6g of whole grains and
10g of protein
- Amped-Up Blueberry Almond Butter – packed with
organic blueberries, almond butter, and sunflower kernels, these
bars provide 4g of fiber, 8g of whole grains and 10g of
protein
Like all Dave's Killer Bread products, the new bars are
Certified USDA Organic, Non-GMO Project Verified, and free from
artificial ingredients, preservatives, colors, flavors, high
fructose corn syrup, and bleached flour. They are available in
4-count packages for $8.79 and as
single-serve bars for $2.49, at
grocery stores, mass retailers, convenience stores, and on Amazon.
Find your closest retailer at daveskillerbread.com/locator and turn
to-dos into done-that's.
About Dave's Killer Bread
Rocking the bread and snack
aisles with delicious whole grains comes naturally to Dave's Killer
Bread. First introduced at the Portland Farmers Market in 2005, it
is now the nation's best-selling organic bread brand with
widespread distribution across the U.S. and Canada. The flagship organic bread brand for
Flowers Foods (NYSE:FLO), Dave's Killer Bread pioneered the organic
seeded bread category and offers 26 varieties of whole grain
organic bakery and snack products, all of which are certified USDA
organic and Non-GMO Project Verified. In addition, Dave's Killer
Bread is committed to Second Chance Employment (employing those
with a criminal background), helping to transform lives through job
opportunities. One in three employee-partners at its Oregon bakery have a criminal background.
Learn more at: http://www.daveskillerbread.com/.
Hi-Res Imagery Available via Dropbox
Media Contact:
Justine Goodiel, Maxwell
Office: 503-231-3086 / Justine@thinkmaxwell.com
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SOURCE Flowers Bakeries, LLC