Herbalife and Herbalife Family Foundation Commit $1 Million to World Food Program USA Benefitting Women-led Agribusiness in Colombia
24 June 2024 - 11:04PM
Business Wire
The New Three-Year Agreement Extends Ongoing
Partnership to a Total of Seven Years
Herbalife, a premier health and wellness company, community and
platform, along with the Herbalife Family Foundation (HFF),
announced the renewal of their partnership with World Food Program
USA (WFP USA), the US-based non-profit supporting the United
Nations World Food Programme (WFP), the largest humanitarian
organization fighting hunger around the world.
Committed to supporting emergency food assistance and addressing
food insecurity worldwide, this three-year, $1 million partnership
expansion will support women-led economic empowerment projects in
Colombia, which aims to strengthen sustainable communities through
economic independence, food security and equity.
“For 43 years, improving the health and wellbeing of our
communities has inspired everything we do at Herbalife,” said
Michael Johnson, Chairman and CEO of Herbalife. “Partnering with
the World Food Program USA and supporting the women-led
agribusiness initiative in Colombia is an important step to
reducing hunger in the country, while protecting and enhancing our
environment’s natural resources.”
Empowering women leaders and smallholder farmers, who contribute
to 35 percent of the world's food production, is vital for
sustainable food systems and global food security. Despite
performing 70 percent of agricultural labor, women face limited
access and control over land and resources. WFP estimates that
closing this gap could potentially help feed 45 million people.
In Colombia, WFP is committed to enhancing the income generation
and farm production capacity of rural, women small-scale farmers,
while also empowering them to actively engage in local
decision-making. Focusing on vulnerable rural areas, WFP provides
support through education, skills and livelihood training and
financial literacy. As part of this initiative, WFP has provided
assistance and training to 6,000 individuals and helped cultivate
10 new hectares of land.
“We are looking forward to continuing our partnership with
Herbalife, helping to make even more of an impact in the lives of
small-scale farmers in the years ahead. We can’t do our work
without the committed support of partners like Herbalife,” said
Barron Segar, President and CEO of World Food Program USA.
The partnership between Herbalife and HFF and World Food Program
USA began in 2018, supporting emergency relief programs, providing
the equivalent of approximately 2.1 million meals and supported
relief efforts globally in the wake of the COVID-19 pandemic and
following natural disasters in Guatemala and the Philippines. In
2020, WFP was awarded the Nobel Peace Prize for its efforts to
combat hunger, promote peace in conflict-affected areas, and
prevent the use of hunger as a weapon of war and conflict.
“Changing peoples’ lives is the core tenet of Herbalife’s
values, as well as the impact we hope to drive through our work
with the Herbalife Family Foundation,” said Mary Holloway,
Herbalife Family Foundation Board Member and Herbalife Chairman’s
Club Member. “Supporting programs that open doors for unforeseen
opportunities can profoundly alter lives in ways beyond our
imagination.”
For more information about Herbalife’s global partnership and
social responsibility strategy, visit
https://ir.herbalife.com/esg.
About Herbalife Ltd.
Herbalife (NYSE: HLF) is a premier health and wellness company,
community and platform that has been changing people's lives with
great nutrition products and a business opportunity for its
independent distributors since 1980. The Company offers
science-backed products to consumers in more than 90 markets
through entrepreneurial distributors who provide one-on-one
coaching and a supportive community that inspires their customers
to embrace a healthier, more active lifestyle to live their best
life.
About the Herbalife Family Foundation
Herbalife Family Foundation ("HFF") is devoted to improving
lives and communities around the world. With a focus on making
nutrition more accessible, eradicating hunger, and promoting
economic opportunities, HFF works with leading local and global
organizations, ensuring that we are nourishing people and the
planet, because both together, lead to a healthier world. For more
information about HFF and how you can support the Foundation's
important work, visit herbalifefamilyfoundation.org
About World Food Program USA
World Food Program USA, a 501(c)(3) organization based in
Washington, DC, proudly supports the mission of the United Nations
World Food Programme by mobilizing American policymakers,
businesses and individuals to advance the global movement to end
hunger. Our leadership and support help to bolster an enduring
American legacy of feeding families in need around the world. To
learn more, please visit www.wfpusa.org.
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Herbalife Media Contact Annabel Heydorn annabelh@herbalife.com
213.765.6220
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