CHICAGO, Dec. 12,
2024 /PRNewswire/ -- Guaranteed Rate Affinity,
LLC, a leading mortgage provider offering unparalleled lending
services through its partnership with Coldwell Banker, is pleased to announce the
appointment of Scott Throneberry as
Executive Vice President. With over 29 years of total experience in
the mortgage industry, Scott has been a key member of Guaranteed
Rate Affinity since its inception in 2017 and will leverage his
expertise in this new role to lead the company's regional
presidents and drive overall growth.
Previously serving as SVP, divisional manager for the Western
U.S., Scott's primary focus as Executive Vice President will be to
recruit high-performing loan officers and elevate Guaranteed
Rate Affinity's existing talent through the company's culture,
technology, and marketing initiatives.
"I'm excited to step into this new role as EVP to help shape the
future of Guaranteed Rate Affinity," said Scott. "We're committed
to building a team of loan officers who align with our core values
and are passionate about delivering the best service to our clients
and partners. As we continue to grow, we're looking forward to
bringing on top-tier talent who share our dedication to excellence
and are eager to contribute to our success."
In this new position, Scott also plans to enhance collaboration
between Guaranteed Rate Affinity loan officers and Coldwell Banker agents through joint events and
initiatives.
"With Scott in this new national role, alongside Guaranteed Rate
Affinity's proven platform that empowers loan officers to grow
their business and partner with top agents, we are poised for
significant growth in 2025," said Dave
Dickey, President of Guaranteed Rate Affinity. "Scott's
exceptional leadership, unwavering dedication to his teams,
coach-like mentality, and deep passion for the mortgage industry
make him an invaluable asset to our organization. His commitment to
excellence will continue to drive our success and help our loan
officers thrive in their respective markets."
About Guaranteed Rate Affinity
Guaranteed Rate Affinity is a joint venture between Guaranteed
Rate, Inc. and Anywhere Integrated Services (NYSE: HOUS), which
owns some of the most recognized and respected real estate brands
in the industry. The innovative JV has funded more than
$100 billion in loans since its
inception. Guaranteed Rate Affinity originates and markets its
mortgage lending services to Anywhere's real estate, brokerage, and
relocation subsidiaries. Guaranteed Rate Affinity provides
unmatched support to Anywhere brokers coast-to-coast, assuring
their customers receive fast pre-approvals, appraisals, and loan
closings, creating the ability for buyers to move quickly and
confidently when purchasing homes in today's competitive market.
Guaranteed Rate Affinity also provides the same services to the
public and other real estate brokerage and relocation companies
across the country—helping employers improve their employees'
relocation experience by putting the customer first, providing the
customer the ease and security of digital mortgages, and offering
low rates with loans personalized to each customer's needs.
Guaranteed Rate owns a controlling 50.1% stake in Guaranteed Rate
Affinity, and Anywhere owns 49.9%. Visit grarate.com for more
information.
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SOURCE Guaranteed Rate Affinity