HumanaVitality Renames Wellness and Rewards Program as Go365, Plans Enhancements
15 April 2016 - 1:00AM
Business Wire
Go365 reflects wellness and rewards program’s
aim to drive daily health and activity
Humana Inc.’s (NYSE:HUM) data-driven wellness and rewards
program, currently known as HumanaVitality®, will be renamed Go365™
by Humana. Starting on January 1, 2017, when the name change goes
into effect, the program will offer members enhanced features
including a more personalized approach to health and wellness so
members can easily take a path to good health and be rewarded for
healthy activities and achievements.
Go365, currently known as HumanaVitality, is one of the first
programs of its kind to utilize behavioral economics to improve
health with optimized incentives. The program is NCQA accredited
and HIPAA-compliant to ensure the peace of mind and security of its
members. It will continue to feature seamless integration across a
broad network of devices, health club and coaching services.
“Since its inception, HumanaVitality has been at the leading
edge of data-driven, incentivized wellness programs,” explained
Humana Vice President Joe Woods. “Now, with Go365 and exciting
enhancements coming in just a few months, we’ve opened the door to
an entirely new standard for helping our members make life’s
moments more rewarding.”
Go365 will continue to be personalized to each individual with
specific goals and activities that will help them reach their
personal health goals no matter where they are on their journey to
better health. The redesigned Go365 member experience, effective
January 1, 2017, will give members more rewards opportunities and
more control over their path to health.
Additional details about enhancements to the program and
experience will be announced over the course of the year to
customers and later this year directly to members.
For more information about HumanaVitality, visit:
www.humanavitality.com.
About Go365
HumanaVitality, to be renamed Go365 by Humana effective January
1, 2017, is a wellness and rewards program deeply rooted in
behavioral economics and actuarial science to motivate and reward
members for taking steps to improve and continue their healthy
behaviors. As of December 31, 2015, the program served more than
3.9 million members nationwide with over 105 million member months
of data. By integrating rewards with health, Go365 provides the
tools and support to help the program’s members live healthier
lives and reduce healthcare costs.
About Humana
Humana Inc., headquartered in Louisville, Ky., is a leading
health and well-being company focused on making it easy for people
to achieve their best health with clinical excellence through
coordinated care. The company’s strategy integrates care delivery,
the member experience, and clinical and consumer insights to
encourage engagement, behavior change, proactive clinical outreach
and wellness for the millions of people we serve across the
country.
More information regarding Humana is available to investors via
the Investor Relations page of the company’s web site at
www.humana.com, including copies of:
- Annual reports to stockholders
- Securities and Exchange Commission
filings
- Most recent investor conference
presentations
- Quarterly earnings news releases
- Replays of most recent earnings release
conference calls
- Calendar of events
- Corporate Governance information
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version on businesswire.com: http://www.businesswire.com/news/home/20160414005954/en/
HumanaRoss McLerran, 513-826-7094rmclerran@humana.com
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