Global Brand Representatives Analyse IoT Opportunities
HONG KONG, Oct 14, 2016 - (ACN Newswire) - The
Internet of Things (IoT) is becoming a mainstream technology,
generating unbridled opportunities for enterprises from different
industries. Jointly organised by the Hong Kong Trade Development
Council (HKTDC) and the Hong Kong Electronics & Technologies
Association, the Symposium on Innovation & Technology was held
yesterday (13 October) during the HKTDC Hong Kong Electronics Fair
(Autumn Edition). Leading industry players were invited to speak on
the topic of "Power of IoT and Emerging Technologies," sharing
ideas on various IoT applications, future development trends and
the tremendous business opportunities that IoT presents.
Trending products featuring IoT technology
The morning session of the Symposium centred on the theme of
"Emerging Technologies - Smarter Technologies, Smarter Life."
Isabel Fan, Regional Director, Hong Kong, Macau and Taiwan, Tesla,
stressed that the company is not simply an electric carmaker but an
auto technology company that aims to make its new models smarter
with IoT technology to create a more enjoyable driving experience
for owners.
Electric cars are becoming more popular in Hong Kong and elsewhere,
and Ms Fan pinpointed four factors for Tesla's worldwide acclaim.
"The right product is supported by the right infrastructure and the
right ecosystem, as well as the right policy," she said, adding
that the brand's philosophy is to accelerate the world's transition
to sustainable energy. "We're building the giga battery factory in
North America, increasing the number of charging stations worldwide
and integrating with the software technology. We hope other
automakers will also join the electric car range, and create a
better environment together."
Enterprises to join forces in developing smart platforms
Olivier Klein, Solutions Architect, Amazon Web Services believes
that the future trend of IoT is to use cloud computing and
artificial intelligence to connect different devices more
efficiently. He referred to Amazon's warehouse for its online
bookstore as an example. "The warehouse doesn't only connect robots
with shelves. The shelves are arranged based on the big data of
shopping habits of book buyers, which facilitates the robots'
locating the right items and enhances their efficiency," he
said.
Mr Klein said no single enterprise can make the world smarter
through its use of IoT; rather, enterprises should work together to
gain maximum benefit from the technology. For instance, Amazon has
opened the cloud-based platform Alexa, an artificial intelligence
voice-controlled assistant that can provide information, such as
weather forecasts and news items, play music or even control other
home appliances, to third-party developers.
Innovative nanomaterial to tap into trends
Dr Peter Lee, Chief Technology Officer, Nano and Advanced Materials
Institute Ltd (NAMI) introduced new nanomaterial innovations that
NAMI has developed, which have been commercialised for use in
products spanning electronics, cosmetics, healthcare and home
appliances.
Dr Lee spotlighted benefits brought by printable and flexible
lithium ion batteries recently developed by NAMI. "Wearable
electronics and smart watches have become a popular trend. Equipped
with a sensor, these devices can collect such data as the user's
heart rate and walking speed, and they also serve the functions of
healthcare devices. The printable and flexible lithium batteries
with 180-degree flexibility tap right into the trend."
Upgrading established devices with IoT
The afternoon session adopted the theme of "IoT Trends &
Opportunities - Connected Living, the Next Big Thing." Wee Teck
Loo, Head of Global Consumer Electronics Research, Euromonitor
International stated that the idea of IoT is not to replace all
current devices, but that all devices should work with each other
to create value-added benefits.
He explained, "A washing machine has a lifespan of seven to 10
years on average. By installing a smart meter in an old washing
machine to collect data of the user's laundry habits, it is
possible to preset specific washing processes and use wearable
devices or smart phones to control the processes; this helps
achieve the benefits of a smart home, and reduces the consumption
of energy and washing detergent." He mentioned that the same device
may be installed in a refrigerator, or it may be used to collect
data of a user's shopping habits to help build brand loyalty and
increase revenue.
Enterprise transformation driven by an "idea economy"
Anthony Wai, APAC SE Director, Aruba, a Hewlett Packard Enterprise
company, cited McKinsey's research statistics from 2015, noting
that the IoT market could reach US$11.1 trillion by 2025. Its
applications should assist enterprises and governments to make
better decisions through the collection of various big data, he
said.
"The society is moving towards an idea economy, and the key is how
fast you can adapt to changes," Mr Wai said. He highlighted
enterprises like Uber and Airbnb, pointing out that the former does
not own any taxis, and the latter does not operate any hotels.
"That's why everyone calls the Internet of Things a destructive
technology. You'd fall behind if you're slow in adapting."
Michael Wong, Senior Director of Sales, Qualcomm, said that while
IoT creates extensive business opportunities, it also results in
fragmentation. "In bringing together the business opportunities
scattered across IoT, including the opening and sharing of
platforms, and the substitution of different devices with a single
chip, we can achieve the benefits of a smart home and smart city
more effectively."
World's largest electronics marketplace
The annual Hong Kong Electronics Fair (Autumn Edition) and
concurrent electronicAsia continue through 16 October at the Hong
Kong Convention and Exhibition Centre (HKCEC). The 36th Electronics
Fair (Autumn Edition) is organised by the Hong Kong Trade
Development Council (HKTDC), while the 20th electronicAsia is
jointly organised by the HKTDC and MMI Asia Pte Ltd. Together, the
fairs form the world's largest electronics marketplace, featuring
some 4,200 exhibitors from 29 countries and regions.
HKTDC Photo Link: http://bit.ly/2e6iM5c
Fair Websites:
www.hktdc.com/hkelectronicsfairae/
www.hktdc.com/fair/electronicasia-en/
Media Registration:
Media may register on-site with their business cards and/or media
identification.
Press releases in Chinese at http://mediaroom.hktdc.com/tc.
About HKTDC
The Hong Kong Trade Development Council (HKTDC) celebrates its 50th
anniversary this year. The HKTDC is the international marketing arm
for Hong Kong-based traders, manufacturers and services providers.
With more than 40 offices globally, including 13 on the Chinese
mainland, the HKTDC promotes Hong Kong as a platform for doing
business with China and throughout Asia. The HKTDC also organises
international exhibitions, conferences and business missions to
provide companies, particularly SMEs, with business opportunities
on the mainland and in overseas markets, while providing
information via trade publications, research reports and digital
channels including the media room. For more information, please
visit: www.hktdc.com/aboutus. Follow us on Google+, Twitter @hktdc,
LinkedIn.
Google+: https://plus.google.com/+hktdc
Twitter: http://www.twitter.com/hktdc
LinkedIn:
http://www.linkedin.com/company/hong-kong-trade-development-council
Source: HKTDC
Contact:
HKTDC
Communication and Public Affairs Department
Joe Kainz
Tel: +852 2584 4216
Email: joe.kainz@hktdc.org
Copyright 2016 ACN Newswire . All rights reserved.
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