Telefonica Moviles Posts Strong Client Growth In First Quarter 2004, As Net Profit Rises 17.9% To 423 Million Euros MADRID, Spain, May 5 /PRNewswire-FirstCall/ -- - Telefonica Moviles reached 54.4 million managed customers (for year-on-year growth of 30%), after acquiring 2.3 million new clients in the first quarter of the year, of which 2.1 million were in Latin America. Including the customers from BellSouth's Latin American operators, whose acquisition was agreed in March, the total customer base would be 66 million. - Operating revenue grew 20.2% to 2.561 billion euros, boosted by the larger customer base and the increase in traffic carried. Telefonica Moviles Espana reported a 17.4% increase in revenue and Latin American operators recorded a 29.6% rise, in euros, which accounted for 26% of total consolidated revenue. - EBITDA advanced 12.6% to 1.119 billion euros, despite strong commercial activity. - Free cash flow increased to 640 million euros, higher than in the first quarter of 2003 despite increased capex (213 million euros). - Telefonica Moviles Espana obtained a net add of 278,000 customers, a similar figure to the first quarter of 2003, exceeding 19.9 million clients in total. At the same time, the company continued to promote customer loyalty programs, with a 25% rise in prepaid-to-contract migrations and over 848,000 handset upgrades. - Sharp increase in commercial activity which positively impacted the Spanish subsidiary's consumption ratios: MOU advanced 9% to 116 minutes and ARPU was up 7% (with a 10% increase in data ARPU). - In Brazil, Vivo consolidated its leadership with more than 1.2 million net adds in three months (an estimated 49% of total net adds in its areas of operation) while data services' contribution continued to grow, exceeding 4% of revenue after doubling its weighting. - In Mexico, Telefonica Moviles accelerated the pace towards its goal of reaching critical mass, as strong commercial activity brought net adds of 318,000 customers (more than in the first nine months of 2003) and GSM coverage was increased to cover 112 towns and cities. NOTES ON THE PRESENTATION OF RESULTS The consolidated financial statements for Telefonica Moviles Group do not include the mobile operators of Chile and Puerto Rico managed by Telefonica Moviles. As regards changes in the consolidation perimeter, we would highlight the following: After the acquisition of 61.10% of the ordinary shares with voting rights -equivalent to 20.37% of the total share capital- of Tele Centro Oeste Celular Participacoes, S.A. (TCO) through Telesp Celular Participacoes, S.A., this company has been fully consolidated in Brasilcel's financial statements since 1 May 2003. Subsequently, and also in 2003, TCP increased its shareholding in TCO to 86.58% of ordinary shares -which represents 28.87% of total share capital (without including treasury stock). The sale of 100% of Telefonica Mobile Solutions' to TS Telefonica Sistemas SA, a company belonging to the Telefonica Group, took place in June 2003, with effect from March 31 2003. Since that date, it is not included in Telefonica Moviles' consolidation perimeter. In July 2003 Medi Telecom carried out a capital increase, as a result of which Telefonica Moviles increased its stake in the company to 32.18%. In December 2003 the Group's Austrian subsidiary, 3G Mobile Telecommunications GmbH was sold to the mobile operator Mobilkom Austria. Since then the Company is no longer included to the Group's consolidation perimeter. In Brazil in March 2004, the tax credits used by Tele Leste, TCO, CRT and Tele Sudeste as a result of the goodwill provided by Telefonica Moviles through Brasilcel were capitalized. This capitalization has not resulted in any cash outflow for Brasilcel, but has led to an increase in the shareholdings in these companies. For an easier understanding of Telefonica Moviles' financial statements, the economic stakes held by the Company in each of its subsidiaries, along with the consolidation method used in its consolidated financial statements in each period, are provided. Telefonica Moviles reported net profit of 423 million euros in the first quarter of 2004, an increase of 17.9% on the same period last year. The year's first quarter saw strong commercial activity in the main areas of operation despite the typical seasonal fluctuations of the business. The companies managed by Telefonica Moviles achieved net adds of over 2.3 million customers in the period, versus 383,000 in the first quarter of 2003, with the consequent impact on commercial costs. Telefonica Moviles ended March 2004 with 54.4 million managed customers, 30% more than in March 2003 and 5% more than in December 2003. Including the customers from BellSouth's Latin American operators (customer data for BellSouth subsidiaries at the close of the quarter ended 28 February, 2004), whose acquisition was agreed in March, Telefonica Moviles' managed customer base would reach 66 million. Telefonica Moviles achieved solid growth in operating revenues of 20.2% year-over-year, to 2.561 billion euros. Stripping out changes in the consolidation perimeter and assuming constant exchange rates, the increase would have been 19.5%. By components, service revenues advanced 15.1% vs. the first quarter of 2003 to 2.270 billion euros, boosted by the operators' larger customer base and the increase in traffic carried. Handset sales rose 84% year-over-year to 290 million euros, thanks to the stronger commercial activity in the year's first quarter. Telefonica Moviles Espana posted operating revenues of 1.883 billion euros, with year-over-year growth of 17.4%. Operating revenues from consolidated Latin American operators showed a year-over-year increase of 29.6% in euros and accounted for 26% of Group revenues in the first quarter of 2004. Consolidated EBITDA advanced 12.6% to 1.119 billion euros. The EBITDA margin was 43.7%, compared to 46.6% in the first quarter of 2003, due to the higher commercial costs recorded in the period this year (+52%), in line with the increased commercial activity. Telefonica Moviles Espana obtained EBITDA of 1.003 billion euros in the first quarter of 2004, 13.4% more than in the same period last year, for an EBITDA margin of 53.3%. EBITDA for the Group's consolidated Latin American subsidiaries was virtually unchanged due to the commercial efforts made during the period. Results from companies consolidated by the equity method improved considerably, with losses being halved, to 12 million euros from 24 million euros in the first quarter of 2003. We would highlight the 52% decrease in losses attributable to the Group through its stakes in Medi Telecom (5 million euros) and IPSE 2000 (6 million euros vs. 11 million euros in the first quarter of 2003). Net financial losses were 29% lower, mostly due to lower net financial expenses deriving from the reduction in debt. Consolidated net financial debt at March 2003 stood at 4.240 billion euros, 17% lower than at December 2003 and a 33% decrease in the last 12 months. Proportional net financial debt at the end of March 2004 stood at 4.950 billion euros, 15% less than at December 2003. The amortisation of goodwill on consolidation was stable at 21 million euros. Elsewhere, no significant extraordinary items were booked in the first quarter of 2004. In the first quarter of 2004, consolidated capex amounted to 213 million euros, a 43% year-over-year increase, due to higher capex deriving from the rollout of Telefonica Moviles Espana's UMTS network and the GSM networks in Argentina and Mexico. Despite the higher capex, the strong performance of operating results enabled Consolidated Free Cash Flow (EBIT (1-t )+Amortization-Capex-capitalized Opex) to increase to 640 million euros(excluding the acquisition of TCO and the sales of M-Solutions and 3G Mobile in Austria). Starting in March 2004, as a result of the commercial launch of the UMTS service in Spain in February, the Group no longer capitalizes the expense of the provision for the spectrum fee assigned to Telefonica Moviles Espana for the operation of UMTS technology and related capitalized expenses are now being depreciated. The following significant events took place during the last few months: On 8 March, 2004 Telefonica Moviles announced an agreement with BellSouth to acquire all its cellular assets in Latin America, which had a total of more than 11.6 million customers at the end of the first quarter of 2004. The operation is subject to due diligence and the pertinent regulatory and governmental approvals. On 29 March, the mobile alliance formed by Orange, Telefonica Moviles, TIM and T-Mobile announced its first tangible results, outlined plans for the future and unveiled its new brand, FreeMove. At the 16 April Telefonica Moviles General Shareholders' Meeting, all the points on the agenda were approved, including payment of a gross dividend of 0.1838 euros per share on June 16. SPAIN At the end of March 2004, the Spanish cellular market numbered an estimated 38.3 million customers, 11% more than the previous year, with an estimated penetration rate for mobile telephony of 89.6%, more than seven percentage points higher than in March 2003. Against this backdrop, Telefonica Moviles Espana ended March 2004 with a total of 19.9 million customers (7% more than in 2003), with net adds for the quarter of 278,000 customers, virtually the same as in the first quarter of 2003. As regards loyalty measures, the high pace of prepaid to contract migration seen throughout 2003 continued in the first quarter of 2004. In the first quarter of 2004 there were 310,000 thousand migrations (+25% vs. 2003), the second highest figure in the Company's history after the fourth quarter of 2003. This has helped the contract segment's weighting of Telefonica Moviles Espana's total customer base to continue growing, to 41.7%% (36.4% in March 2003). Handset upgrades totalled 848,000 in the first quarter of 2004, a similar figure to that for the first quarter of 2003. Customer loyalty efforts have centred on the contract segment, where there were over 570,000 upgrades in the first quarter of 2004, 6.6% more than in the first quarter of 2003. All this led to an increase of 17.5% in commercial activity (including the sum of additions, migrations and retentions) vs. the first quarter of 2003. We would also highlight the increase in the weighting of portability initiatives in commercial activity in the first quarter of 2004, after the introduction of more automatic exchange processes at the end of 2003. Telefonica Moviles Espana once again had a positive net portability balance(of more than 30.000 clients) in first quarter 2004, despite increasing competition. The commercial effort was accompanied by solid growth in usage and revenues. In the first quarter of 2004, traffic carried on Telefonica Moviles Espana's networks was close to 9.865 billion minutes, a year-over-year increase of 17%. As for customer usage ratios, the high MOU growth recorded in the previous five quarters continued. In the first quarter of 2004, MOU was 116 minutes, 9% more than in the same period a year earlier. We would highlight the stability of prepaid MOU despite the Company's intensive migration to contract activity. Growth in contract MOU continued to increase (1% vs. the first quarter of 2003). Total SMS messages channeled through the company's network amounted to 2.355 billion in the first quarter of 2004, an increase of 10% on the same period of 2003. Of this amount, 32% were related to content access and value-added services. With respect to other kinds of data services, we would underline the steady development of Multimedia Messaging, the i-mode service and growth in users of GPRS-based services. A new MoviStar brand handset was launched, the 'MoviStar TSM500', a tri-band mobile-PDA with GPRS data capacity, Bluetooth technology, MMS and a built-in camera. In the area of corporate services, we would highlight that more than 600 large companies have signed up for the MoviStar Intranet service with Telefonica Moviles Espana. Thank to all these efforts, total data revenues generated by Telefonica Moviles Espana in the first quarter of 2004 amounted to 230 million euros, 17% more than in the same period of 2003. Quarterly data ARPU was 3.9 euros, 10% higher than in the same period of 2003, confirming the growth trend for this indicator in recent quarters. Of total data revenues generated, 26.8% came from services unrelated to traditional SMS. Average revenue per user and month (ARPU) continued to show solid growth, with a year-over-year increase of 7% in the first quarter of 2004 to 29.5 euros. And this despite results for the first quarter of 2004 reflecting the full impact of the reduction in termination fees approved at the end of 2003. Although traditional seasonal factors usually cause ARPU to decline in the first quarter of the year compared to the fourth quarter of the previous year, this time the decline was only 2%. By segments, prepaid ARPU performed very positively, showing year-over-year growth for the second consecutive quarter (+2.7%). Contract ARPU was virtually stable, only declining 0.6%, despite the larger weighting of residential customers due to the flow of migrations from prepaid. Alongside the performance of traffic and revenues, continued efforts to streamline expenses and capex helped to produce solid financial results. Operating revenues advanced 17% year-over-year to 1.883 billion euros. This result was driven by the positive performance of service revenues (up 13.4%) and of revenue from handset sales (up 75.4%). The latter were fuelled by the increased commercial activity and the change in inventory supply policies from last year. Due to this last factor, the pace of growth in revenues recorded in the first quarter is likely to ease in coming quarters, in line with the target of achieving year-over-year growth of over 9% for the whole of 2004. The weight of subscriber acquisition and retention costs over operating revenues in the first quarter of 2004 stood at 8.3%, one percentage point more than a year ago, despite an increase of over 17% in commercial activity. EBITDA was 1.003 billion euros, a 13.4% year-over-year advance. This represents an EBITDA margin of 53.3%, maintaining Telefonica Moviles Espana's position as one of the most efficient companies in the sector. The 1.9 percentage point decline in the margin compared to the first quarter of 2003 was due mainly to increased commercial activity and the larger weighting of handset sales. Also, since 1 March, in line with the commercial launch of Oficin@ Movistar UMTS, the fee for using the UMTS spectrum has no longer been capitalised, nor have the other capitalisable expenses associated with this technology. This had an impact of 3.8 million euros on EBITDA, and the amount capitalised to date has begun to be amortised with an impact of 4.5 million euros on amortisation. Capex totalled 137 million euros, a 23% year-over-year increase, boosted by the rollout of the new UMTS network. MOROCCO Medi Telecom ended March with 2.042 million customers, a year-over-year increase of over 21%. The customer base contracted slightly in the first quarter of 2004 due to the volume of customer acquisitions in the fourth quarter of 2003 and fewer promotions for recharges. Nonetheless, both revenues and EBITDA continue to advance, driven by traffic growth and cost control. Revenues grew by 17% year-over-year and EBITDA by 64%, to 31 million euros. More noteworthy was the 43% EBITDA margin for the period, far higher than in any quarter of last year. The positive performance of operating profit and the cutback in capex enabled operating cash flow (EBITDA-capex) to exceed 25 million euros, more than 76% of the total generated in 2003. The company expects that in the upcoming quarters, especially during the summer, there will be an upturn in commercial activity. LATIN AMERICA BRAZIL The Brazilian cellular market continued to grow rapidly in the first quarter of the year despite the typical seasonal fluctuations of the business in this period. Against this backdrop, Vivo has led the growth of the Brazilian market in general and in the regions where it operates, with an estimated average share of net adds of 49% through March 2004. Accordingly, its market share was virtually unchanged from December 2003 at 45% for Brazil as a whole and an average of 56% in its areas of operation. Vivo ended March 2003 with 21,875 customers, acquiring more than 1.2 million customers in the first quarter. We would highlight the strong commercial activity in TCP and TCO's areas of operations, with Vivo achieving 815,000 net adds. In the first week of April, Vivo's customer base surpassed 22 million. Despite strong growth in recent months, mobile telephony penetration in Vivo's areas of operation at the end of the first quarter of the year was 30%, well below figures for other markets with similar per capita income, indicating the high growth potential that still exists in the regions where Vivo operates. In the first quarter of 2004, total MOU was 93 minutes (10% lower than the figure recorded in the fourth quarter of 2003), while total ARPU was 35 reais (10% lower than in the fourth quarter of 2003). This performance was shaped by seasonal factors typical of the year's first quarter, traffic promotions of adds during the Christmas campaign and the impact of the sharp growth in the customer base. The comparison of the first quarter of 2004 with the same period in 2003 is distorted by the incorporation of TCO to the consolidation perimeter and the impact of migration to SMP. The sustained growth in the contribution of data services should be mentioned, as these represented 4.4% of Vivo's service revenues, more than double the weighting in the first quarter of 2003. As regards Vivo's results, operating revenues in the first quarter of the year including TCO's results from 1 May 2003 showed growth in local currency of 43% vs. the first quarter of 2003, driven by service revenues (+40%) and the increased commercial activity. Despite the stronger commercial activity, improvements in efficiency and economies of scale enabled the company to obtain an EBITDA margin after management fees of 40%, with absolute growth of EBITDA of 45%, in local currency terms. MEXICO The first quarter of 2004 featured intense commercial activity in the Mexican market, where Telefonica Moviles Mexico has reinforced its position as the second-largest cellular operator and made progress towards its goal of achieving critical mass in customers. We would also note the advances made in the rollout of the GSM network, which provided coverage for 112 cities in March, compared to 96 in December 2003. Thanks to the efforts made in the first quarter of 2004 (including the extension of the Christmas campaign into the first few days of January), Telefonica Moviles Mexico achieved net adds of 318,000 customers, higher than the figure recorded in the first quarter of 2003 (11,000) and the combined total for the first nine months of 2003. Therefore, at the end of March, the operator had a customer base of over close to 3.8 million customers, 9% higher than at the close of 2003 and 55% higher than in the first quarter of 2003. Growth was driven by adds of GSM customers, which now account for 38% of total customers, 12 p.p. higher than in December 2003. In line with the strong growth of the customer base, MOU in the first quarter of the year was 61 minutes, while ARPU reached 174 Mexican pesos. Against this backdrop, operating revenues in local currency increased by 43.8% compared to the first quarter of 2003, boosted by higher service revenues (+21% vs. the first quarter of 2003) and handset sales. On the other hand, costs deriving from the increased commercial activity and the rollout of the GSM network led to an EBITDA loss of 47.3 million euros. Total capex in the first quarter of 2004 was 26 million euros and capex committed at 31 March 2004 was 255 million euros. ARGENTINA The growth of the Argentine mobile market continued to accelerate in the first quarter of 2004, with an estimated penetration of 22% and outstripping the number of fixed lines. Unifon's customer base ended March 2004 at 1.97 million, with year-over-year growth of 27% (+8% vs. December 2003). We would highlight the growth in net adds - more than 146,000 customers. This figure, which compares to a negative performance during the first quarter of 2003, even surpassed that of the fourth quarter of 2003, despite the typical seasonal fluctuations of the business in the first quarter. Consumer usage indicators continued to rise, despite the growth of the customer base, with the company registering a sharp year-over-year increase in MOU (+27% vs. the first quarter of 2003). The growth in MOU, coupled with the larger customer base, boosted total traffic in minutes by more than 50% vs. the first quarter of 2003. Meanwhile, ARPU registered year-over-year growth of 26%, fuelled by the increase in MOU. Unifon recorded a year-over-year increase in operating revenues of 54% in pesos in the first quarter of 2004, boosted by the larger customer base and increased traffic, as well as higher handset sales. Despite the increase in commercial activity vs. the first quarter of 2003, EBITDA in pesos rose 9%, with an EBITDA margin of 22.7%. As was the case in previous quarters, we would highlight the good performance of revenues in euros (+44%) despite the negative impact of exchange rates in the last 12 months. Lastly, regarding capex, we would point out that the rollout of the GSM network has begun this year. Stages I and II were completed by the end of the first quarter of 2004, providing coverage for nearly 9 million people. Commercialisation of the service was launched at the end of March in AMBA (the federal capital and greater Buenos Aires), Mendoza and Mar del Plata. Total capex for Unifon in the first quarter of the year was 25 million euros, with committed capex at March 31 of 72 million euros. PERU The Peruvian mobile market ended the first quarter of 2004 with an estimated 3.1 million customers, with penetration of 11.4%, 3 p.p. higher than at the end of the first quarter last year. In the country as a whole, mobile telephony users now outnumber fixed lines. Telefonica Moviles Peru continued with an aggressive commercial policy in the period, achieving net adds of over 128,000 customers. It continued to lead market growth, with an estimated share of net adds of 60%. Telefonica Moviles Peru ended March with 1.6 million customers, a year-over-year increase of more than 32%. Efforts in customer acquisition led to growth in both the contract and prepaid segments, of 7% and 39%, respectively. We would point out that at the end of the first quarter of 2004, just four months after the launch of the CDMA 2000 1xRTT network, 15% of the customer base had handsets which use this technology. As regards results, Telefonica Moviles Peru's operating revenues showed a 5.1% year-over-year increase in local currency. This was mostly due to the positive performance of revenues from outgoing traffic, which were partly offset by lower interconnection revenues. . In line with the increase in operating expenses deriving from the intense commercial activity, EBITDA in local currency declined by 25.6% vs. the first quarter of 2003, leaving an EBITDA margin of 25.5%. CHILE Telefonica Movil (the subsidiary of Telefonica CTC Chile managed by Telefonica Moviles, and whose CEO was appointed by Telefonica Moviles) ended the first quarter of 2004 with 2.5 million customers, 32.7% more than at the end of the first quarter of 2003. The company was once again the market leader in customer acquisition, with 230,000 net adds vs. 34,600 in the same period of 2003, thanks to the positive performance of GSM adds. As a result of the success of GSM, the company now has 657,000 customers using this technology, or 26% of its total customer base, enabling Telefonica Movil to regain nearly 2 p.p. of market share. As regards results, year-on-year growth in operating revenues is driven by the increase in the customer base and total traffic. Meanwhile, due to the increased commercial activity and the reduction in mobile interconnection tariffs, the EBITDA margin declined by 8 p.p. to 24%. GUATEMALA AND EL SALVADOR The progress in customer acquisition in Guatemala and El Salvador in the first quarter of 2004, underpinned by the buoyancy of both countries' markets, led to net adds of over 55,000 clients vs. nearly 6,000 in the first quarter of 2003. The total customer base managed by Telefonica Moviles' operators in Guatemala and El Salvador at the end of March 2004 was 460,000 customers (189,000 in Guatemala and 270,000 in El Salvador) vs. 334,000 at March 2003. As regards financial results, we would highlight the 19% year-over-year increase in revenues in euros assuming constant exchange rates, fuelled by the growth of the customer base. Despite this commercial effort, the EBITDA margin grew 5.5 p.p vs. the first quarter of 2003 thanks to the one-off expenses registered in the first quarter of 2003. PUERTO RICO Movistar Puerto Rico, the wireless operator managed by Telefonica Moviles, ended the first quarter of 2004 with 167,200 customers, a negative net add of 7,400 customers. This reflects the tough competition in a market with six operators, most of which are part-owned by operators present in the U.S. which have integrated offers of mobile telephony and international long-distance service, as well as flat-rate products with unlimited usage. GLOSSARY ARPU (Average Revenue per User): Average monthly revenue per customer. This includes revenues from fees, monthly subscriber fees, traffic -without discounting traffic promotions-, outgoing roaming and interconnection fees. It excludes handset sales and revenues from incoming roaming. Loyalty programs are not considered as lower revenues in the ARPU calculation. The ARPU figures appearing in this report refer to average ARPU for the quarter. The average quarterly customer base is calculated as the average of the average customer bases of the three months in the quarter. For the Brazilian operators, ARPU is calculated as service revenues (operating revenues - handset sales) divided by average customer base. MOU (Minutes of Usage): Average airtime minutes per customer per month. Airtime minutes include outgoing traffic (mobile to fixed, on-net mobile and mobile to other mobile operators) and incoming traffic (fixed to mobile and other mobile operators to mobile). Churn: Disconnection rate. This is calculated as the number of disconnections during the period among the average customer base for the period. Commercial actions: Includes additions, migrations and handset changes. Active MMS user: All users who in the last month have sent or received an MMS message, other than those who only receive promotional MMS. Active i-mode user: All users who in the last month have accessed i-mode content during a browsing session. Consolidated net financial debt: Includes the net financial debt of all companies consolidated by the full consolidation and proportional integration methods. Net financial debt is defined as: Long-term debt + Short-term financial debt, including current maturities - Short-term investments - Cash and banks. Proportionate net financial debt: Includes the net financial debt of the companies in which Telefonica Moviles Group has an economic stake and a significant influence in the management, weighted in each case by the economic ownership. This present document contains, and during the reading of it there may be expressed, statements that constitute forward-looking statements (as commonly accepted and within the meaning of the Private Securities Litigation Reform Act (USA) of 1995) intentions, projections, expectations or forecasts made by the Company at the date of said document. These may refer to various aspects such as the customer base and its development; growth in the Company's business and the market share of its various lines of business; the Company's results and other different aspects of its activity and its situation. Such intentions, projections, expectations and forecasts are subject, by their very nature, to risks and uncertainties which could alter them, without the Company being obliged to revise them in the event of unforeseen occurrences or even if said alterations are due to changes in strategy. A complete version of this press release, including accompanying tables, is available on our website: http://www.telefonicamoviles.com/ DATASOURCE: Telefonica Moviles CONTACT: Direccion de Division de Comunicacion, Tel: +34 91 423 4044, Fax: +34 91 423 4011, email:

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