NORTH PALM BEACH, FL--(NewMediaWire - Apr 11, 2016) - Attitude
Beer Holding Co., "The Company" (OTCBB: HVCW), temporarily referenced on the OTC
Markets as Harrison, Vickers and Waterman Inc. since its merger
with the public entity, announced the grand opening of a new World
of Beer tavern in Milford, CT at the Westfield Connecticut Post
Mall. The Milford location has been developed ahead of schedule and
will open April 25th. This is our second World of Beer
location in Connecticut.
"After the success we've had with our West Hartford location,
the prospects for Milford are exciting," said Company CEO Roy
Warren, "With a second Connecticut location we should be able to
increase our margins on both locations. We have also appointed a
regional manager and marketing director, consolidating our
management among the locations which should increase our
margins."
After its first fiscal year of operation the Company's West
Hartford World of Beer location recorded higher revenues than
originally expected. The location recorded $3.4 million
dollars in revenues in its first fiscal year of operation since the
4,000 sq. foot tavern opened in January 2015.
The Milford location is well placed, right off of the heavily
trafficked I-95, in a popular mall. Revenues and earnings are
expected to match or exceed West Hartford location. Craft
beer, which is World of Beer's main draw, is most popular amongst
millennials (18-33) and gen-xers (34-50). Approximately 40% of
Milford, Connecticut's population is in this age range, which is a
large potential market for our new location.
CEO Roy Warren added, "After Milford, we are preparing to open
our first World of Beer location in Boston. Our Cambridge
location could surpass both of our Connecticut locations because
it's in such a densely populated college town with a large
population of craft beer enthusiasts."
About HVCW
Attitude Beer Holding Co., currently trading under the symbol:
HVCW -- temporarily referenced on the OTC Markets as Harrison,
Vickers and Waterman Inc. since its merger with the public entity
-- has established a joint venture with New England WOB, LLC
("NEWOB") and Southeast Florida Craft, LLC ("SFC") to develop
select World of Beer franchised locations in the state of
Connecticut, greater Boston area and Dade and Broward counties in
southeast Florida. HVCW represents the only way to invest in the
rapidly growing World of Beer franchise.
For more about HVCW: visit: www.attitudebeer.com
About World of Beer
Since opening its first tavern in Tampa, Florida in 2007, WOB
has grown to 70 locations in 18 states. What began as a
neighborhood tavern to sample great craft beers and swap beer-talk
for co-founders Scott Zepp and Matt LaFon is becoming a unique
cultural phenomenon celebrating the world of craft beers, great
food and camaraderie. Centered on a diverse selection of local and
global craft beers, delicious "tavern fare" and live music, WOB
offers the best craft variety on the planet to the beer aficionado
and casual beer fan alike.