The newest product advances the brands
original technology in the Active Recovery category
BRAINTREE, Mass., Aug. 5, 2024
/PRNewswire/ -- OOFOS, the global leader in Active Recovery
footwear, today launches their latest innovation in recovery
footwear - the OOmy Stride. Showcasing a brand-new platform, this
development delivers the proven technology found in all OOFOS
styles while furthering benefits for users with an update on the
best fit, feel and ride from heel-strike to toe-off.
The OOmy Stride stands apart with several design and structural
updates. The new extended and rounded heel provides a better
biomechanical absorption area when taking longer strides, and an
integrated support cradle that raises up just outside the footbed
helps keep your foot centered over the platform when walking.
Compared to other styles, the new outsole provides deeper flex
grooves for increased traction and lug longevity. Overall, the new
platform surrounds the foot in OOfoam™, as opposed to the foot
resting on top of it. The OOmy Stride's style fills a space within
the OOFOS product line for those with an active lifestyle looking
to level-up their Active Recovery with an updated, flexible design
and contemporary style.
All OOFOS Active Recovery footwear features proprietary OOfoam™,
the brand's innovative technology, which absorbs impact so your
body doesn't have to. The OOmy Stride is constructed on this same
foundation of OOfoam™ and the brand's patented footbed design found
in other OOFOS models – from the OOriginal Slide to the OOmg Sport
– with enhancements to improve impact absorption, traction, and
longevity.
Additionally, the new style features a breathable 4-way stretch
mesh forefoot, which allows the user to vent moisture and heat and
most importantly, allows the foot to splay and move naturally for
recovery. The lightweight material on the quarter panels hugs the
rear portion of your foot to give you more support when striding,
and the stretch engineered knit featured on the tongue and collar
area gives a refined, snug fit around your instep that gently holds
your foot in place. The heel counter features a pillowed collar to
help protect your Achilles when making long strides, and an
antimicrobial footbed lining helps the fabric stay fresher
longer.
"Our newest advancement is one we've been excited about for
quite some time," says Lou
Panaccione, OOFOS Co-founder and CEO. "As the pioneers of
Active Recovery footwear, we are constantly looking for ways to
improve upon our one-of-a-kind technology to help make our
customers feel even better and to provide styles that fit all
aspects of their lives. And with the OOmy Stride, we have
accomplished that."
The combination of OOfoam™ technology and the patented footbed
design are the foundation of every pair of OOFOS, proven to absorb
37% more impact than traditional foam and reduce up to 47% of
energy exertion on the ankles. The innovative combination of
technology reduces load rates by up to 88%, decreases compressive
stresses and helps enhance mobility and gait patterns, so you can
recover faster.* The OOmy Stride launches in both men's and women's
styles with an MSRP of $159.95 and
can be found at OOFOS.com.
*2022 Resilience Code study and a 2018
University of Virginia School of
Medicine Speed Clinic.
About OOFOS
OOFOS is the global leader in recovery
footwear, founded by a team of industry veterans looking to help
runners and fitness enthusiasts recover better from their workouts.
Made with revolutionary OOfoam™ technology, OOFOS are designed to
absorb 37% more impact than traditional footwear. They reduce
stress on joints to keep anyone, of any activity level, feeling
their best. From professional athletes to casual walkers, OOFOS
footwear will make your hard-working feet and body feel better –
all you have to do is feel the OO. For more information, go
to www.oofos.com.
Contact:
Jennifer Keddy
jkeddy@oofos.com
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SOURCE OOFOS