Santander, MasterCard and Gemalto achieve largest deployment of contactless EMV cards in South America
11 February 2015 - 5:00PM
Gemalto (Euronext NL0000400653 GTO), the world leader in digital
security, announces it has deployed more than one million Optelio
contactless EMV cards in a year for Banco Santander Brasil, through
Santander Universities. These University Smart Cards (USC) are
issued to universities in Brazil with agreements with Banco
Santander and represent the largest deployment of its kind in South
America. The Gemalto Santander solution combines the security of
EMV with the speed and convenience of contactless transactions
using MasterCard® PayPass™ features. It also offers a range of
features including digital ID for access to university facilities,
as well as a variety of everyday features and student services,
while eliminating the hassle and risk of carrying multiple cards
and cash.
Students at PUC-Campinas (Pontifícia Universidade Católica de
Campinas) one of the most prestigious universities in Brazil, were
among the most recent adopters of Gemalto's contactless technology.
The multi-application card allows students - who are also,
optionally, Santander's customers - to access their bank accounts
and make low-value purchases by simply waving their card in front
of a contactless reader. Brazil has the world's second largest
contactless payment network, with around 1.5 million NFC-ready
terminals scattered throughout the country. Students are also
eligible for exclusive discounts at participating bookstores,
restaurants and study centers. There are more than 3 million
Santander University Smart Cards in Brazil, which demonstrates the
success of the project, already used by more than 7.9 million users
at 302 universities in 12 countries worldwide.
"Our long-standing partner, Gemalto, helped us create a culture
of trust in contactless technology built upon smart cards that
offer a seamless path for migration to NFC implementations in the
future as the marketplace is ready for adoption," said Vicente
Prior, Director Products and Channels, Santander Universities.
"Gemalto's local presence helps us quickly deliver and provision
cards as well as activate banking features onto existing University
Smart Cards creating a path for launching additional technologies
that can be leveraged for all Santander customers."
"University Smart Card is an important tool for financial
inclusion for young people, as well as a technology enabler to
academic activities," said Marcelo Tangioni, Products Vice
President at MasterCard Brazil and South Cone. "The student already
has an extremely busy life and he needs useful tools that make his
daily tasks simpler. These cards provide a great support at the
beginning of the student's financial life."
"Millions of secure University Smart Cards are already activated
and growing every day across Brazilian university campuses," said
Diego Schpilberg, Senior Vice-President of Secure Transactions for
Latin America at Gemalto. "Students love the new technology because
it simplifies campus life and payments while improving security,
giving Santander the opportunity to start building brand loyalty
early, with many first time bank users."
About Gemalto
Gemalto (Euronext NL0000400653 GTO) is the world leader in
digital security with 2013 annual revenues of €2.4 billion and more
than 12,000 employees operating out of 85 offices and 25 research
and software development centers, located in 44 countries.
We are at the heart of the rapidly evolving digital society.
Billions of people worldwide increasingly want the freedom to
communicate, travel, shop, bank, entertain and work – anytime,
everywhere – in ways that are enjoyable and safe. Gemalto delivers
on their expanding needs for personal mobile services, payment
security, authenticated cloud access, identity and privacy
protection, eHealthcare and eGovernment efficiency, convenient
ticketing and dependable machine-to-machine (M2M) applications. We
develop secure embedded software and secure products which we
design and personalize. Our platforms and services manage these
products, the confidential data they contain and the trusted
end-user services made possible.
Our innovations enable our clients to offer trusted and
convenient digital services to billions of individuals. Gemalto
thrives with the growing number of people using its solutions to
interact with the digital and wireless world.
For more information visit www.gemalto.com,
www.justaskgemalto.com, blog.gemalto.com, or follow @gemalto on
Twitter.
Gemalto media contacts:
Nicole Williams |
Peggy Edoire |
|
North America |
Europe & CIS |
Vivian Liang |
+1 512 758 8921 |
+33 4 42 36 45 40 |
+86 1059373046 |
nicole.williams@gemalto.com |
peggy.edoire@gemalto.com |
vivian.liang@gemalto.com |
|
|
|
Ernesto Haikewitsch |
Kristel Teyras |
Pierre Lelievre |
Latin America |
Middle East & Africa |
Asia Pacific |
+55 11 5105 9220 |
+33 1 55 01 57 89 |
+65 6317 3802 |
ernesto.haikewitsch@gemalto.com |
kristel.teyras@gemalto.com |
pierre.lelievre@gemalto.com |
About Santander Universities
Banco Santander, through Santander Universities, issues the
University Smart Card (USC), in conjunction with 302 academic
institutions. Santander Universities
(www.santander.com/universities) centers the bank's social actions
since 1996, maintaining around 1,200 agreements with universities
and research centers worldwide, and has invested more than 1,000
million euros to various initiatives and university projects.
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