WebMD Launches WebMD the Magazine
13 April 2005 - 11:00PM
PR Newswire (US)
WebMD Launches WebMD the Magazine New Consumer Health Publication
Extends WebMD's Trusted Brand Offline ELMWOOD PARK, N.J., April 13
/PRNewswire-FirstCall/ -- WebMD Corporation today announced the
launch of WebMD the Magazine. WebMD the Magazine is a bimonthly
publication with an initial circulation of 1 million copies that is
distributed free to patients in 85 percent of practicing
physicians' waiting rooms across the country. "Americans turn to
WebMD more than any other health information resource when they
need reliable information for themselves and their loved ones,"
said Wayne T. Gattinella, President, WebMD Health. "WebMD the
Magazine is uniquely designed to reach patients in the waiting
room, giving them the information they need to have more productive
conversations with their doctor." WebMD the Magazine features
health and wellness information from WebMD Health, the health
information site most visited by consumers and most recommended by
physicians. Like WebMD's award-winning web site,
http://www.webmd.com/, WebMD the Magazine presents health content
in an interactive format, with quizzes patients can take while in
the waiting room and questions to discuss with their physician. All
editorial content in the magazine is medically reviewed and
approved by WebMD staff physicians. Each issue of WebMD the
Magazine will connect readers with celebrities who share their own
health-related stories and how these issues may affect others. The
premiere issue features an in-depth WebMD interview with
actress/model Brooke Shields, who shares her own experience with
depression following the birth of her daughter. WebMD the Magazine
is designed to help readers quickly access the health information
that matters to them the most. The layout is organized into
easy-to-follow sections, including: * Ask the Experts - Readers'
questions answered by physicians * WebMD Wire - The latest health
news * Worked For Me - Helpful health hints from WebMD Health users
* Health Matters - A series of columns on specific health issues
from the experts and editors of WebMD Health. * Take Me With You
Cards - Unique cards that patients can tear out to list questions,
current medications and take notes. ABOUT WEBMD WebMD Corporation
provides services that help physicians, consumers, providers and
health plans navigate the complexity of the healthcare system. Our
products and services streamline administrative and clinical
processes, promote efficiency and reduce costs by facilitating
information exchange, communication and electronic transactions
between healthcare participants. WebMD Health is a leading provider
of online information, educational services and communities for
physicians, consumers and employers. WebMD Practice Services is a
leading provider of administrative, financial and clinical software
and related services to the nation's medical practices. WebMD
Business Services is a leader in payer and healthcare provider
transaction processing and reimbursement cycle management services.
All statements contained in this press release, other than
statements of historical fact, are forward-looking statements.
These statements are based on WebMD's current plans and
expectations and involve risks and uncertainties, including those
described in our SEC filings. DATASOURCE: WebMD Corporation
CONTACT: Jennifer Meyer, +1-212-624-3912, , for WebMD Corporation
Web site: http://www.webmd.com/
Copyright