Advertising Week Selects Brightcove to Live Stream The World’s Premier Event for Advertisers and Marketers
26 September 2017 - 12:30AM
Business Wire
Viewers will have access to over 400 hours of
live and on-demand content from 10 stages at various venues
throughout the four-day conference
Brightcove Inc. (NASDAQ: BCOV), the leading provider of cloud
services for video, announced today that it is the live streaming
partner for Advertising Week’s upcoming New York Conference.
Sessions will be spread out across 10 different stages at various
venues throughout New York City and will be available to online
viewers during the conference through the Brightcove platform.
Viewers can watch the live stream here.
The conference, taking place September 25-29, brings together
leaders from advertising, marketing, media, and related creative
industries to share insights, best practices, and discuss the many
issues, challenges, and opportunities facing the industry.
Advertising Week will be using the Live Module to stream sessions
on brand innovation, creative storytelling, evolution of video,
future of media, leadership and culture, MarTech, media and
entertainment, native ads, virtual and augmented reality, among
others. Additionally, Advertising Week will make the sessions
available on demand for catch up viewing utilizing a Brightcove
Gallery on its site.
“Advertising Week is the nexus of a vibrant and innovative
industry and while thousands of people are in NYC this week, not
everyone can make the trip or attend every session,” Lance
Pillersdorf, Co-Founder, Advertising Week, said. “We’re excited to
leverage the best-in-class live streaming capabilities that
Brightcove brings as well as technical expertise to seamlessly
deliver our content to viewers on mobile and desktop devices.
Through our partnership, we are not only able to make over 400
hours of content available in real time but also in a catch-up
Gallery to engage with our industry the greatest degree
possible.”
“We are thrilled to be partnering with Advertising Week to host
the livestream of the content sessions during its NYC Conference
this week,” Anil Jain, executive vice president and general
manager, Media, Brightcove, said. “We are always looking for ways
to help our customers expand their audience and reach. Broadcasting
Advertising Week’s content sessions allows the extended media
industry to attend virtually in real time, and the on-demand
Gallery is a simple and elegant way that anyone can catch up on the
sessions he or she missed.”
In addition to live streaming rights, Brightcove’s Chief
Technology Officer of Media Solutions, Albert Lai, will be
participating in a panel on Thursday, September 28, at 2:15 on the
Target Media Network Stage at Playstation. The panel, “Streaming is
the New Black” will discuss the new world of video and how
streaming services are changing the game for advertisers and
viewers alike. Other panelists include representatives from
Business Insider, Google Play, Twitch TV, AmpLive, and Oath. For
the full calendar of sessions, please visit
newyork.advertisingweek.com/calendar
Brightcove on social media:
- Brightcove Blog
- Twitter
- LinkedIn
- Facebook
About BrightcoveBrightcove Inc. (NASDAQ:BCOV) is the
leading global provider of powerful cloud solutions for delivering
and monetizing video across connected devices. The company offers a
full suite of products and services that reduce the cost and
complexity associated with publishing, distributing, measuring and
monetizing video across devices. Brightcove has thousands of
customers in over 70 countries that rely on the company’s cloud
solutions to successfully publish high-quality video experiences to
audiences everywhere. To learn more, visit www.brightcove.com.
This press release may include forward-looking statements
regarding anticipated objectives, growth and/or expected product
and service developments or enhancements. Such forward-looking
statements may be identified by the use of the following words
(among others): "believes," "expects," "may," "will," "plan,"
"should" or "anticipates," or comparable words and their negatives.
These forward-looking statements are not guarantees but are subject
to risks and uncertainties that could cause actual results to
differ materially from the expectations contained in these
statements. For a discussion of such risks and uncertainties, see
"Risk Factors" in the Company's filings with the Securities and
Exchange Commission, including its most recent annual report on
Form 10-K. Brightcove assumes no obligation to update any
forward-looking statements contained in this press release in the
event of changing circumstances or otherwise, and such statements
are current only as of the date they are made.
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version on businesswire.com: http://www.businesswire.com/news/home/20170925005855/en/
BrightcoveMeredith Duhaime, 617-299-8702press@brightcove.com
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