HEINZ Gravy Releases First-Ever Children’s Book, “Grace and the Gravy Pirates,” This Thanksgiving
11 November 2021 - 1:15AM
Business Wire
Grace and the Gravy Pirates are embarking on an
adventurous voyage aboard a sensational gravy boat to make
Thanksgiving more delicious and fun than ever before
HEINZ Gravy will soon make its annual pilgrimage to dinner
tables across the country to bring out the best flavors in our
favorite Thanksgiving dishes, making everything from turkey to
mashed potatoes taste even more delicious. While Thanksgiving ranks
as the second most popular holiday in America1 and is beloved by
grown-ups, children sometimes feel otherwise. They’re dealt long
car rides, boring adult conversations, and deprived of candy,
costumes, and fireworks. This year, HEINZ Gravy is making
Thanksgiving more magical for families–especially kids–with its
first-ever children’s book, “Grace and the Gravy Pirates,”
transforming the iconic gravy boat into a whimsical adventure.
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HEINZ Gravy Releases First-Ever
Children’s Book, “Grace and the Gravy Pirates,” This Thanksgiving
(Photo: Business Wire)
“For generations, HEINZ has helped people find the magic in the
everyday moments and the special occasions that bring us together
like Thanksgiving. We all love Thanksgiving but know it can be dry
at times for kids,” said Kaitlyn Kicia, Marketing Lead, HEINZ
Gravy. “We believe a good story always makes things more
interesting, so we’re on a mission to fight dryness by releasing an
original children’s book inspired by our favorite Thanksgiving
sauce and bring some much-needed entertainment to younger
readers.”
“Grace and the Gravy Pirates,” inspired by the iconic
Thanksgiving gravy boat that comes out once a year, tells the story
of a young girl and her formidable pirate pals, who embark on an
adventurous voyage to fight all the things that make the holiday
dry: dry food, dry conversation, and lack of fun family activities.
Grace and her mighty band of Gravy Pirates save the day–and the
delicious meal–to make Thanksgiving even more magical, all with
beautiful, full-page illustrations charting their adventure.
Families can watch Grace and her gravy boat set sail through the
streets of Manhattan during the upcoming 95th Macy’s Thanksgiving
Day Parade®.
The book is available to download in free eBook format on
Amazon. You can also enter for a chance to win pirate’s treasure
including a limited-edition print copy of “Grace and the Gravy
Pirates” so you and your family can make Thanksgiving extra special
and join the fight against dryness. Visit the Heinz Twitter
(@HeinzTweets) or Instagram (@heinz) now through 11/15 for more
details on how to win.
ABOUT THE KRAFT HEINZ COMPANY
We are driving transformation at The Kraft Heinz Company
(Nasdaq: KHC), inspired by our Purpose, Let’s Make Life Delicious.
Consumers are at the center of everything we do. With 2020 net
sales of approximately $26 billion, we are committed to growing our
iconic and emerging food and beverage brands on a global scale. We
leverage our scale and agility to unleash the full power of Kraft
Heinz across a portfolio of six consumer-driven product platforms.
As global citizens, we’re dedicated to making a sustainable,
ethical impact while helping feed the world in healthy, responsible
ways. Learn more about our journey by visiting
www.kraftheinzcompany.com or following us on LinkedIn and
Twitter.
______________________________________ 1 D, B. (2015, November
19). Americans Weigh In on Their Favorite Holiday, Most Anticipated
Eats, and How they Wash it All Down. The Harris Poll.
https://theharrispoll.com/as-america-becomes-increasingly-diverse-our-traditions-are-bound-to-change-and-adapt-but-thats-not-to-say-that-old-traditions-are-going-the-way-of-the-dodo-despite-annual-outcries/
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Stephanie Peterson Kraft Heinz
Stephanie.Peterson@kraftheinz.com
Jenna Perlman ICF Next Jenna.Perlman@icfnext.com
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