Sundial leads Canadian market as first
licensed producer to launch Caviar Cone product to satisfy
experienced consumers seeking higher THC products
CALGARY, AB, Sept. 16, 2021 /CNW/ - Sundial Growers Inc.
(NASDAQ: SNDL) ("Sundial" or the "Company"), a Canadian licensed
producer that crafts premium cannabis, has launched Caviar Cones,
its newest product innovation, under the award-winning Top Leaf
brand. The Forbidden Lemon Caviar Cones will be the first
caviar cone product to hit the Canadian market. This launch
reinforces Sundial's focused innovation pipeline around premium
inhalables in the Canadian cannabis market.
"Top Leaf's brand promise is to deliver top quality inhalable
products to consumers in the premium cannabis segment," said
Andrew Stordeur, President and Chief
Operating Officer at Sundial. "In order to compete in this
preferred segment of the cannabis industry, product quality is
absolutely vital. Top Leaf's Caviar Cones is the first of many high
quality, high THC and flavourful products developed to satisfy even
the most experienced cannabis user."
The launch of Caviar Cones is not only a milestone for Sundial,
but also represents the first product of its kind to launch in the
Canadian cannabis market at large. Infused products have done
exceptionally well in the American market according to recent sales
data from Headset, a leading provider of data and analytics to the
cannabis industry. Headset has deemed "connoisseur infused"
products – which includes caviar cones – as a segment to watch as
it has risen from approximately 13% to 32% of all cone-type
products in 2021 year to date in the
United States.
The Top Leaf Caviar Cones are a carefully handcrafted,
individually inspected blend of dried milled flower, dry sift
hash and full spectrum winterized oil resulting in a smooth smoke
with a unique flavour experience, exceptional terpene profile and
guaranteed THC of 30% or higher.1 Sundial's
approach involves infusing processed whole flower with both hash
and oil extract to ensure an even distribution throughout the
entire caviar cone for an exceptional terpene profile and high
levels of THC. The Forbidden Lemon strain mixes the terpene-heavy
Forbidos, the uplifting Blue Dream, and the fresh Lemon Haze and
Florida Lemon strains. Additional
strains will be available for consumers later this year. Top Leaf
Caviar Cones are available in a 4 x 0.5 gram rolled multipack.
Top Leaf's Caviar Cones are now available to order in
Alberta, Saskatchewan and Manitoba. British
Columbia, Ontario,
Quebec and Atlantic Canada will receive their first
shipments in the fourth quarter of 2021. The Forbidden Lemon
strain product is being released for a limited time only. For more
information, please visit Top Leaf's website at www.topleaf.ca.
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1 For
Top Leaf Caviar Cones to be sold in Quebec, the Caviar Cones
formula will be adjusted to ensure THC does not exceed the 30%
maximum to align with Quebec's provincial regulations.
|
VIDEO
A video accompanying this release is available here.
ABOUT SUNDIAL GROWERS INC.
Sundial is a public company with Common Shares traded on Nasdaq
under the symbol "SNDL". Our business is reported and analyzed
under two operating segments: one being Cannabis and the other
being Investments.
As a licensed producer that crafts small-batch cannabis using
state-of-the-art indoor facilities, our 'craft-at-scale' modular
growing approach, award-winning genetics and experienced growers
set us apart. Sundial's brand portfolio includes Top Leaf, Sundial
Cannabis, Palmetto and Grasslands. Sundial also operates the
Spiritleaf retail banner. Spiritleaf aims to be the most
knowledgeable and trusted source of recreational cannabis by
offering a premium consumer experience and quality curated cannabis
products.
Our investment operations seek to deploy strategic capital
through direct and indirect investments and partnerships throughout
the global cannabis industry.
We are proudly Albertan, headquartered in Calgary, AB, with operations in Olds and Rocky
View County, Alberta, Canada. For
more information on Sundial, please go to www.sndlgroup.com.
Forward-Looking Information Cautionary Statement
This news release includes statements containing certain
"forward-looking information" within the meaning of applicable
securities law ("forward-looking statements"). Forward looking
statements in this release include, but are not limited to, the
opinions and beliefs of management. Forward-looking statements are
frequently characterized by words such as "plan", "continue",
"expect", "project", "intend", "believe", "anticipate", "estimate",
"may", "will", "potential", "proposed" and other similar words, or
statements that certain events or conditions "may" or "will" occur.
These statements are only predictions. Various assumptions were
used in drawing the conclusions or making the projections contained
in the forward-looking statements throughout this news release.
Forward-looking statements are based on the opinions and estimates
of management at the date the statements are made, and are subject
to a variety of risks and uncertainties and other factors that
could cause actual events or results to differ materially from
those projected in the forward-looking statements. The Company is
under no obligation, and expressly disclaims any intention or
obligation, to update or revise any forward-looking statements,
whether as a result of new information, future events or otherwise,
except as expressly required by applicable law.
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SOURCE Sundial Growers Inc.