Gulf Air to Boost Cargo Revenues with Sabre Technology
15 November 2005 - 3:13AM
Business Wire
Leading Middle East carrier Gulf Air has strengthened its portfolio
of products from Sabre Airline Solutions with the addition of Sabre
CargoMax Revenue Manager. The new technology, combined with new and
improved business processes, has the potential to enhance Gulf
Air's cargo revenue. Revenue Manager will be fully implemented at
Gulf Air by early 2006. "Cargo is an increasingly important element
of Gulf Air's business, and Revenue Manager will further enable us
to maximize this important revenue flow," said Ali Murtada, vice
president of business units at Gulf Air. "Revenue Manager fits
perfectly with the rest of our Sabre Airline Solutions portfolio.
We continue to look to our technology partner to provide
technologies and tools that deliver results, from increased
revenues to improved efficiency and productivity in our
operations." Gulf Air joins a host of other leading airlines and
cargo operators using Revenue Manager, including American Airlines
Cargo, Cathay Pacific Cargo, Lufthansa Cargo, Virgin Atlantic Cargo
and United Airlines Cargo. "With uncertain profits from passenger
markets and rising demand for international air freight, cargo
profitability is increasingly important to the airline industry,"
said Murray Smyth, Sabre Airline Solutions' vice president for
Europe, the Middle East and Africa. "Carriers have found that if
cargo capacity is not managed successfully, critical revenue
opportunities could be lost." "In an era when revenue maximization
is a top priority at the most senior levels -- driven in part by
increasing fuel costs and a fiercely competitive marketplace --
solutions like Revenue Manager and supporting advisory services
represent a major step in driving up the bottom line for the cargo
business. This new system and associated business processes will
deliver business tools to enable Gulf Air to enhance its cargo
revenue, through better management and understanding of its cargo
capacity," added Smyth. Revenue Manager helps to take much of the
guesswork out of managing complex cargo operations so airlines can
accurately plan loads for maximum revenue. The system does this in
five key ways: -- Forecasting the capacity available for cargo --
Revenue Manager forecasts by market segment, equipment type, day of
week and time of day to help accurately plan cargo loads for
maximum revenue. -- Maximizing profits -- The system optimizes the
allotment of cargo space to stations and/or agents, while online
profitability evaluation ensures acceptance of higher-yield
shipments. -- Improving efficiency -- The system's management
reports and performance-monitoring tools increase productivity and
support superior decision making by supplying efficient data
analysis. -- Enhancing flight management -- By proactively
identifying revenue streams and potential service failures through
interactive flight monitoring capabilities, Revenue Manager
improves earnings and service quality. -- Improving service
reliability -- Optimal overbooking of cargo capacity considers
booking behavior to capture additional revenue and reduce offloads.
Revenue Manager can also manage booked cargo that does not arrive
at its planned destination as well as control and track bookings
from a revenue perspective. The system enables product offerings
and pricing decisions to be made with the most accurate information
and data -- adding to the ability to maximize revenue. In addition,
Revenue Manager helps find the proper balance between long-haul and
short-haul traffic. Revenue Manager adds to a wide portfolio of
Sabre Airline Solutions products and services successfully in use
by Gulf Air. Currently, Gulf Air uses more than 20 Sabre Airline
Solutions including SabreSonic for reservations, departure control,
ticketing and load planning, the Sabre AirFlite Planning and
Scheduling Suite for scheduling, profitability and slot management,
the Sabre AirMax Revenue Manager for passenger revenue
optimization, the Sabre AirOps Suite for operations and load
planning, the Sabre AirCrews Crew Management Suite for crew
planning, tracking and operations, the Sabre AirServ In-Flight
Solutions for dining and cabin services and the Sabre CargoMax
Accounting Manager for freight revenue accounting. Gulf Air and
Sabre Travel Network also formed a new joint venture, Sabre Travel
Network Middle East, in early 2005 that extends the availability of
the Sabre Holdings' world-class travel products and services in the
Middle East region, including bookable travel products and
distribution services for travel agencies, corporations and travel
suppliers in the Middle East. About Sabre Airline Solutions Sabre
Airline Solutions, a Sabre Holdings company, is the world's largest
provider of software products; reservations and departure control
systems and other passenger management systems; and consulting
services that help airlines simplify operations and lower costs.
Sabre Airline Solutions' proven leadership is demonstrated by the
growing number of airlines that leverage the technology and
services: More than 200 airlines worldwide use Sabre Airline
Solutions' broad portfolio of smart solutions for decision-support
tools to increase revenues and improve operations. More than 100
airlines worldwide rely on Sabre Airline Solutions for passenger
management solutions, with 15 new carriers added and nine carrier
renewals for SabreSonic Res advanced reservations in 2003. In the
first half of 2004, six new carriers signed up the new generation
passenger solution, and another three carriers renewed contracts.
In addition, more than 100 clients worldwide have turned to Sabre
Airline Solutions consulting group for strategic, commercial and
operational consulting. More than 500 contracts worldwide were
signed in 2003 within Sabre Airline Solutions and nearly 400 have
been signed in the first half of 2004. Sabre Holdings (NYSE:TSG)
connects people with the world's greatest travel possibilities by
retailing travel products and providing distribution and technology
solutions for the travel industry. More information about Sabre
Holdings is available at http://www.sabre-holdings.com. Sabre
Airline Solutions, the Sabre Airline Solutions logo, CargoMax,
SabreSonic, AirFlite, AirServ, AirOps and AirCrews are trademarks
and/or service marks of an affiliate of Sabre Holdings Corp. All
other trademarks, service marks, and trade names are the property
of their respective owners.
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