Accenture Chosen to Help KPN Enhance the Customer Experience of Its iTV Video Services
20 June 2018 - 4:59PM
Business Wire
Accenture Video Solution 6 to serve as video
platform that enables the telecom provider to extend its leading
position in the digital video and services market
Accenture (NYSE: ACN) is helping KPN enhance the customer
experience by providing the telecommunications company with the
Accenture Video Solution (AVS) – a hybrid internet protocol
television and over-the-top platform – for the delivery of video
and related services. The five-year agreement enables KPN to
continue to scale its video business while providing new
capabilities to accelerate innovation in an increasingly
competitive market.
The agreement builds upon the success of KPN iTV, an interactive
digital video service that Accenture helped KPN launch in 2012. KPN
iTV enables customers to manage their viewing experience via a
smartphone or tablet, whether streaming live television, playing
back previously aired items, accessing on-demand content, recording
and playing programs, viewing electronic program guides or
searching for compelling content.
Under the new agreement, Accenture Digital Video will implement
and run for KPN the latest version of its digital video platform,
AVS 6. AVS 6’s web-scale solution enables KPN to continuously
innovate on the platform, providing data-driven, micro-service
capabilities to test, build, and scale highly personalized
experiences that promote customer loyalty while optimizing costs
across KPN’s entire business.
The AVS platform provides a single point to manage all back-end
processes for video services – including customer relationship
management, BSS, set-top-box configuration and management, device
management, advertising, reporting, advanced analytics, content
acquisition, promotion and distribution management, among other
processes – enabling the easy and quick integration of content and
additional third-party services.
“To compete in today’s digitally disrupted environment,
communications providers must give their customers first-class
products, and that means providing new and highly relevant
experiences, content, services and offers when users need them
most,” said Sef Tuma, global lead for Accenture Digital Video. “By
making strategic investments in its digital video business, KPN is
better equipped to deliver innovation that in turn provides a solid
foundation for its core service proposition while enabling
expansion into new revenue models.”
About Accenture
Accenture is a leading global professional services company,
providing a broad range of services and solutions in strategy,
consulting, digital, technology and operations. Combining unmatched
experience and specialized skills across more than 40 industries
and all business functions – underpinned by the world’s largest
delivery network – Accenture works at the intersection of business
and technology to help clients improve their performance and create
sustainable value for their stakeholders. With approximately
442,000 people serving clients in more than 120 countries,
Accenture drives innovation to improve the way the world works and
lives. Visit us at www.accenture.com.
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AccentureMolly McDonagh, +44 7825 023
622molly.mcdonagh@accenture.com
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