BATTLE CREEK, Mich.,
July 14, 2021 /PRNewswire/
-- Nutri-Grain learned in an April
2021 survey that 43% of parents negotiate food choices with
their kids at least six times per day with each negotiation lasting
at least six minutesii, totaling nine days a
year. When asked what they would do if they could reclaim that
wasted time, nearly half of parents said they would spend it with
their kids, enjoying what the kids like to doiii. This
summer, Nutri-Grain is committed to helping families enjoy a
'getaway from negotiation' (literally) and take back that treasured
family time to travel, explore and make lifelong
memories!
To help families get away, Kellogg's® Nutri-Grain® today
announces that from July 14-28,
families across the U.S. are invited to enter the Nutri-Grain
"Getaway from Negotiation" sweepstakes. Nutri-Grain will select
five lucky winners to each receive the family getaway of their
dreams valued at up to $10,000, plus
a year's supply of Nutri-Grain® soft-baked breakfast bars and bites
to keep future negotiations at bay.
"Food and snack negotiations are a battle all parents can relate
to. In fact, parents would rather clean the toilet, give up
coffee or fold laundry than spend one more minute negotiating with
their kids about foodiv," said
Sarah Reinecke, Senior Marketing
Director at Kellogg Co. "While Nutri-Grain cannot solve every
family food negotiation, we can help families reclaim some of that
precious time with a win-win snack made with real fruit that kids
love, plus whole grains that parents can feel good about. When you
spend less time negotiating over food, you have more time to do the
things you love with the people you love."
Individuals can enter for a chance to win by going to
Nutri-Grain's Instagram (@nutrigrain) and commenting on the
official entry post, dated July 14,
stating their dream family getaway destination in the contiguous
U.S. The total value of the getaway is limited to $10,000 and must be taken in the contiguous U.S.
For more information and the official rules, please visit
Nutrigrain.com/GetawayfromNegotiation. No purchase necessary.
Kellogg's® Nutri-Grain® soft-baked breakfast bars and bites
offer a simple solution to this ongoing family food fight. Made
with wholesome whole grains and real fruit, Nutri-Grain is the
always-permissible, no-negotiation-needed snack that parents feel
good about serving and kids love to eat. Available at grocery
stores nationwide.
Terms & Conditions
ABBREVIATED RULES. NO
PURCHASE NECESSARY. Sweepstakes is open only to legal residents
of the forty-eight (48) contiguous United
States and District of
Columbia (excludes AK & HI) and are eighteen (18) years
of age or older at time of entry. Begins 7/14/21 at 12:00:00 AM (ET) and ends
7/28/21 at 11:59:59 PM (ET). For details on how to enter
and/or for complete Official Rules, go to
www.Nutrigrain.com/GetawayfromNegotiation. Trip prize must be
taken in contiguous U.S. only. Max. value of trip prize is
$10,000. Entry is free. Subject
to complete Official Rules. Void in AK, HI and where prohibited.
Sponsor: Kellogg Company, One Kellogg
Square, Battle Creek,
MI 49016.
®,™, © 2021 Kellogg NA Co.
About Kellogg Company
At Kellogg Company (NYSE: K),
our vision is a good and just world where people are not just fed
but fulfilled. We are creating better days and a place at the table
for everyone through our trusted food brands. Our beloved brands
include Pringles®, Cheez-It®, Special K®, Kellogg's Frosted
Flakes®, Pop-Tarts®, Kellogg's Corn Flakes®, Rice Krispies®, Eggo®,
Mini-Wheats®, Kashi®, RXBAR®, MorningStar Farms®
and more. Net sales in 2020 were approximately $13.8 billion, comprised principally of snacks
and convenience foods like cereal, frozen foods, and noodles. As
part of our Kellogg's® Better Days purpose platform,
we're helping to end hunger and are committed to creating Better
Days for 3 billion people by the end of 2030. Visit
www.KelloggCompany.com or www.OpenforBreakfast.com.
i, ii Kellogg's and the
Nutri-Grain team commissioned Atomik Research for online survey of
1,005 parents of children 2-8 in the
United States. Margin of error fell within +/- 3 percentage
points with a confidence interval of 95%. Fieldwork took place
April 15-21, 2021. Atomik Research is
an independent creative market research agency.
iii 49%
of parents (N=492) responded "spend time with my kids enjoying what
they like to do" in an online survey commissioned by Atomik
Research, Kellogg's and the Nutri-Grain team of 1,005 parents of
children 2-8 in the United States.
Margin of error fell within +/- 3 percentage points with a
confidence interval of 95%. Fieldwork took place April 15-21, 2021. Atomik Research is an
independent creative market research agency.
iv Parents would
rather fold laundry (37%), clean the
toilet (28%) or give up coffee (25%). Kellogg's and
the Nutri-Grain team commissioned Atomik Research for online survey
of 1,005 parents of children 2-8 in the
United States. Margin of error fell within +/- 3 percentage
points with a confidence interval of 95%. Fieldwork took place
April 15-21, 2021. Atomik Research is
an independent creative market research agency.
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SOURCE Kellogg Company