Support the quest for a cure at Macy’s by
donating change to benefit the Breast Cancer Research Foundation
and shopping motivational product that gives back at
macys.com/pinkshop
Macy’s is proud to continue its support in the fight to
eradicate breast cancer this October. Throughout Breast Cancer
Awareness Month, Macy’s will give stylish shoppers the opportunity
to help raise awareness and funds in a variety of ways. The Pink
Shop has returned, an online assortment of pink merchandise at
macys.com/pinkshop that benefits organizations dedicated to
battling breast cancer. Macy’s partnership with Ralph Lauren’s Pink
Pony Fund continues with an exclusive $5 bracelet that gives back
and unlocks savings Oct. 1-8, and through Macy’s charitable
round-up program, Make Good Cents, customers will be able to donate
their change to the Breast Cancer Research Foundation (BCRF) Oct.
9-31.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20180925005632/en/
Throughout Breast Cancer Awareness Month,
Macy’s will give shoppers the opportunity to give back by donating
change to benefit the Breast Cancer Research Foundation and
shopping motivational product that gives back at
macys.com/pinkshop; Ideology Fight Like A Girl Breast Cancer
Research Foundation T-Shirt, Created for Macy's, $29.50;
macys.com/pink (Photo: Business Wire)
“Macy’s is deeply committed to supporting cancer awareness, with
a focus on breast cancer, and we are proud to have donated more
than $27 million to the search for a cure since 2000,” said Sam
Harrison, vice president of giving and volunteerism at Macy’s.
“This is a disease that touches many inside and outside of our
Macy’s family, and we are dedicated to partnering with
organizations like BCRF and Ralph Lauren’s Pink Pony Fund on their
important work.”
Pink Shop
Macy’s online Pink Shop is an annually curated assortment of
product that supports organizations whose important work seeks a
cure for a disease that impacts our families, friends and
colleagues across the globe. Beginning today, customers can visit
macys.com/pinkshop, where they will find an array of pink-themed
finds for the entire family, from apparel to accessories, watches,
luggage, jewelry, cosmetics, fragrance, and more.
The online Pink Shop will include an expertly curated selection
from top brands like Ideology, Thalia Sodi, Movado, Wacoal,
Samsonite, Alex Woo, Peter Thomas Roth Fine Jewelry, Coach, Estée
Lauder, Unwritten, Origins, Bobbi Brown, Clinique, and
KitchenAid.
Ideology’s special collection created for Macy’s is filled with
inspiring messages of hope and strength. Words like “I am strong”
and “She’s a fighter” are emblazoned on soft t-shirts and
sweatshirts. Now through Oct. 31, 2018, Macy's will donate 20
percent of the purchase price from these items to BCRF.
Thalia Sodi collection also features two special tees, created
for Macy’s. These three-quarter-length tops feature a touch of glam
with metallic foil and crystal detailing on graphic ribbons and
positive messages. Ten percent of the purchase price will be
donated to BCRF now through Oct. 31, 2018.
Pink Pony
For the sixth year, Macy’s is proud to partner with the Pink
Pony Fund, Ralph Lauren Corporation’s worldwide initiative in the
fight against cancer. Since 2013, thanks to the generosity of our
customers and colleagues, Macy’s has raised more than $9 million
for the Pink Pony Fund, helping to fund its mission of supporting
programs for cancer screening, treatment, research and patient
navigation. As part of this year’s partnership, Ralph Lauren
created a limited-edition $5 Pink Pony bracelet for Macy’s that
will be available for purchase in stores Oct. 1-8. Four dollars
from the purchase of each bracelet will benefit the Pink Pony Fund
of the Polo Ralph Lauren Foundation, as well as unlock up to 25
percent off a wide selection of merchandise at Macy’s stores.
The online Pink Shop will also offer other great product from
Ralph Lauren. The Love Pink graphic tees will benefit the Pink Pony
Fund, with 100 percent of the purchase price of each sale donated
to the cause. The capsule will also include chic Ralph Lauren
cashmere, denim, athleisure and accessories for men, women and
children, each with 25 percent of the purchase price benefitting
the Pink Pony Fund, and select Ralph Lauren Romance, Midnight
Romance and Tender Romance fragrances, each with 15 percent of the
purchase price benefitting the Pink Pony Fund.
Make Good Cents for Breast Cancer
Research Foundation
Through Macy’s Make Good Cents program, Oct. 9-31, shoppers can
round up in-store purchases to the nearest dollar and Macy’s will
donate the change, up to $0.99, to benefit the Breast Cancer
Research Foundation, the largest private funder of breast cancer
research in the world.
Since 2003, Macy’s has funded more than $10 million of critical
breast cancer research through BCRF, supporting 41 research
projects, translating to 205,950 lab hours.
About Macy’s
Macy's, the largest retail brand of Macy's, Inc. (NYSE:M),
delivers fashion and affordable luxury to customers at
approximately 650 locations in 44 states, the District of Columbia,
Puerto Rico and Guam, as well as to customers in the U.S. and more
than 100 international destinations through its leading online
store at macys.com. Via its stores, e-commerce site, mobile and
social platforms, Macy's offers distinctive assortments including
the most desired family of exclusive and fashion brands for him,
her and home. Macy's is known for such epic events as Macy's 4th of
July Fireworks® and the Macy's Thanksgiving Day Parade®, as well as
spectacular fashion shows, culinary events, flower shows and
celebrity appearances. Macy's flagship stores -- including Herald
Square in New York City, Union Square in San Francisco, State
Street in Chicago, Dadeland in Miami and South Coast Plaza in
southern California -- are known internationally and are leading
destinations for visitors. Building on a more than 150-year
tradition, and with the collective support of customers and
employees, Macy's helps strengthen communities by supporting local
and national charities giving more than $52 million each year, plus
153,000 hours of volunteer service, to help make a difference in
the lives of our customers.
For Macy’s media materials, including images and contacts,
please visit our online pressroom at macys.com/pressroom.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20180925005632/en/
Macy’s Media RelationsBailey Thomas,
646-429-7447bailey.thomas@macys.comorMacy’s Media RelationsSilvia
Osante, 646-429-5241silvia.osante@macys.com
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