GREENSBORO, N.C., June 23, 2020 /PRNewswire/ -- Today, Tanger
Factory Outlet Centers, Inc., a leader in the outlet industry,
announced the launch of an innovation to the outlet shopping
experience, a virtual shopping concierge service that gives
shoppers the best of outlet shopping without leaving home.
"The Virtual Shopper program will open a new lane of engagement,
driving sales to our retail partners, while also expanding shopping
opportunities for our customers," said Steven B. Tanger, CEO of Tanger Outlets. "Given
the ever-changing landscape related to the COVID-19 pandemic,
constant innovation is more critical than ever before when it comes
to serving retailers and customers. The Virtual Shopper program is
part of the solution and one of our new initiatives to support the
ecommerce and omni-channel ecosystem."
Through Tanger's new 'Virtual Shopper' program, shoppers can now
shop remotely for their favorite brands, styles and outlet value
deals across multiple retailers via onsite shopping specialists and
stylists. The new program serves to drive in-store sales for brands
and retailers, functioning as a digital, service-minded extension
of the brick-and-mortar retail experience.
The Virtual Shopper program provides a range of services, from
finding a specific product to customer styling, all at no cost to
shoppers. It also gives shoppers the ability to access Tanger's
entire portfolio, not just the center nearest them.
"Now, more than ever, it's critical for Tanger to come up with
new and innovative ways to meet the needs of our shoppers and
retailers," said Stephen Yalof, COO
and President of Tanger Outlets. "Our Virtual Shopper program gives
shoppers an insider VIP experience by connecting them with a
personal Tanger associate that knows the hottest and best deals as
well as new product launches offered in each store. With the
wellbeing of our customers being a top priority, we wanted to
provide more options for those who may not be ready to visit us
in-person but still want to experience the fun and savings Tanger
has to offer."
Shoppers simply fill out a virtual shopping form, detailing
their preferences, explore their favorite brands and share the
items they want with their personal shopper, who then shops
in-store at Tanger Outlets on their behalf. After selecting their
products, shoppers can either opt for curbside pick-up or have the
items delivered to their home. Tanger shoppers have access to
locations in the U.S. and Canada
and over 2,800 stores to find exactly what they're looking for.
In addition to the new Virtual Shopper program, Tanger Outlets
is open for in-person shopping in accordance with local, state and
CDC regulations, having implemented a wide range of safety
protocols in response to the COVID-19 pandemic. With many brands
now offering curbside pick-up, Tanger also established convenient
locations around each center where shoppers can pick up items from
multiple retailers.
About Tanger Factory Outlet Centers,
Inc.:
Tanger Factory Outlet Centers, Inc. (NYSE:
SKT), is a publicly-traded REIT headquartered in Greensboro,
North Carolina that presently
operates and owns, or has an ownership interest in, a portfolio of
39 upscale outlet shopping centers. Tanger's operating properties
are located in 20 states and in Canada, totaling approximately
14.3 million square feet, leased to over 2,800 stores which are
operated by more than 510 different brand name companies. The
Company has more than 39 years of experience in the outlet
industry. Tanger Outlet Centers continue to attract more than 181
million visitors annually. For more information on Tanger Outlet
Centers, call 1-800-4TANGER or visit the Company's website
at www.tangeroutlets.com.
Media Contact Information
Quentin Pell VP
Corporate Communications and Enterprise Risk Management
336-834-6827
quentin.pell@tangeroutlets.com
View original content to download
multimedia:http://www.prnewswire.com/news-releases/tanger-outlets-launches-virtual-shopper-concierge-service-301081517.html
SOURCE Tanger Outlets