Whirlpool Corporation and Beazer Homes Form Strategic Partnership to Provide Homeowners with Energy- and Water-Efficient Applian
16 December 2009 - 1:03AM
PR Newswire (US)
BENTON HARBOR, Mich., Dec. 15 /PRNewswire/ -- Whirlpool Corporation
today announced that the company will be the exclusive supplier of
energy- and water-efficient appliances to one of the country's
largest home builders, Beazer Homes USA, Inc. (NYSE:BZH).
Headquartered in Atlanta, Beazer Homes has ongoing operations in 16
states across the country, building high-performance homes designed
to appeal to homebuyers at various price points across a wide-range
of demographic segments. As part of the agreement, Beazer homes
will now include in all of its homes ENERGY STAR® qualified
Whirlpool brand dishwashers, which incorporate advanced
technologies that use 10-50 percent less energy and water than
standard models. In addition, homebuyers can select from a
wide-range of other Whirlpool Corporation kitchen appliance brands,
such as Whirlpool or KitchenAid. "Partnering with Whirlpool gives
us the tools to provide homebuyers with high-quality homes that
feature appliances to complement their individual lifestyles," said
Tony L. Callahan, senior vice president of national purchasing,
planning & design at Beazer Homes. "Whirlpool has shown a true
commitment to building professionals and trade customers through
their Inside Advantage(TM) program, as well as other quality
service initiatives, making them an ideal partner for Beazer
Homes." The Inside Advantage(TM) is designed to meet the needs of
Whirlpool Corporation's trade customers and other building and
design professionals. More than a program, The Inside Advantage(TM)
allows the customer to leverage the strength of powerful brands
that consumers recognize, innovative products, market insight and
targeted services, all from one company. "This partnership
leverages technologies and resources from both companies and shows
Beazer Homes' commitment to offering its homebuyers sustainable
solutions for conserving water and energy through everyday home
appliances," said Kelly Safis, national director of contract sales
at Whirlpool Corporation. "We look forward to a long, successful
working relationship with Beazer Homes." As part of Beazer Homes'
SMARTDESIGN® initiative, the builder includes up to 10 eco-friendly
features in every home it builds, including CFL bulbs, programmable
thermostats and ENERGY STAR dishwashers. Other standard features
include water-saving faucets and showerheads, as well as MERV-8 air
filters and low-VOC paints and carpet, which contributes to
healthier indoor air quality. About Whirlpool Corporation Whirlpool
Corporation works to exceed expectations with appliances that help
building professionals create homes of distinction. The company's
The Inside Advantage(TM) Program offers Powerful Brands, Innovative
Products, Targeted Services and Market Insight to support building
professionals. Whirlpool Corporation is the world's leading
manufacturer and marketer of major home appliances, with annual
sales of approximately $19 billion in 2008, 70,000 employees, and
67 manufacturing and technology research centers around the world.
The company markets Whirlpool, Maytag, KitchenAid, Jenn-Air, Amana,
Brastemp, Consul, Bauknecht and other major brand names to
consumers in nearly every country around the world. For more
information on Whirlpool Corporation and its offerings for building
professionals, please visit insideadvantage.com or call
1-800-952-2537. About Beazer Homes USA, Inc., Beazer Homes USA,
Inc., headquartered in Atlanta, is one of the top ten homebuilders
in the United States, based on the number of homes closed. Its
operations are geographically diversified in 16 states across the
country and their homes are designed to appeal to homebuyers at
various price points across various demographic segments. Beazer's
long-term business strategy focuses on providing its customers with
a higher measure of home. Beazer Homes' legacy includes building
homes for America's families for over 50 years - over 100,000 in
the last 10 years alone. Beazer Homes has been listed on the New
York Stock Exchange since 1994 under the ticker symbol "BZH."
DATASOURCE: Whirlpool Corporation CONTACT: Whitney Dean, Miller
Brooks, +1-317-873-8100,
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