Carroll Shelby Foundation Launches “Carroll Shelby’s Terlingua Texas” Southwestern Food Line
17 October 2014 - 3:10AM
Business Wire
The Carroll Shelby Foundation has launched the “Carroll Shelby’s
Terlingua Texas” food line of authentic Southwestern products.
Branded with the colorful Texan’s signature dynamic style and
infused with Southwestern flavor, the line will launch with a broad
range of infused olive oils and vinaigrettes. Proceeds from the
sales at www.carrollshelbyfoundation.org will benefit the Carroll
Shelby Foundation.
“The Carroll Shelby Foundation was of upmost importance to
Carroll, and still is to his Trust,” said Neil Cummings, co-CEO of
Shelby International, Inc. and Carroll Shelby Foundation Trustee.
“To continue to honor his legacy, we’ve developed campaigns that
raise awareness and support of his foundation’s work. The Carroll
Shelby Terlingua Texas food lines is a prime example of our
dedication to generating awareness while also providing supporters
and fans with quality Shelby products that they have come to
love.”
Named after the small South Texas town where Carroll co-founded
the world’s first chili cook-off in 1967, the Carroll Shelby
Terlingua Texas food line will start with three premium olive oils:
Prima Virgin olive oil, jalapeño and chipotle. Two gourmet vinegars
will feature a garlic and cilantro blend, and a chocolate and
jalapeño blend. In keeping with the Texas theme, the oils are known
as “Olive Oil Elixir,” while the vinegars share the name “Snake
Bite Vinegar.”
Inspired by Carroll’s original recipes, the foods are made from
authentic, all-natural ingredients inspired by the region.
Additional food products are in development and will be released at
a later date. Products can be ordered online or at Carroll Shelby’s
Store in Gardena, Calif., and Las Vegas.
“Carroll Shelby was always a creative and passionate soul,” said
Jenni Shreeves, director of the Carroll Shelby Foundation. “He
enjoyed authentic Texan cuisine as much as he did high performance
cars. The return of the of the Terlingua Texas food lines is a
great homage to Carroll’s drive, personality and legacy. With these
foods, we have bottled some of the Shelby ‘magic’ to raise support
for the Foundation.”
To learn more about the Foundation, make a donation or order an
item from the Carroll Shelby’s Terlingua Texas food lines, go to
www.carrollshelbyfoundation.org.
About The Carroll Shelby
Foundation
The Carroll Shelby Foundation was created by legendary racer and
automotive manufacturer Carroll Shelby. Headquartered in Gardena,
Calif., the Foundation is dedicated to providing medical assistance
for those in need, including children, educational opportunities
for young people through automotive and other training programs and
benefitting the Shelby Automotive Museum. For more information
visit CarrollShelbyFoundation.org.
for The Carroll Shelby FoundationScott Black, 214-520-3430 ext.
303sblack@tprm.com
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