NORWALK, Conn., Aug. 12,
2015 /PRNewswire/ -- Diageo, a global leader in beverage
alcohol, honored spirits, wine and beer distributors at the
12th Annual Golden Bar Awards which took place at a
number of awards events and presentation ceremonies in Las Vegas, and across the country. The
Golden Bar Awards are presented for achievements in sales,
marketing and promoting responsible drinking.
Tom Looney, President, Open and
Control States for Diageo North America said, "The Golden Bars
allow Diageo to acknowledge the hard work and dedication of our
outstanding distributors, whose efforts help our business to
succeed."
That sentiment was reinforced by Tom
Day, President, Diageo-Guinness USA, who said, "We don't take relationships
for granted and we appreciate the level of execution and commitment
to our brands that our distributors demonstrate. Presenting
these awards is one way that we show our appreciation."
The Golden Bar Awards celebrate distributors and brokers for
their excellence in the marketplace and the important role they
play in their communities. They recognize distributors for
success with important audiences and channels, for consistent
performance over the past three years, and for excellent work in
key segments, categories and brands including Reserve, Innovation,
Tequila, Smirnoff, Johnnie Walker,
Baileys, Captain Morgan, Tanqueray, Crown Royal, Ketel One, Ciroc,
Sterling Vineyards, Beaulieu
Vineyard, Acacia Vineyard, Guinness, Red Stripe and Smirnoff
Ice. The grand prizes are awarded to the distributors of the year,
for wine, spirits and beer.
Two Platinum Bar Awards are given for advancing responsible
drinking, one to an Open States distributor and the other to a
Control States distributor.
"Our distributors and brokers can have a big impact on local
communities, especially when it comes to promoting responsible
drinking and fighting underage drinking," said Guy Smith, Executive Vice President, Diageo
North America. "By working together, we can make a difference
in the communities where we do business."
In total, 31 Golden Bar statuettes, 28 made of 24 carat gold and
three made of platinum, were awarded to distributors. Each
statuette weighs eight pounds, stands more than a foot tall, and is
produced by R.S. Owens, the company
that created the Oscar®, presented by the Academy of Motion Picture
Arts and Sciences.
Below are the categories and winners for the 2015 Golden Bar
Awards.
DISTRIBUTOR OF THE
YEAR AWARDS
|
|
Distributor of the
Year - Spirits
|
North America Spirits
and Wine Broker
(NASWB)
|
Distributor of the
Year - Wine
|
Atlantic Wines &
Spirits, A Division of Empire Merchants, LLC.
|
Distributor of the
Year - Beer
|
Andrews Distributing
Company of Texas
|
|
|
NATIONAL
AWARDS
|
|
On Premise Excellence
Award - Spirits
|
NASWB of
Oregon
|
Multicultural
Excellence - Spirits
|
Glazer's of
Texas
|
Three Year
Consistency - Spirits
|
Southern Wine &
Spirits of Kentucky
|
Three Year
Consistency -Wine
|
Ben Arnold Beverage
Company of South Carolina
|
Three Year
Consistency - Beer
|
Faust Distributing
Company of Texas
|
|
|
SPIRITS
AWARDS
|
|
Spirits Excellence -
Smirnoff
|
United Liquors, a
Division of Martignetti (MA)
|
Spirits Excellence -
Johnnie Walker
|
Athens Distributing
(TN)
|
Spirits Excellence -
Baileys
|
Frank Liquor
(WI)
|
Spirits Excellence -
Captain Morgan
|
NASWB of North
Carolina
|
Spirits Excellence -
Tanqueray
|
Southern Wine &
Spirits of Hawaii
|
Spirits Excellence -
Crown Royal
|
Glazer's of
Texas
|
Spirits Excellence -
Ketel One
|
Glazer's of
Texas
|
Spirits Excellence -
Ciroc
|
NASWB of
Michigan
|
Spirits Excellence -
Reserve Brands
|
Beverage Distributors
of Colorado
|
Spirits Excellence -
Tequila
|
Beverage Distributors
of Colorado
|
|
|
WINE
AWARDS
|
|
Wines Excellence -
Sterling Vineyards
|
NASWB of
Pennsylvania
|
Wines Excellence -
Beaulieu Vineyard
|
Ben Arnold Beverage
Company of South Carolina
|
Wines Excellence -
Acacia Vineyard
|
Wirtz Beverage of
Illinois
|
|
|
BEER
AWARDS
|
|
Beer Excellence -
Guinness
|
United Distributors
of Georgia
|
Beer Excellence -
Guinness Blonde
|
Classic Distributing
and Beverage Group of California
|
Beer Excellence -
Guinness Blonde
|
Boening Brothers of
New York
|
Beer Excellence - Red
Stripe
|
Monarch Beverage
Company of Indiana
|
Beer Excellence -
Smirnoff Ice
|
Admiral Beverage
Corporation of New Mexico
|
|
|
INNOVATION
|
|
Innovation Launch -
Spirits
|
Southern Wine &
Spirits of Florida
|
Innovation Launch -
Wine
|
Beverage Distributors
of Colorado
|
Innovation
Distributor of the Year – Beer
|
Alliance Beverage
Distributing Company of Arizona
|
|
|
SOCIAL
RESPONSIBILITY
|
|
Advancing Responsible
Drinking - Wine & Spirits
|
United Distributors
of Delaware LLC
|
Advancing Responsible
Drinking – Wine & Spirits
|
NASWB of
Ohio
|
In addition, Diageo-Guinness USA named nine regional award winners for
Guinness quality:
- Alliance Beverage of Phoenix,
AZ
- Columbia Distributing of Everett,
WA
- Andrews Distributing of North
Texas
- Southern Wine & Spirits of South
Carolina
- Champion Brands, FL
- Banko Beverage, PA
- L. Knife & Son, MA
- Lakeshore Beverage of Chicago,
IL
- River City Distributing, KY
About Diageo
Diageo is a global leader in beverage
alcohol with an outstanding collection of brands across spirits,
beer and wine categories. These brands include Johnnie Walker, Crown Royal, Bulleit and
Buchanan's whiskies, Smirnoff, Ciroc and Ketel One vodkas, Captain
Morgan, Baileys, Don Julio,
Tanqueray and Guinness.
Diageo is a global company, and our products are sold in more
than 180 countries around the world. The company is listed on both
the London Stock Exchange (DGE) and the New York Stock Exchange
(DEO). For more information about Diageo, our people, our brands,
and performance, visit us at www.diageo.com. Visit Diageo's global
responsible drinking resource, www.DRINKiQ.com, for information,
initiatives, and ways to share best practice.
Follow us on Twitter for news and information about Diageo North
America: @Diageo_NA.
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SOURCE Diageo